Kill the word podcast? Our guest votes yes. This week on “What’s a Podcast? - The Extended Interviews,” Dan Granger (CEO, Oxford Road & Veritone One ) hosts AJ Feliciano (former GM of The Roost Network ) for a deep dive on how The Roost became the in-house “media company of tomorrow.” AJ is all-in on 360 content. He even built a flywheel for how podcasts can pivot into video so they can “pump [distribution platforms] with all types of content.” Oh. And in the podcast vs. simulcast debate? He...
Jul 02, 2025•54 min•Ep. 125
This week on the Media Roundtable, Dan Granger (CEO, Oxford Road & Veritone One ) hosts Steve Pratt (Founder, The Creativity Business , author of Earn It: Unconventional Strategies for Brave Marketers ) for a debate about Steve’s article on Joe Rogan’s podcast status. Why? Because a podcast is still the best place for an open exchange of ideas–even ideas about what is and isn’t a podcast. Plus, the cement’s still wet on our new podcast definition, so it’s time for a gut check. Dan and Steve ...
Jun 25, 2025•53 min•Ep. 124
Reminder: Shows don’t need a million downloads to make an impact. This week, in a podcast studio, somewhere on the final frontier, Dan Granger (CEO, Oxford Road & Veritone One ) and John McDermott (Co-Founder, Caloroga Shark Media ) boldly go where nobody’s gone before, to discuss how there’s plenty of room in podcasting for celebrities AND friends to talk Star Trek and beyond. This episode of “What’s a Podcast? - The Extended Interviews” is sponsored by Claritas . “I'm not the anti-video gu...
Jun 18, 2025•1 hr•Ep. 123
Hope you’re good at math, because podcasting is about to multiply. This week on the Media Roundtable limited series “ What’s a Podcast? - The Extended Interviews,” Dan Granger (CEO, Oxford Road & Veritone One ) hosts Bryan Barletta (Founder and Partner, Sound Profitable ) to peel back the layers of podcasting. “I want it [the podcast definition] to be a virus… If we let it grow, it's easier to kick out the things that are very clearly not it.” - Bryan Barletta The team is talking: the Popula...
Jun 11, 2025•32 min•Ep. 122
Hot tip for CAOs: Find a podcaster who believes in 'good promotion' like Ira Glass . Dan Granger (CEO, Oxford Road & Veritone One ) sits down with Audio Legend and Podcast Pioneer Ira Glass (Host, Executive Producer, This American Life ) in a new episode of “ What’s a Podcast? - The Extended Interviews.” This week’s episode is sponsored by our friends at Fairing . “ You really have to be very thoughtful and show cunning in the way that you deal with advertising and promotion…. that's where y...
Jun 04, 2025•48 min•Ep. 121
Podcasting is global. Is your brand ready? On an all-new Media Roundtable: Special Edition, we’re recapping the highlights of Podcast Show London 2025 with notable attendees. This week’s episode is sponsored by our friends at ALLCITY Network . For the next best thing to a front row seat, we’ve assembled an all-star panel of audio industry insiders to share their fresh insights. Giles Martin (EVP, Strategy, Oxford Road ) hosts: Jarrod Klawinsky - (Director, Digital Media, Oxford Road ) Rosemary S...
May 28, 2025•42 min•Ep. 120
CAOs, there’s a number out there in the world that if you knew it, it’d change your business forever. Our guest on this week’s episode of the Media Roundtable found that number— How’d he do it? Join Dan Granger (CEO, Oxford Road & Veritone One ) as he hosts Hernan Lopez , (Founder, Wondery & Owl & Co ) in a special double episode to talk about the BIGGEST number in podcasting and why it matters. “ I estimated the global podcast economy to be worth $7.3 billion.” — Hernan Lopez , (Fou...
