Scaling, Messaging and Being Misunderstood (Session 3 with Robyn)
Episode description
In Session 3 with Robyn, we discuss all things scaling and messaging. The truth is, in order to scale a program you need specific messaging that helps you stand out, and we’re getting clear on what that means for Robyn. Some of it is mindset and energetic and some of it is smart strategy, and you’ll get to see how it all fits together. We also dive into some of the shadow sides of sharing in this way- like the fact that people will misunderstand you no matter what. It’s a great episode that blends a bit of everything and will absolutely have some nuggets for you no matter where you’re at in your own journey.
In this episode, you’ll hear:
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Why we often undervalue the things that come easiest to us
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What to do if social media feels like a high school cafeteria
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How to cultivate a willingness to deal with the challenges that come with growth (like being misunderstood)
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An important Q to ask yourself to determine your best strategy
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The thing that matters most for scaling (that you don’t have to worry about for 1:1)
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An obvious but important messaging hack that just might blow your mind
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