In this episode, we dive deep into the essence of creativity, the importance of play, and the undeniable value of embracing the hustle without losing one’s sense of joy and wonder. Join us as Jai Long & Cara Mia explore the early influences of creativity shaped by a childhood of imagination and necessity, leading to a life where photography became not just a profession but a form of pure joy and discovery. We discuss the crucial stages of creative development, comparing them to the lifecycle...
Apr 28, 2024•1 hr•Season 2Ep. 284
Join Jai Long on a candid journey through the stages of personal and professional growth in this special episode of "Make Your Break." Jai offers an intimate glimpse behind the scenes of his current projects and reflects on the importance of maintaining a positive mindset amidst life's challenges. Drawing from personal experiences, Jai shares insights into the phases of growth, likening them to the stages of a butterfly's lifecycle: the egg, the caterpillar, the chrysalis, and the butterfly. Thr...
Apr 21, 2024•38 min•Season 2Ep. 283
Join Jai Long in this episode of Make Your Break as he chats with wedding videographer Mariah Machado, a rising star from his Six Figure Business Map coaching program. Mariah shares her exciting transition from hobbyist videographer to booking her highest package ever and becoming a recommended vendor, all while juggling her full-time job as a chef. Discover the strategic moves and bold decisions behind her success, from mastering ad campaigns to getting published in top magazines. Whether you’r...
Apr 14, 2024•49 min•Season 2Ep. 282
In this episode of Make Your Break, Jai Long delves into the often-avoided topic of finance in the creative world. With the expert guidance of LoriAnn Kuntz, CEO of Profit Priority, they unravel the mysteries behind financial management for creators and entrepreneurs. This discussion illuminates the crucial balance between following your gut and knowing your numbers, providing actionable advice on how to harness the power of financial data to make informed business decisions. Whether it's overco...
Apr 07, 2024•48 min•Season 2Ep. 281
This episode is a deep dive into the essence of making your break, the ups and downs of chasing a vision, and the relentless pursuit of solving a real-world problem that led to the birth of Second Society. Whether you're an aspiring entrepreneur, a creative professional, or anyone interested in the art of turning big ideas into reality, join us for a journey of inspiration, determination, and the power of partnership in bringing a dream to life. Host Jai Long sits down with Jimmy Lick, co-founde...
Mar 31, 2024•40 min•Season 2Ep. 280
In this episode, Jai Long talks about how important it is for businesses to be really good at just one thing instead of trying to do lots of things okay. He explains that when you're really good at something, people trust you more and are willing to pay more for your services. Jai teaches us how to make a special webpage (sales page) that tells people exactly what we're good at and why they should pick us. Dedicated Sales page for each product and serive will be the game-changer for your busines...
Mar 24, 2024•31 min•Season 2Ep. 279
Whether you're a full-time wedding photographer or a creative service provider, sometimes it can feel like your income doesn't match your efforts. You pour so much time, heart and soul into your business, yet you're constantly stuck between desperately searching for leads and ignoring the lurking burnout. Your output doesn't reflect the input. As a solopreneur, it's crucial that you're making the most of your finite time, energy, and resources. So, how can you build a more sustainable business? ...
Mar 17, 2024•39 min•Season 2Ep. 278
When we hear the word "sales", we tend to cringe and think of dodgy car salesmen and annoying telemarketers with their pushy (and sneaky) sales tactics. Having experienced more than our fair share of disappointing and/or frustrating sales experiences, we hate thinking about sales, hoping our dream clients will come knocking. We'd rather focus on marketing than sales, staying true to our "authentic" selves. Welllll , I hate to break it to you, my friend, but you NEED to learn to love sales. In fa...
Mar 10, 2024•38 min•Season 2Ep. 277
Beyond reaching financial milestones, there's an important equation that creative entrepreneurs often forget. Achievement + Fulfilment = Success We tend to fall into the trap of chasing achievements, losing sight of our 'why' and our vision for life and business. While many of the factors may overlap, it's essential that you're always making sure that your business is in line with your personal values and life goals. In this week's Make Your Break podcast episode #275, Jai is joined by Ivan Amss...
Mar 03, 2024•46 min•Season 2Ep. 275
In last week's Make Your Break podcast episode, Jai walked through his first six-figure year and what that looked like. So, in this week's episode 273, he dives into the 7 most pivotal lessons he learned after successfully reaching his first $1M entrepreneurial milestone. Want a brief background story? Rewinding the clock, it was four years ago when Jai first made a million dollars. In fact, he made exactly 1 million from his coaching business, 1 million from cryptocurrency and then another 1 mi...