May 21, 2025•1 hr 29 min•Ep. 119
CAOs, the most important thing to remember is this: Chase your audience and success will follow. This week on the Media Roundtable: Special Edition, Dan Granger (CEO, Oxford Road & Veritone One ) welcomes audio heavyweights Steven Goldstein (Founder & CEO, Amplifi Media ) and Jay Nachlis (Vice President, Coleman Insights ). This episode is sponsored by our friends at Libsyn . "You have to chase the audience. That's what the big media companies are learning how to do. And that's what podc...
May 14, 2025•59 min•Ep. 118
Ah, podcasts–those “little masterpieces for your ears.” We’re back with another episode of our limited series, ‘What’s a Podcast? - The Extended Interviews.’ We have an all-star panel of industry insiders to debate what a podcast is — and what it could be. Dan Granger (CEO, Oxford Road and Veritone One ) hosts: Larry Rosin (President, Edison Research ) Hilary Ross Shafer (VP, Podcast and YouTube Influencer, Veritone One ) James Cridland (Editor, Podnews and Podcast Business Journal ) and Nick Gi...
May 07, 2025•1 hr 16 min•Ep. 117
Three brothers have taken podcasting by storm. And this week, they share the secret to turning everything they touch to podcast gold. In our limited series “ What’s a Podcast? The Extended Interviews,” we sit down with the creators of the fastest-growing independent media network in the world, the MeidasTouch . Dan Granger (CEO, Oxford Road and Veritone One ) hosts Ben , Brett , and Jordy Meiselas (Co-founders, MeidasTouch Network ) to discuss the tips and tricks the brothers use to build and sc...
Apr 30, 2025•53 min•Ep. 116
The Media Roundtable limited series: “ What’s a Podcast? – The Extended Interviews” continues with this crucial debate. This week's episode is sponsored by Fairing . Dan Granger (CEO, Oxford Road and Veritone One ) teams up with Larry Rosin (President, Edison Research ) for our extensive qualitative and quantitative journey to define what a ‘podcast’ is in 2025. This episode is a culmination of all that work: a debate to finally forge one definition to rule them all. “ It's such an American idea...
Apr 23, 2025•1 hr 24 min•Ep. 115
Presenting, The Media Roundtable Limited Series: “ What’s a Podcast? – The Extended Interviews.” This week we have a guest who’s not only influential in podcasting history but in Oxford Road history too. This week's episode is sponsored by our friends at ALLCITY Network . During interviews for the series, Dan Granger (CEO, Oxford Road and Veritone One ) got a chance to sit down with audio legend Adam Carolla (Host of The Adam Carolla Show ). “ Big picture, the people with the voices and the peop...
Apr 16, 2025•38 min•Ep. 114
The Media Roundtable is back, assuaging your FOMO by recapping the highlights of Podcast Movement Evolutions 2025 . This week's episode is sponsored by The Daily Wire . Dan Granger (CEO, Oxford Road and Veritone One ) hosts a full panel of Audio All-Stars: Bart Roselli (SVP, Media, Oxford Road and Veritone One ) Conor Doyle (President, Oxford Road and Veritone One ) Miranda Romano (SVP, Media, Oxford Road ) Stew Redwine (VP Creative Services, Oxford Road and Veritone One ) “Now we can go out to ...
Apr 09, 2025•56 min•Ep. 113
So… what is a podcast in 2025? As video takes over and platforms tighten their grip, the medium faces an identity crisis. In our final episode, we examine what’s at stake and where podcasting might go next. You’ll hear from industry leaders like Guy Raz, James Cridland, Dan Franks, and AJ Feliciano as they wrestle with the evolving definition of podcasting, the tension between independence and algorithms, and the future of audio-first storytelling. Because the word “podcast” might be up for deba...
Apr 02, 2025•31 min•Ep. 112
After Serial broke the sound barrier, podcasting went from niche to everywhere—fast. In this episode, we follow the industry through its Hollywood makeover, the rise of podcast celebrities, and a pandemic-era boom that flooded the market with new voices. Hear from insiders like Bryan Barletta, Pete Birsinger, and the Meiselas Brothers on how podcasting became a business, a brand builder–for D2C brands and podcasters’ personal brands alike–and a battleground for independence. From million-dollar ...
