MAP 072: Two Agents Successfully Using Facebook Ads in Very Different Ways - podcast episode cover

MAP 072: Two Agents Successfully Using Facebook Ads in Very Different Ways

May 09, 201958 minEp. 72
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Episode description

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I bet you've never thought of this before! This week I learned a very clever new strategy and use for Facebook Ads. It's awesome! When you think about Facebook Ads, most of us immediately think that getting leads is their primary value. Rightfully so, Facebook Ads are a fantastic way to produce real estate leads. But what gets lost in the conversation is what else they can do.

When you boil it down, the Facebook Ads platform is a tool for putting a chosen message in front of a select group of people most likely to be interested in the message they're being shown. With that in mind, there are so many other AMAZING uses for running a Facebook Ad campaign aside from just generating leads. 

On this episode we decided to interview two of YOU guys, our Massive Agent Podcast listeners. We spoke to two real estate agents with very different perspectives in the real estate business, and who are using Facebook Ads in very different ways. So you'll hear from Dan Parker, a Realtor w/ eXp Realty in San Diego, and Cynthia Nina Soto, broker/owner of Nina-Soto & Company in Salem, MA.

So we have one relatively new real estate agent on the east coast, and a "seasoned" veteran real estate broker w/ their own brokerage on the east coast. Dan uses Facebook Ads to bring in a consistent daily flow of new leads, while Cynthia uses her knowledge of Facebook Ads in a very different way. You'll surely learn something new and useful from these two amazing Massive Agent Society members and real estate agents.

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