107 w/ Wrong Way River Lodge & Cabins

Episode 107 with Shelton Steele and Joe Balcken of Wrong Way River Lodge & Cabins

In this episode, we talk with Shelton and Joe, the founders of Wrong Way River Lodge and Cabins. We get into everything from the brown liquor brainstorm that started it all and what technologies our mission critical to running a hospitality operation like theirs.

They do everything the "Wrong Way" emphasizing sustainability and community as foremost tenants of their business.

In this episode, we get into:

• Urban Cabin Campgrounds
• Voluntourism
• Scappalachia
• Green Building and Green Operating
• Designing a sense of place, and
• The long-term visions for the business

Give this episode a listen and then go visit their awesome lodge on Amboy Rd.