Cameron is joined by Molly Bailey, a successful entrepreneur in the medical aesthetics field, and they discuss her journey from working as a medical assistant to becoming a physician assistant and eventually opening her own practice, Face Forward Regenerative Aesthetics. They delve into the challenges of entrepreneurship, the importance of building a personal brand, and the significance of comprehensive patient consultations. Molly emphasizes the need for trust and connection with patients, as w...
Apr 08, 2026•1 hr
Cameron is joined by Dr. Jon and Michele Hendrickson, a husband and wife team that own Dental Beauty Wellness and have transformed their dental practice into a comprehensive wellness center, and they discuss their journey from traditional dentistry to integrating aesthetics and wellness, particularly during the COVID-19 pandemic, which served as a pivotal moment for rebranding and expanding their services. The conversation highlights the importance of treating the whole patient and the interconn...
Apr 01, 2026•48 min
Cameron is joined by Marissa Palermo, a top injector and double board-certified nurse practitioner, and they discuss Marissa's unconventional journey into aesthetics, the importance of building patient relationships, and the drive behind her passion for helping others feel their best. Marissa shares insights on the consultation process, achieving natural results, and the common mistakes injectors make in the industry. They emphasize the significance of skincare and patient education in aesthetic...
Mar 25, 2026•54 min
Cameron is joined by Ryan Bourgeois, the founder of Bougie Aesthetics, and they discuss Ryan's journey from emergency medicine to aesthetics, detailing how he scaled his practice to a million dollars in revenue while working only three days a week. The conversation delves into the importance of continuous education, the significance of natural results in aesthetic treatments, and the techniques involved in injection practices. Ryan emphasizes a patient-centric approach, using educational tools t...
Mar 18, 2026•50 min
Cameron is joined by Shannon Blake, Director of Aesthetics Partnerships at Podium, and they discuss Podium's AI, Avery, their new AI operating system for aesthetic practices. Avery integrates EMR, CRM, phone systems, and texting, aiming to streamline practice operations. They explore how Podium's AI technology consolidates communication, enhances efficiency, and drives revenue, revolutionizing practice management and wellness integration. Listen In! Thank you for listening to this episode of Med...
Mar 11, 2026•47 min
Cameron is joined by Dr. Rahi, a double board-certified specialist in integrated wellness and aesthetics, and they discuss her journey from Iran to Beverly Hills and her practice's evolution since 2017. She emphasizes the importance of integrating wellness with esthetics, using comprehensive patient intakes and personalized treatments. She provides insights into advanced therapies like peptides and GLP-1s. She highlights the role of social media, particularly Instagram, in marketing her practice...
Mar 04, 2026•37 min
Cameron is joined by Lacey Lobetta, MedSpa Operations Coach, and they discuss the critical role of performance-based compensation in MedSpa success, emphasizing the need for a supportive culture that fosters growth. They explore the importance of investing in team development, utilizing KPIs to drive revenue, and creating a luxury experience for clients. The discussion highlights the journey of patient care, the significance of comprehensive treatment plans, and the emerging wellness trends that...
Feb 25, 2026•1 hr 6 min
Cameron discusses the critical role of practice owners in managing their medical practices effectively. He emphasizes the importance of accountability, understanding financial metrics, and making data-driven decisions rather than relying on feelings. He also highlights the need for effective marketing strategies and the transition from being a practice owner to a CEO and investor in the practice. The conversation aims to empower practice owners to take control of their business and achieve finan...
Feb 11, 2026•26 min
Cameron is joined by Kristina Thissen, a successful entrepreneur and owner of Remedy Medical Aesthetics and Wellness. Kristina shares her journey from being a physician assistant in plastic surgery to launching her own aesthetics practice during the pandemic. The conversation delves into the importance of creating a unique patient experience, the role of follow-up in patient retention, and the significance of investing in education and training for injectors. Kristina also discusses her vision f...
Feb 04, 2026•1 hr 6 min
Cameron is joined by Carly Ornelas, founder of Speakeasy Aesthetics, and they discuss her entrepreneurial journey from being an injector to running successful practices in California and Tennessee. The conversation delves into the challenges of scaling a business, understanding different markets, and the importance of quality over quantity in aesthetics. Carly emphasizes the significance of building a unique brand identity, creating comprehensive patient experiences, and the role of staff traini...