Feb 25, 2024•53 min•Season 2Ep. 273
It was 17 years ago when Jai started his first business. It went bankrupt after 12 months...but he refused to give up. Continuing his entrepreneurial journey, he established his next business venture as an electrician, taking 24 months to hit six figures. In 2013, he started his third business as a wedding photographer and achieved six figures in 12 months. Not one to sit around idly, Jai then put on his business coach hat and launched his educational products - the Six-Figure Business Map , Wed...
Feb 18, 2024•42 min•Season 2Ep. 271
Have you ever met anyone who doesn't like FREE stuff? Neither have I. That's why giveaways are such a fantastic way to grab your audience's attention and leverage their desire to WIN. With the potential to go viral, you can grow your brand awareness and create some extra buzz by hosting an Instagram giveaway that will attract prospective clients. More importantly, it will allow you to expand your inner circle by involving other vendors you love! "Your network is your net worth." Jai's been runni...
Feb 11, 2024•44 min•Season 2Ep. 269
Just to preface this Make Your Break podcast episode, nothing is really ever a "mistake". When you're a creative entrepreneur, it's all about embracing the learning curve - the ups and downs, the successes and failures. Every "mistake" or "failure" is an opportunity to reflect, improve and become a better and wiser version of yourself. That's why it's incredibly important to learn from different people's perspectives, even if they're in an entirely different niche or industry. Rather than lettin...
Feb 04, 2024•36 min•Season 1Ep. 267
In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 Download the workbook here: Jailong.co/265 The face behind CL Content Marketing, Clare works with full-service photographers across the US and Canada by taking content marketing tasks off their plates s...
Feb 01, 2024•6 min•Season 2Ep. 266
With Digital Marketing Specialist, Clare Lauer, as a guest in this Make Your Break podcast episode, Jai and Clare talk about her favourite - and simplest - SEO tips to optimise your photography website. Navigating Google's ever-shifting landscape, they discuss turning your website into a 24/7 sales machine and using SEO to reach more of your dream clients. While SEO is always about playing the long game and putting in the hard work upfront, it can deliver years of free traffic to your site, once...
Jan 28, 2024•52 min•Season 2Ep. 265
In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 In this episode, We have YOU share your stories on how you quit your 9-5. And we finish with a question at the end. Laura Pryor Danielle Kemp Nelson Michael D'argent Jenn (Jenn.jpeg Photography) Angelica Question...
Jan 24, 2024•14 min•Season 2Ep. 264
In this episode of Make Your BReak with Jai Long, we dive into 10 (and somewhat controversial 🙃) tips about quitting your full-time job, you can skip forward to the following timestamps: Never have a Plan B Resources vs. Resourcefulness How much you should have in your bank account Learn high-earning skills Build a business map Trust your intuition Are there hungry people asking for food? Say goodbye to "work-life balance" "Do whatever it takes" attitude Plan your exit strategy We have put toge...
Jan 21, 2024•55 min•Season 2Ep. 263
In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 In this episode, Jai dives deep into the world of goal setting and gives a shoutout to the community to share their aspirations for 2024. You'll hear from talented individuals who are chasing their dreams and pushi...
Jan 17, 2024•11 min•Season 2Ep. 262
When you're first starting out in your biz, it can feel overwhelming - What should I focus on? How should I balance all my priorities? What's the fastest way to scale up? Before you get distracted by the millions of ideas and tasks swimming in your head, I want you to focus on ONE thing: Set clear, intentional GOALS that will push you out of your comfort zone, maximise your impact and hold you accountable. There are tons of goal-setting frameworks out there but it's best not to overcomplicate th...
Jan 14, 2024•37 min•Season 2Ep. 261
Jarrad Seng is a renowned Australian photographer and filmmaker, celebrated for his diverse ventures in music, travel, and volunteering. Known for his collaborations with artists like Passenger and Matchbox Twenty, Seng's artistic pursuits have led him on tours across the globe, resulted in multiple solo exhibitions, and earned him recognition in the international media, including a memorable stint on Australian Survivor. In this episode, Jai Long and Jarrad Seng talk deeply about finding opport...
