Make It Visible - podcast cover

Make It Visible

You’re full of amazing coaching skills, ideas, and a desire to make a difference, but marketing your coaching biz isn’t your thing?

Meet Michelle, your new business bestie who knows exactly how to help coaches like you get seen, get heard, and get paying clients. This is where your voice (literally and figuratively) becomes visibility and visibility becomes clients. 


No more feeling invisible. Let’s make marketing easy-peasy and magical. 

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Episodes

#216: Behind the Scenes of My Launch: The Good, The Bad & The LOL Moments

If you've ever launched a course, membership, or coaching offer—you already know it’s way more than “build it and they will come.” In this episode, I’m taking you behind the scenes of my most recent launch for Signature Talk Academy —and I’m breaking down the real story: the good, the bad, and the totally LOL. You’ll hear what worked, what didn’t, what totally threw me off (hello fractured foot 😅), and why I keep launching the way I do—even when life throws curveballs. Whether you’re prepping f...

Apr 25, 202526 minSeason 4Ep. 216

#215: 5 Questions Before You Say Yes To The Next Podcast Invitation

Not all visibility is created equal. If you’ve ever wondered whether saying “yes” to a podcast guest spot is actually worth it—or felt unsure about paying to be on someone else’s platform—this episode is for you. I’m breaking down 5 must-ask questions before applying to be on any show… because real visibility isn’t just about being everywhere. It’s about showing up in the right rooms with the right message for the right audience. Plus—I’m sharing the backstory of two coaches from our community w...

Apr 16, 202519 minSeason 4Ep. 215

#214: How Long Does It Really Take to Get a Coaching Client?

Ever feel like you're doing all the things —posting on social, networking, launching offers—and still wondering... when am I actually going to land a client? You’re not alone. In this episode of Make It Visible , I’m breaking down the REAL timeline behind signing your first (or next) coaching client. Whether you're just getting started or in a slow season, this will give you clarity, confidence, and a strategy to move forward. ✨ Plus, I’m sharing why time isn’t the problem —and what to focus on ...

Apr 02, 202523 min

#213: How to Get Paid Speaking Gigs from Scratch (Even if You Have Zero Audience!)

If you’ve ever wondered “How do I land paid speaking gigs when I don’t have an audience, connections, or experience?” — girl, I’ve got you. In this episode of Make It Visible, I’m pulling back the curtain and sharing exactly what I’d do if I had to start from scratch. No guesswork, no fluff — just real, practical steps to help you get booked and paid to speak. Here's what you'll learn from this episode: Why clarity on who you help and what problem you solve is key How to find the right events an...

Mar 19, 202518 min

#212: From Photographer to Psychic Medium: Elizabeth Toller's Journey Into Intuitive Life Coaching

Today, I’m joined by the wonderful, fabulous, and creative Elizabeth Toller —aka Beth—your quirky guide to living a more creative life ! Elizabeth’s calling is to be of service to others , and she does that through her work as an Intuitive Life Coach, psychic medium, tarot card reader, and Reiki healer . She also speaks on The Power of the Personal Project , a creative strategy designed to elevate your life, business, and art . Through her work, she teaches people how to turn daily habits into m...

Mar 08, 202525 minSeason 4Ep. 212

#211: Should You Start a Facebook Group for Your Coaching Business?

Starting a Facebook group sounds like a great way to build a community and attract coaching clients—but is it the right move for YOUR business? 🤔 In this episode of Make It Visible, I break down exactly when you should (and shouldn't) start a Facebook group. If you’re wondering whether a group will help grow your coaching business, or just become another time-consuming task with low engagement, this episode is for you. What You’ll Learn in This Episode: ✅ The right time to start a Facebook grou...

Feb 27, 202512 minSeason 4Ep. 211

#210: Healing from the Inside Out: The Power of Qigong with Chris & Parisa Shelton

In today’s episode of Make It Visible , we dive deep into the world of Qigong —an ancient practice that harnesses energy, movement, and breath to restore balance, release emotional blockages, and improve overall well-being. I’m joined by Chris & Parisa Shelton , founders of Shelton Qigong , who bring over 30 years of expertise in Chinese medicine, Qigong, Tai Chi, and holistic healing . Their journey is nothing short of inspiring—Chris went from being a butcher to a renowned Qigong master , ...

