¶ Intro / Opening
Something has been upsetting me a little bit recently . Just one thing . Well , aside from the news Okay , the news is pretty bothersome , but something else , entirely separate from the news , has been bothering me . I'm with you . Remember , we've been doing some episodes on Squarespace .
Yes , last week I said I did an episode , we did an episode , and then you have to redo it . And then I checked out Squarespace
¶ Frustration with Squarespace
and they had redone it and yes , so I was going back looking at that episode . It came out to be much longer than our typical episodes and I just feel it wasn't that helpful .
It was reviewing what I thought was a turd on the part of Squarespace and presenting their customers with some SEO advice , their SEO checklist , they had all these things and I was reviewing it . And then , yeah , I went onto Squarespace after we recorded that episode before I publish it , and then I had redone it .
But what they did , as far as I can tell , is they basically painted a turd . Oh , I thought you said it was a good thing . No , that was something else . I'll get to that in a second . Okay , we're not repeating what we've already said . No , this is going to be in place of that episode , because I want this episode to be helpful .
I feel like that episode just wasn't that helpful . Oh , okay , yeah , trash it , yeah . So I'm going to do this one instead . Okay Now . So Squarespace updated their SEO section . Yes , looks a lot better but , like I said , it seems like it's paint on a turd . It's still a turd . I started to dig in a little bit .
It was the same stuff that I had said a week earlier was kind of worthless . Right , still worthless . It just looks much nicer and knowing like kind
¶ The Painted Turd Problem
of working with companies for many years now , my feeling is that somebody in the chain of command at Squarespace was like we need to do , we need to make this SEO stuff better , and they assigned it to someone to make it look better , but didn't actually they didn't make it any better , which I find is really fun .
I just I don't like the way Squarespace approaches business . To be honest , I put them in the same category with like Yelp , ooh , like , not . Well , yelp is probably worse .
Ooh , yeah , but absolutely , after working with or trying to work with Squarespace support for a year plus with your site , I feel very strongly that they don't have your best interest at heart . Do they have their best interest ?
Yes , they just want to keep subscribers , okay , and , like I've said before , there is a place for Squarespace websites , like your site is on Squarespace , because you wanted to design it , yeah , which we actually we just relaunched last week .
Yes , with your design , but my Help Editing , massaging of content , yeah , you're making it for everyone Less frustrating , let's say , for people visiting . Anyway , so where was I ? You were painting a turd and saying that Squarespace really works for them .
So what I imagine is somebody at Squarespace told somebody else , a team of people , to make it better , and they made it look pretty nice . To be honest , it looks a lot better ,
¶ Better Advice for Squarespace Users
but it's just the same old stuff , right ? Then , just a couple days ago , I have access to a few different Squarespace accounts . Yes , and I logged into another one and it hadn't been updated . It still looks exactly the way it used to . So they haven't even rolled out these changes to every account . So your Squarespace account , meredith , looks confused .
So I'm going to describe this your account has been updated , has the new look , the new look and feel , but the same old content . I just checked another account and it does not have the new look and feel , it just has all the old stuff . So , especially .
I don't want to roll out that previous episode we did , when you may or may not even see the new stuff . So this is why I've been kind of frustrated Again frustrated with Squarespace . Oh my gosh , what a surprise .
So , rather , like I said , rather than releasing that episode , which I kind of feel now is like would be almost like painting my own turd I decided my SEO advice . If you're on Squarespace , my SEO advice is don't bother with all the stuff that their SEO checklist and all their guides . It's just not worth it . Really , there's too much stuff .
There's like the SEO checklist , for example , is one of the pieces . Like the SEO checklist , for example , is one of the pieces . If you go through that list , which we did in a previous episode , half of it doesn't even have anything to do with SEO , and the other half is just
¶ Efficient Alt Text Strategy
like kind of very generic good SEO advice . Okay , so it's not worth it . There's nothing new . Yeah , but , like I said , I want to be helpful . I don't want to just have an episode where like , oh , squarespace is garbage , good luck with it . What I think would be helpful is the Squarespace fundamentals which I put together on my website .
That is in the paid section , though , so I created a special link below , so the first 10 people to use that link will get access for a week for free . It's a monthly subscription , so if you want to keep it , you can do that , but the first seven days will be free . So if you want to check it out and go through , I think that's a very helpful .
Well , I created it to be a helpful step for Squarespace , a good beginning , I will say also , there's another helpful piece of advice , I think , for Squarespace . So remember we mentioned the new Squarespace AI tool . So remember we mentioned the new Squarespace AI tool .
Yeah , very briefly , they launched this and what it did is it helped to update your image alt text . Yeah , yeah , yes , okay . So , in using that , what I have found to be very helpful and most efficient , time-wise and probably get the best results , is , when you're creating a Squarespace site or when you are uploading images to it , do not give it alt text .
Don't put alt text in there . Leave it blank , and for you , what I actually ultimately did is I went in and deleted all the alt text from all the existing images , and then I'm going to go back and use the tool , because the tool is so much easier to use in bulk . Great . Now I will probably do the same thing with the meta descriptions .
This tool also does the meta description tags . Also , if you are not on Squarespace , you will probably start to see tools like this elsewhere , because it didn't occur to me at the time , but that tool collecting all your images that are missing alt tags and suggesting alt text is a very simple tool to create . I didn't realize how easy that was .
Like I could literally do that within 10 minutes . I'd go to ChatGPT and write a prompt that would do that . However , the thing about Squarespace is that it will update the images for you Okay , but if you're not on Squarespace , you will start to see ads for these types of tools . Okay , what do they call ?
I don't know , but there's probably going to be a bunch of them . Many platforms , like Wix , includes them already . It's just a tiny little tool that Wix includes . It doesn't bring much attention to it . It's just a tiny little piece of their SEO suite , let's say , and , like I said , they didn't make mention of it .
Squarespace , on the other hand , made it seem like it was changing the world . Anyway , okay , I digress . I don't know what these tools are going to be called , but they're very easy to create . So if you see something that does something like that , yeah , I would use that . If you're on WordPress or ShowIt or you're on Wix , use the Wix tool .
So if you want to check out the Squarespace Fundamentals , the first 10 people using the link below get a free week . Sweet , I hope
¶ Free Access to Squarespace Fundamentals
that's helpful .