Jan 28, 2026•1 hr 6 min
Cameron is joined by Stephanie Brand, founder of The Skin Jeanie, and they discuss the challenges faced by medical aesthetics providers, particularly around consultations, marketing, and patient care. Stephanie shares her journey from being overwhelmed in her practice to helping others navigate the complexities of running a successful medical aesthetics business. The conversation emphasizes the importance of effective communication, personalized consultations, and building community connections ...
Jan 23, 2026•1 hr 12 min
Cameron is joined by Keeley Walker, NP, a board-certified nurse practitioner and entrepreneur in the aesthetics field, and they discuss her journey into medicine, the importance of patient comfort, and the entrepreneurial aspects of running a MedSpa. The conversation delves into effective marketing strategies, the significance of before and after photos, and the role of patient reviews in building a successful practice. Keeley emphasizes the need for continuous education, networking, and maintai...
Jan 14, 2026•57 min
Cameron reflects on the challenges and opportunities faced by medical aesthetics practices in 2025 and looks ahead to 2026. He emphasizes the importance of becoming a better business owner, understanding market trends, and leveraging patient engagement strategies. He covers key metrics for success, the significance of membership models, and the potential for revenue growth through add-on services and effective marketing investments. He also encourages practice owners to shift their mindset from ...
Jan 07, 2026•35 min
Cameron is joined by Skya Jones, Education Manager at Boulevard and key opinion leader in the aesthetics industry, and they discuss the importance of patient coordination, the role of technology in medical aesthetics, and how to build an effective tech stack. Skya shares her insights on avoiding overbuying tech, understanding the revenue stack, and the significance of education in enhancing patient experience. The conversation emphasizes the need for automation and efficient processes to improve...
Dec 31, 2025•55 min
Cameron discusses the critical role of leadership in medical practices, particularly in the aesthetics field. He emphasizes the importance of evaluating team performance, especially at the front desk, and the need for effective compensation and performance metrics. He advocates for regular one-on-one meetings with team members to foster communication and accountability. He also highlights the necessity of ongoing training and sales techniques to enhance patient engagement and practice culture. H...
Dec 17, 2025•33 min
Cameron discusses the essential mindset and strategies for practice owners in the medical aesthetics field. He emphasizes the importance of understanding business fundamentals, the need for continuous growth and education, and the significance of effective marketing and systems optimization. He also shares insights on navigating post-Black Friday sales, preparing for the upcoming year, and the critical role of memberships and patient experience in driving success. Listen In! Thank you for listen...
Dec 04, 2025•34 min
Cameron is joined by Phil Stamper, founder and CEO of Med-Aesthetics America, and they discuss the evolution of medical esthetics, the creation of the "Best Aesthetic Injectors" award, and the directory of top providers. The award, open to all providers, uses a peer-vote system to recognize excellence. Phil also highlights the benefits of Med-Aesthetics America membership, including exclusive events, training, and a GPO offering significant discounts on products. The conversation explores the ev...
Nov 26, 2025•37 min
Cameron is joined by Dr. Gina Maccarone, MD, a triple board-certified cosmetic surgeon, and they discuss her journey from general surgery to cosmetic surgery, including overcoming a non-compete agreement in Ohio. She emphasizes the importance of resilience, networking, and having a skilled legal team. She explains her marketing strategies, particularly leveraging social media and her website to build her brand. Cameron and Dr. Maccarone highlight the critical role of trust in aesthetic procedure...
Nov 19, 2025•39 min
Cameron is joined by Elif Susan Elcin, founder of Elcin Aesthetics, and they discuss the importance of prioritizing patient care over profit in the medical field. They discuss her commitment to ethical practices, ensuring that treatments are genuinely beneficial for patients rather than being driven by financial incentives. They also emphasize that by focusing on the needs of patients, trust and organic growth in practice will follow. Listen In! Thank you for listening to this episode of Medical...
Nov 05, 2025•47 min
Cameron discusses the journey of opening and running a medical aesthetics practice, emphasizing the importance of transitioning from a technician role to a CEO mindset. He highlights the realities of practice ownership, the necessity of business acumen, effective marketing strategies, and the significance of building a strong team. The conversation aims to empower practice owners to embrace their roles as CEOs and focus on sustainable growth and profitability. Listen In! Thank you for listening ...