Feb 20, 202537 min

#209: The Sales System Every Coach Needs to Know

Do you love coaching but hate selling ? You’re not alone! In this episode of Make It Visible , I sit down with sales expert Keith Harrison to break down the sales system every coach needs —and reveal what a closer really is (and why they could be the missing piece in your business). Meet Our Guest: Keith Harrison Keith Harrison is a sales coach and operations expert specializing in helping sales teams eliminate the stress of CRM management so they can focus on what truly matters— closing more de...

Feb 09, 202531 minSeason 4Ep. 209

#208: The First 60 Seconds: How to Hook Your Audience Every Time

Your first 60 seconds are the most important part of any presentation, podcast, or talk. Why? Because in those moments, your audience decides if they’ll keep listening. In this episode of Make It Visible , I’ll show you why the first 60 seconds matter so much and how to craft an opening that captivates, engages, and converts. What You’ll Learn: ✅ Why the first 60 seconds can make or break your talk. ✅ A step-by-step formula to craft a perfect opening. ✅ Practical tips to keep your audience hooke...

Jan 28, 202520 minSeason 4Ep. 208

#207: How to Pitch Yourself for Speaking Gigs (and Get a Yes!)

Landing speaking gigs doesn’t have to be intimidating! In this episode of Make It Visible , I’m sharing actionable tips on how to craft and deliver the perfect pitch to get a YES from event organizers and book the stages of your dreams. In This Episode, You’ll Learn: ✅ Why a strong pitch is the key to building authority and landing opportunities. ✅ The 5-step formula to create a compelling pitch that stands out. ✅ Bonus tips for building relationships and following up effectively. And don’t forg...

Jan 20, 202531 minSeason 4Ep. 207

#206: How to Craft a Story That Builds Your Brand and Wins Clients

What if your personal story was the key to attracting high-paying clients and booking your dream speaking gigs? In this episode of Make It Visible , I’ll share how to craft a personal story that captivates your audience, builds trust, and converts followers into clients. Here’s what’s coming up: ✅ A framework to craft a story that captivates and converts. ✅ Why your story is the foundation of your brand. ✅ Bonus tips on using storytelling to elevate your Facebook ads. ✅ A sneak peek of my Ads Su...

Jan 09, 202527 minSeason 3Ep. 206

#205: Visibility Made Easy: The 5 Key Questions Every Coach And Speaker Must Ask

Hey coach, is your online presence doing what it should? In this episode of Make It Visible , we’re talking about one simple but powerful thing: an annual Visibility Audit. Trust me, it’s a total game-changer for connecting with your dream clients and building your brand. in this episode, you'll learn.... Why an annual Visibility Audit matters (and how it helps you grow). The 5 smart questions every coach and speaker should be asking. Easy ways to measure what’s working—and what’s not—so you can...

Jan 02, 202529 minSeason 3Ep. 205

#204: Why a Small Audience Could Be Your Biggest Asset (And How To Leverage It!)

Think you need thousands of followers to make a difference? Think again. In this episode, we’re flipping the script on audience size and showing you why a small, engaged audience could be your biggest asset. You’ll learn how to build deeper connections, leverage your strengths, and make a massive impact with what you already have. get more tips like this from my inner circle Join the club Drop me a line and share your thoughts! Support the show Meet Your Host: Hey there! I’m Michelle Kui— Visibi...

Dec 12, 202419 minSeason 3Ep. 204

#203: Why Great Coaches Struggle to Attract Clients (And How to Stop Feeling Invisible Online)

Feeling invisible online? It’s not you—it’s your message. In this episode, we’re breaking down why even the best coaches struggle to attract high-quality clients and sharing practical steps to help you stop feeling invisible. Subscribe to my newsletter Drop me a line and share your thoughts! Support the show Meet Your Host: Hey there! I’m Michelle Kui— Visibility Marketing and Speaker Success Coach. I’m the founder of Elevate LifeCoaching , where I help coaches like you build a stand-out brand, ...

