Dynamic Pricing for Wendy's and Real Estate Commissions

Wendy's really made a splash when they announced a new pricing model which was compared to, probably improperly, Uber's surge pricing model. The leaders of Wendy's restaurant have clarified that it's called dynamic pricing and it's not the same as surge pricing. It's a very interesting idea and I wonder if you've thought about it in your real estate business for your commission structure.