Apr 02, 2025•29 min•Ep. 111
Podcasting didn’t start with a business plan—it started with rebels, weirdos, and accidental pioneers tinkering in garages. In Episode 1 of What’s A Podcast?, we trace the medium’s origin story—from the earliest RSS hacks to the moment Steve Jobs brought podcasts to iTunes. Along the way, you’ll hear from Adam Carolla and Leo Laporte on bypassing traditional media, and Ira Glass on how public radio helped shape podcasting’s storytelling DNA. Featuring firsthand interviews with the people who bui...
Apr 02, 2025•32 min•Ep. 110
The world’s only podcast solely dedicated to audio ads is back! Brought to you by this week’s sponsor Claritas , we give you Ad Infinitum Season 3, Episode 2 - "Stay Safe in Sound." Host Stew Redwine (VP, Creative Services, Oxford Road ) welcomes journalist Suzanne Rico to talk about her deeply personal, fascinating podcast The Man Who Calculated Death . Suzanne did the hard work of reconciling with her grandfather Robert Lusser’s dark legacy as a Nazi scientist, then had to find a way to sell h...
Mar 26, 2025•47 min•Ep. 109
The Media Roundtable is back with our very special Podcasthon episode supporting the Koala Corps. Plus, a blockbuster industry edition with a round-up of last week’s biggest audio industry moves. Fearless host James Ingrassia, (EVP of Client Services, Oxford Road) welcomes fellow audio all-stars: - James Cridland, (Editor, Podnews and Podcast Business Journal) - Neal Lucey, (EVP of Strategy & Product, Oxford Road) - Spencer Semonson, (Media Supervisor, Oxford Road) - Courtney O’Connor (Direc...
Mar 19, 2025•39 min•Ep. 108
The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 3, Episode 1 - "Audio is for the Children." Host Stew Redwine (VP, Creative Services, Oxford Road) welcomes Deborah Goldstein (Executive Producer, Head Writer, Host of Gen-Z Media’s hit show “The Big Fib”) and Jeremy Westphal (Director of Partnerships, Advertising Strategy & Creative Services, Gen-Z Media). GZM has mastered the art of crafting immersive, award-winning fiction podcasts for children ...
Mar 12, 2025•1 hr 1 min•Ep. 107
The Media Roundtable is back! This week we’re following the money through the eyes of industry players and creators alike. Giles Martin (EVP, Strategy, Oxford Road) hosts fellow Agents of Influence Hilary Shafer (VP, Podcast and YouTube Influencer, Veritone One), Bart Roselli (SVP Growth, Veritone One), and James Ingrassia (EVP, Client Service, Oxford Road). “ You can't get a more captive audience than an audience on a cruise.” - Giles Martin (EVP, Strategy, Oxford Road) The team is talking: Spo...
Mar 05, 2025•42 min•Ep. 104
The world’s only podcast solely dedicated to audio ads is back for a very special Season 2 finale! Presenting Ad Infinitum Season 2, Episode 14 - "The State of Sonic Branding." Host Stew Redwine (VP, Creative Services, Oxford Road) and guest producer Jeanna Isham (Owner, Dreamr Productions) explore sonic branding's evolution, impact, and future through conversations with a veritable who’s who of the audio world. They talked to everyone, from the inventors of beloved audio logos to audio alchemis...
Feb 26, 2025•57 min•Ep. 105
The Media Roundtable Industry Edition is back! This week, we’re rounding up the biggest trending news stories in podcasting as Netflix, Fox, and YouTube all make moves that could reshape the industry. James Ingrassia, (EVP of Client Service, Oxford Road & Veritone One) hosts fellow Oxford Road luminaries Neal Lucey (EVP of Strategy & Product), Spencer Semonson (Media Supervisor), and Kyle Jelinek, (VP of Client Services). “If you're a marketer, what you're trying to do is evoke a memory,...
