Bakery Wars, Armpits & Protecting the Princess
Jun 03, 2025•36 min•Season 2Ep. 8
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Episode description
Welcome back to Marketing ATM! This episode we're diving into the RecipeTinEats & Brooki Bakehouse PR crisis, scent marketing & nostalgic activations.
A few resources we mentioned:
- Rangeme
- Countdown by James Newton Howard
- CeraVe's activation in a movie theatre
- Billie guerrilla marketing posters
- Tilda&Moo
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