Oct 29, 2025•26 min
Cameron discusses the essential mindset and strategies for practice owners in the medical aesthetics field. He emphasizes the importance of maximizing time, intentional leadership, and the need for a disciplined morning routine. He also highlights the significance of working on the business rather than in it, understanding key performance indicators (KPIs), and the role of effective leadership in achieving success. The conversation concludes with a call to action for practice owners to embrace t...
Oct 22, 2025•34 min
Cameron is joined by Nate Collins, founder of Wealth Strategies of Raymond James and Certified Exit Planning Advisor (CEPA), and they discuss the complexities and emotional challenges of selling a business, particularly in the medical aesthetics field. They explore the motivations behind selling, the emotional aftermath, and the importance of planning for life after the sale. Nate shares his personal experiences and insights on the necessity of having a supportive team of advisors to navigate th...
Oct 15, 2025•53 min
Cameron is joined by Matt Melnick, the Founder of Thinnr, along with Brandon Morton, the director of partnerships, and they discuss the intersection of medical aesthetics and weight loss. They explore the growing demand for weight loss solutions, the importance of sustainable practices, and the role of technology in enhancing patient experiences. The conversation highlights the Thinnr app, which provides personalized support and accountability, and the product line is designed to aid in weight l...
Oct 08, 2025•1 hr 18 min
Cameron emphasizes the critical importance of having an intentional admin day for practice owners. He discusses how this day should be dedicated to working on the business rather than in it, focusing on growth strategies, analyzing business processes, and evaluating marketing efforts. He highlights the need for standard operating procedures, financial awareness, and transitioning from a technician mindset to a CEO mindset. He provides actionable steps for maximizing admin days and stresses the i...
Oct 01, 2025•40 min
Cameron is joined by Jennifer Hartley, founder of Skin Synthesis, who shares her journey from critical care nursing to establishing her own aesthetics practice. They discuss the challenges of launching a business during the pandemic, the importance of continuous education, networking, and the philosophy behind her practice that focuses on natural results and building long-term relationships with patients. Jennifer also reflects on humbling moments in her practice and the significance of honesty ...
Sep 24, 2025•59 min
Cameron is joined by Danielle Hayden, CEO and founder of Kickstart Accounting, and they discuss the critical aspects of financial management for medical aesthetics practice owners. They explore the importance of understanding business structures, effective marketing strategies, and the necessity of regular financial analysis. Danielle emphasizes the need for proper bookkeeping, the implications of choosing between LLC and S-Corp structures, and the significance of smart financial practices to en...
Sep 17, 2025•47 min
Cameron is joined by Mel Abraham, a CPA and author, and they discuss the importance of financial literacy and building a 'money machine' for financial freedom. They talk about the journey of balancing work and family, the significance of quality time over earnings, and the strategies for creating passive income streams. Mel shares his personal experiences, including his battle with cancer, and how it shaped his perspective on financial planning and service to others. The conversation emphasizes ...
Sep 10, 2025•58 min
Cameron is joined by Dr. Marcia A. Harris, a pioneering OBGYN who shares her inspiring journey in the healthcare industry, and they discuss her challenges as a woman in a male-dominated field, the importance of personalized patient care, and her transition to wellness and restoration after experiencing burnout. She emphasizes the critical role of hormones and nutrition in overall health and wellness, advocating for a proactive approach to healthcare that focuses on prevention rather than just tr...
Sep 03, 2025•1 hr 7 min
Cameron is joined by Portland Face Doctor, Dr. Peter Vila, and they discuss Dr. Vila's journey of acquiring and rebuilding a practice. Despite initial challenges, including a team exodus and negotiation complexities, he successfully rebuilt the team and expanded services. Dr. Vila emphasizes the importance of transparency, education, and trust in patient interactions. He highlights the financial nuances between surgical and non-surgical services, noting that younger patients often opt for financ...
Aug 27, 2025•1 hr 8 min
Cameron is joined by Nelly Johansson, aka Nelly Gal, owner of LiveVibrant Wellness And Aesthetics, and they discuss her journey from Cuba to owning a thriving practice in Florida. Despite growing up without basic amenities, Nelly emphasizes the importance of resilience and purpose and details her strategy for patient acquisition, including leveraging Groupon and Facebook marketing. Her practice, Live Vibrant Med Spa, generated over $150,000 monthly with one full-time provider. She outlines her f...
Aug 20, 2025•1 hr 10 min