Dec 02, 202430 min

#202: Why Information Overload is Holding You Back From Moving Forward

If you’re overwhelmed by strategies, guides, and too much information, this episode is for you. Discover why sometimes, the real key to getting clients isn’t more knowledge—it’s clarity and the courage to invest in the right guidance. This is your reminder that building momentum is possible, and it starts with closing a few tabs and taking your first step forward. Drop me a line and share your thoughts! Support the show Meet Your Host: Hey there! I’m Michelle Kui— Visibility Marketing and Speake...

Nov 12, 202418 minSeason 4Ep. 201

#201: 3 Fast-Action Strategies to Attract Coaching Clients Now!

In this episode, I'm spilling the tea on 3 powerful strategies to help you fill up your client roster FAST! From leveraging your personal network to connecting with audiences through workshops and making a strong impact on social media, each tip is designed to bring you closer to your next paying client. Key Takeaway: Your next client might already know you—reach out and let them know what you offer. Workshop or presentation to showcase your expertise and build trust with potential clients but d...

Oct 16, 202437 min

#200: Momentum Made Easy: The One-Hour Morning Ritual for Coaches

In this episode of Make It Visible , we’re diving into the "Power Hour" – a simple, one-hour morning ritual that can transform your productivity and keep you on track with your coaching goals. I’ll guide you through structuring this focused hour to prioritize tasks, boost momentum, and stay consistent. Discover why this daily habit is perfect for coaches who want to make steady progress without feeling overwhelmed. Plus, I’ll share practical tips for implementing this ritual, the tools to maximi...

Oct 09, 202416 minSeason 4Ep. 200

#199: How to Craft a Compelling Story That Resonates With Your Ideal Clients and Turns Leads Into Paying Clients

In this episode, we dive into the power of storytelling for your coaching business. I’ll walk you through how to craft a story that not only connects with your ideal clients but also converts leads into paying clients. Sharing your personal journey can set you apart in a crowded market and build deeper trust with your audience. Key Takeaways: Why storytelling is essential in your marketing strategy How to structure a story that resonates with your ideal clients The secret to using your story acr...

Oct 02, 202431 minSeason 4Ep. 199

#198: Why I Created the Profitable Coach Formula & How It Can Transform Your Coaching Business

In this special episode of Make It Visible , I open up about the story behind the creation of my signature program, the Profitable Coach Formula . If you’re a coach struggling to gain traction in your business, this episode will resonate with you. I discuss why so many talented coaches face challenges in marketing themselves and how this program is designed to solve that problem through the power of storytelling. We’ll dive into why marketing is essential, the pitfalls of traditional coaching pr...

Sep 24, 202432 min

#197: How to Create a Signature Coaching Program That Sells

If you’ve been struggling to showcase your unique skills and attract your ideal clients, this is the episode for you! We’ll talk about the essential elements of a compelling offer, how to communicate the transformation it provides, and tips for pricing and promoting it with confidence. Ready to craft an offer that makes you the go-to expert in your niche? Key Points: The importance of having a signature coaching offer to differentiate yourself in a crowded market. Key elements of an irresistible...

Sep 17, 202431 minSeason 4Ep. 197

#196: Boundaries for Success: How New Coaches Can Build a Sustainable Business

Feeling overwhelmed or afraid to say "no"? You’re not alone! In this episode, we’ll discuss why boundaries are essential for your energy and business success, common challenges new coaches face, and how to set and maintain boundaries without feeling guilty. If you want to avoid burnout and create a healthy, sustainable coaching practice, this episode is for you! Key Points: Why setting boundaries is vital for protecting your energy and ensuring long-term business success. Common boundary challen...

Sep 10, 202438 minSeason 4Ep. 196

#195: Overcoming Imposter Syndrome: Reclaiming Your Identity as a New Coach

In this episode of Make It Visible , we tackle the all-too-common challenge of Imposter Syndrome that many newbie coaches face. Are you feeling like a fraud or losing sight of who you really are in your coaching business? You're not alone. We'll explore how Imposter Syndrome creeps in, why it often leads to an identity crisis, and, most importantly, how to break free from it. Key Takeaways: Understanding how Imposter Syndrome manifests in new coaches and why it often leads to self-doubt and inse...