Feb 19, 2025•41 min•Ep. 106
The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 13 - "One Amazon to Rule Them All" “ It's a group project where they each got a different part of the business, and they all try to jam it all together at the end, but none of it works together.” Adam McNeil (SVP of Client Services, Adopter Media) Stew Redwine (VP, Creative Services, Oxford Road) gathers an all-star panel to dissect Amazon's multi-million dollar podcast advertising strategy....
Feb 12, 2025•48 min
The Media Roundtable is back with some award-winning podcasting starpower, resurfacing from July’s 2nd Annual CAO Summit. Dan Granger (CEO, Oxford Road & Veritone One) sat down for a fireside chat with Paul Scheer, award-winning actor (The League, Black Monday, Veep, Fresh off the Boat) and host of How Did This Get Made (back-to-back Ambie winner for Best Comedy Podcast), courtesy of SiriusXM. “The benefit with podcasting is you have this very symbiotic relationship with the ads and the host...
Feb 05, 2025•36 min
The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 12 - "A.I. Loves Everybody". Stew Redwine (VP, Creative, Oxford Road) explores the cutting-edge world of AI-driven audio advertising with Dave "Chachi" Denes (President, Benztown and host of Chachi Loves Everybody) and Masa Patterson (VP of Operations, Benztown). The trio showcases a live demo of SPECai, a tool built to streamline audio ad creation. It generates scripts, selects music, and p...
Jan 29, 2025•26 min
The Media Roundtable is back! This week, we’ve got a two-part episode for your listening pleasure. First, Giles Martin (EVP, Strategy & Insights, Oxford Road) shares insights from our new case study, “The Untold Story of the Podcast Election,” where we show how the power of audio, especially audience engagement and riskier content, helped shape the outcome of the presidential election. “ Good-natured political debate, I think, is actually–in a way–coming back.” Ben Shapiro, (Co-founder of Th...
Jan 23, 2025•36 min•Ep. 36
The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 11 - "The Authors of Audio Branding." Stew Redwine (VP, Creative Services, Oxford Road) welcomes two experts who literally wrote the book — “Audio Branding.” Colleen Fahey, (US Managing Director, Sixième Son), and Larry Minsky, (Professor, Columbia College Chicago) sit down for an audio branding masterclass and deep dive highlighting one of today’s top audio spenders. “Audio Branding uses rh...
Jan 15, 2025•48 min•Ep. 37
The Media Roundtable is back! This week, we’re bringing you a deep dive into our new case study, “The Sound of Growth: How Audio Fuels Branded Search.” Giles Martin (EVP of Strategy & Insights, Oxford Road) hosts fellow audiophiles James Ingrassia (EVP, Head of Client Services, Oxford Road) and Tucker Peleuses (VP, Strategy, Veritone One) to break down takeaways of $400m in audio spend over 30 years. “ Audio investment is driving almost 20 percent of clients’ branded search traffic.” Giles M...
Jan 08, 2025•53 min•Ep. 54
The Media Roundtable is back! This week we’ve dusted off our trusty crystal ball for a look into 2025. What trends will shape the audio industry next year and beyond? Stay tuned… Dan Granger (CEO, Oxford Road & Veritone One) hosts fellow audio prognosticators: Steven Goldstein (Founder & CEO, Amplifi Media) Tom Webster (Partner, Sounds Profitable) Peter Birsinger (CEO & Founder, Podscribe) “ If this is an existential threat for open RSS, it's going to be because the podcast clients i...
Dec 18, 2024•1 hr 28 min•Ep. 103
“Anybody that tries to change what the audience wants is crazy.” - Dan Granger (CEO, Oxford Road & Veritone One) The Media Roundtable is back! This week we’re taking a look back at the biggest trends that shaped audio in 2024. It’s an epic recap of a huge year for our industry. Dan Granger (CEO, Oxford Road & Veritone One) hosts: James Ingrassia - EVP, Client Service, Oxford Road Stew Redwine - VP Creative Services, Oxford Road Miranda Romano - SVP, Media, Oxford Road Neal Lucey - EVP, S...
Dec 11, 2024•1 hr 29 min•Ep. 101