Dec 19, 2023•49 min•Season 2Ep. 260
In this episode, tailored specifically for wedding photographers, we delve into the secrets of success in the highly competitive world of wedding photography. Join us as we sit down with Adam Goarley, an alumnus of the six-figure business map and now a six-figure earner. Adam shares his unique journey and shares his strategies that helped him book a full year's worth of weddings. He opens up about the bold move of doubling his prices, providing an honest reflection on the impact this decision ha...
Dec 10, 2023•1 hr 18 min•Season 2Ep. 259
Let's make 2024 our best year yet! In this insightful episode of "Make Your Break with Jai Long," we dive deep into the world of soft skills and their crucial role in shaping a successful creative career. Join us as we explore key aspects such as effective communication, the power of a positive attitude, and the art of time management. Learn how collaborations and teamwork can amplify your creative potential, and how creative thinking leads to groundbreaking innovations. We'll also discuss the i...
Dec 04, 2023•43 min•Season 2Ep. 258
Welcome back to another inspiring episode of Make Your Break with Jai Long! Today, we're celebrating a milestone moment that's sure to fill your heart with inspiration and motivation. Our host, Jai Long, is joined by a very special guest (Hanna Kutner) who has just achieved a dream they've held onto for a decade – becoming a full-time photographer! In this episode, our guest shares their incredible journey from growing up in modest circumstances to taking the courageous leap into the world of fu...
Nov 26, 2023•44 min•Season 2Ep. 257
In this heartening episode of 'Make Your Break,' we sit down with an inspiring entrepreneur who has shattered her own glass ceiling. Raised in a household where making ends meet was a daily struggle, she never imagined that a six-figure income was within her reach. Despite her skepticism and a deeply ingrained belief that such success wasn't "in the cards" for her, she took the leap of faith. After leaving her 9-5 in August, she joined Jai Long's Business Map by November, determined to make her ...
Nov 19, 2023•39 min•Season 2Ep. 256
In this special encore episode, we revisit a fan-favorite interview from Season One, where we originally aired Cheyenne's incredible story. This episode quickly became one of the most downloaded episodes of that season, and it's no wonder why! Join us as we once again dive into Cheyenne's remarkable journey, where she achieved a six-figure milestone in her wedding photography business in 2021 while following the Six-figure Business Map. Get ready to be re-inspired as Cheyenne fearlessly shares h...
Nov 17, 2023•40 min•Season 2Ep. 254
In this insightful episode of Make Your Break with Jai Long, we delve into the crucial role of client experience in shaping successful businesses. We start by exploring why client experience isn't just a part of marketing, but a key element that adds value and defines pricing. Jai discusses how exceptional client experiences contribute to building a robust brand identity. We'll then step onto the path of practical strategies, beginning with the intriguing 'Muffin Story' and its lessons on simpli...
Nov 16, 2023•29 min•Season 2Ep. 255
Repurposed from an exclusive session of the Six-Figure Business Map coaching call. In this must-listen episode, we tackle two burning questions from Priya & Shane, that stand between you and your high-earning potential: How can you accelerate your journey to success, and is it really possible to work for 'free' while banking a 6-figure income before the year's end? We'll unravel the unconventional wisdom and actionable steps that have helped countless others reach their financial goals witho...
Nov 08, 2023•21 min•Season 32Ep. 253
In this episode of "Make Your Break with Jai Long," we delve deep into the art of preparation and self-mastery in the face of market cycles, economic shifts, and life-changing transitions. Join Jai Long as he guides you through the essential steps to fortify your financial and personal foundations. Discover how to stay resilient, adapt, and thrive during recessions or any unexpected twists life throws your way. Learn the secrets to guarding your personal economy and ensuring that external influe...
Nov 05, 2023•35 min•Season 2Ep. 252
In this episode of "Make Your Break," we're delving deep into the fears and hesitations that hold many creative entrepreneurs back from achieving their full potential. Do you find yourself hesitating to launch that online course you've been working tirelessly on, solely because you're worried someone will swoop in and steal your groundbreaking ideas? Or perhaps you're hesitant to display your pricing openly, fearing that potential clients will compare you to others in your industry and choose a ...
Oct 29, 2023•38 min
Join us as we delve deep into the world of marketing trends and discover what's overrated and underrated in the ever-evolving landscape of brand promotion for 2024. In this episode, your host Jai Long takes you on a journey through the ins and outs of modern marketing. We'll explore the idea that more isn't always better and how you can grow a thriving six-figure business with just one powerful strategy. First up, we'll debunk the myth that traditional SEO techniques are still king in 2024. Find...
Oct 22, 2023•38 min•Season 2Ep. 250