Sep 03, 202439 minSeason 4Ep. 195

#194: Say Goodbye to Cancellations and Hello to Clients

Struggling with no-shows and last-minute cancellations for your discovery calls? In this episode, you'll learn: 1. How to manage your scheduling link to avoid misuse and ensure commitment. 2. What works best to keep your appointment on their calendar. Plus, here's my bonus pro tip on how to make your call IRRESISTIBLE so that potential clients can't wait to talk to you. Drop me a line and share your thoughts! Support the show Meet Your Host: Hey there! I’m Michelle Kui— Visibility Marketing and ...

Aug 13, 202420 minSeason 3Ep. 32

#193: Social Media Tips Every Coach Should Know

In this episode, we tackle a pressing question for many coaches: How do you use social media to attract and secure coaching clients? Whether you're new to social media or have been relying mostly on referrals, this episode is packed with practical tips to help you build a strong online presence and create meaningful connections with potential clients. We'll cover three key steps: optimizing your social media profiles to clearly showcase your coaching services Treating social media as a networkin...

Jul 18, 202417 minSeason 3Ep. 31

#192: Overcoming Imposter Syndrome: Harnessing Your 10% Edge as a New Coach

In this episode, I discuss a common challenge faced by new coaches: the struggle to find their niche and the identity crisis that often accompanies it. If you’ve ever wondered, “Am I good enough to coach on this?” this episode is for you. We explore practical strategies for overcoming perfectionism and imposter syndrome and for leveraging your unique experiences to build a thriving coaching business. Key Points: Understanding the 10% Edge: You don’t need to be an expert at everything; having a s...

Jul 04, 20248 minSeason 3Ep. 30

#191: Storytelling That Sells Your Coaching

Have you ever wondered how the simple act of sharing your personal story could revolutionize your coaching business? In this episode, I'm pulling back the curtain to share what you want to learn and the stories you wish to tell, fostering a supportive and collaborative community. From filling gaps in your marketing strategies to creating straightforward systems, I'm here to help you build a coaching business that excites you every day. Drop me a line and share your thoughts! Support the show Mee...

Jun 21, 20249 minSeason 3Ep. 29

#190: How I Use Facebook To Get Coaching Clients

I know you’ve seen the bold claims about how coaches use Facebook or LinkedIn to get paying clients. But when you’re actually on these platforms, it can feel like a never-ending pitch fest. 🙃 Remember when Facebook was like the new MySpace – a place to make new friends and have fun conversations? This phenomenon makes being on social even harder for coaches who are trying to leverage an online presence. Why? Because people are super cautious before they comment or say anything at all. It’s like...

Jun 08, 202413 minSeason 3Ep. 28

#189: 10 Best Ways To Market Your Coaching Business

Struggling with selling and marketing your coaching business because it feels icky or you're unsure how to articulate the tangible value of your services? You're not alone. In this episode, I'm breaking down the 10 best ways to effectively market your coaching business, helping you overcome these common hurdles and connect with clients who need your expertise. Drop me a line and share your thoughts! Support the show Meet Your Host: Hey there! I’m Michelle Kui— Visibility Marketing and Speaker Su...

May 12, 202428 minSeason 3Ep. 27

#188: My Journey from 9-5 to Full-Time Coaching

In every entrepreneur's journey, there comes a pivotal moment when the familiar ground of a stable career gives way to the thrilling yet daunting path of coaching. For me, that moment arrived amidst a family emergency while tied to the confines of a pharmacy job. I leaped full-time coaching, and this episode delves into the raw emotions and mindset shifts that accompanied that decision. In this episode, I talked about THAT breaking point Drop me a line and share your thoughts! Support the show M...

Apr 24, 202420 minSeason 3Ep. 26

#187: How To Launch & Start Coaching Business Without a Niche

Starting a coaching business can be daunting, especially when you feel pressured to immediately define a niche. This pressure might even be the reason why you're hesitating to fully put yourself out there. Here are some ideas of how you can leverage your existing skills and passions can be a powerful way to create meaningful interactions and build a client base without confining yourself to a specific niche right from the start. Drop me a line and share your thoughts! Support the show Meet Your ...

Apr 13, 202410 minSeason 3Ep. 25
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