Are you struggling to come up with content ideas on a regular basis? Do you want to be more timely and efficient with your content planning? Would you enjoy attracting more clients in just 15 minutes a day? Meet Ashley Leeds, the 15-minute guy! His goal is to get you loving LinkedIn in just 15 Minutes a day! For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Ashley Leeds linkedin.com/in/ashley-leeds-15-minute-guy...
Jul 11, 2023•33 min
Why is the Wizard of Oz such a timeless classic? What ingredients of this epic story can we use when telling our story to clients? Why the product or service we offer is like Dorothy's magical red shoes? Katherine Ledger knows a thing (or two) about magical business storytelling. As a seasoned storyteller of 22 years & qualified Marketer, Katherine helps Tech & B2B companies win better clients through story-driven content marketing. For more information: videoeasypeasy.com Gillian Whitne...
Jul 04, 2023•35 min
Despite how much we love using LinkedIn, there aren't enough hours in the day to do it all. Therefore, we must choose wisely and be selective about where we spend our time. You're invited to a day in the life of the LinkedIn Guru. Jeff Young will share his daily LinkedIn routine. He'll also share best practices on how we can all make the best use of our time on LinkedIn. And if I know #TheLinkedInGuru, the majority of his time is spent being tuned into the vibe of his tribe. For more information...
Jun 27, 2023•34 min
At first glance, LinkedIn may seem to be primarily for B2B and B2C marketing. However, there are many ways nonprofits can successfully utilize LinkedIn. Angela Pitter believes LinkedIn provides serious untapped potential for nonprofits. She works with nonprofits to ensure they have a consistent digital footprint and can be found by their ideal donors and benefactors. Here's the Linkedin resource Angela created for nonprofits: https://www.linkedin.com/posts/angelapitter_linkedin-resources-for-non...
Jun 20, 2023•33 min
We aren't all cut out to be a LinkedIn Influencer... and that's okay. Whether it's based on our personality type or what's currently happening in our life, how we show up (or don't) on LinkedIn can vary. Many of us choose to be active on LinkedIn behind-the-scenes. There are many ways we can use LinkedIn's features to be social in ways that reduce overwhelm and support different personalities and preferences. Kim Ribich, a Certified Career Transition Coach, Resume Writer, and Online Profile Expe...
Jun 13, 2023•35 min
Would you like to increase your visibility and grow your network? Be seen by being heard? Then come learn about the magic of LinkedIn Audio Events. Deanna Russo knows all about the power of LinkedIn Audio. Deanna is the vibrant host of LinkedIn Mastery. During this weekly audio event, Deanna is joined by Bobby Umar, special guests, and a lively and engaged audience to talk about all things LinkedIn. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Deanna Ru...
Jun 06, 2023•34 min
One of the greatest features of LinkedIn is the magic that happens when we connect and cooperate with others. Working together can result in engaging live events, collaborative articles, and even publishing a best selling book. This past month, 36 authors, from 10 countries, joined forces to write... The Most Amazing Marketing Book Ever. These writers and non-writers collaborated to produce a book - which alone might never have been possible due to time constraints, writing skills, etc. Anna Bra...
May 30, 2023•34 min
There's no denying that AI-generated content can be a valuable for content creators on LinkedIn. However, it is important to keep in mind that AI is a tool that can't replace the customization, creativity, and relationship-building skills of human marketing specialists. Frank Prendergast will be sharing his expertise on marketing research and the development of content that AI can't do (right now anyway!). Frank believes you can use AI in your business, and also create very human content, rich w...
May 23, 2023•32 min
Have you ever wondered how Headhunters view your LinkedIn profile? How to make your profile more findable to recruiters and career opportunities? Whether you're looking for that dream job, or want advice on how to be found better on LinkedIn, you'll want to tune in for some tips from Tiina Jarvet. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Tiina Jarvet linkedin.com/in/tiinajarvet...
May 16, 2023•33 min
Believe or not, Public Speaking is not a talent we're just born with. Public speaking is a skill that can be learned by anyone. Whether you have to talk in front of a big or small audience, improving your public speaking skills has lifelong benefits for everyone. Lavinia Thanapathy is a Linkedin Top Voice and one of top 200 voices in Leadership, has 2 TED Talks under her belt, and trains people to be better public speakers to improve their careers and businesses. For more information: videoeasyp...
May 09, 2023•36 min
During this special 1 hour LinkedIn Live we’ll be sharing our favorite tips for this incredible platform. Woo hoo hoo. This jam-packed live event promises to be entertaining, engaging, and educational. We hope you're [in] to join us for this fun-filled celebration. *Party Hats optional For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Kevin D.Turner linkedin.com/in/president Debbie Wemyss linkedin.com/in/debbiewemyss Jeff Young linkedin.com/in/jeffyoungralem...
May 05, 2023•1 hr 5 min
Are you always busy? Do you feel like there are not enough hours in the day? Are you overwhelmed by everything you have on your plate? Meet Kathie York, the Queen of Non-Overwhelm. She’s a published author and a Certified Goal Success Life Coach. During this LinkedIn Live, Kathie will share tips and tactics on how to kill overwhelm and how to set - and reach - realistic goals. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Kathie York linkedin.com/in/kath...
May 02, 2023•34 min
Got an upcoming presentation, webinar, podcast, or LinkedIn Live appearance? Wondering how to start it in a way that engages with your audience? Curious how to speak with impact? Mica Allan will share tips and techniques on how to transform your communication skills from dull to dazzling. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Mica Allan linkedin.com/in/micaallan...
Apr 25, 2023•34 min
Many people see LinkedIn as a social media channel for professional networking. However your LinkedIn network can consist of a myriad of people - clients, colleagues, and even friends. Many of us on have cultivated friendships on this platform and see these relationships as a cause for celebration. Our LinkedIn friends can help us both personally and professionally. Tristan Griffiths is one of those individual that loves to #CelebrateFriends and he’s got the hashtag to prove it. Which is why we ...
Apr 18, 2023•33 min
Storytelling is magical. In business, stories can be used to connect with customers, nurture relationships, and build our brand. When we share personal stories, we not only share information, we share a part of ourselves. Katherine Ledger believes that vulnerability is the key to great storytelling. As a seasoned storyteller of 22 years & qualified Marketer, Katherine helps Tech & B2B companies win better clients through story-driven content marketing. For more information: videoeasypeas...
Apr 11, 2023•35 min
While it's exciting to discover the latest NEW features being released on LinkedIn, it can be a struggle to find the OLD LinkedIn features. Sometimes it feels like we're playing a game of Hide-and-Seek just to find the Help button. Jeff Young, aka #TheLinkedInGuru, likes to say that half the battle of being effective on LinkedIn is knowing HOW to do something and WHERE to find the right option or setting. Which is precisely why Jeff and I are joining forces to discuss finding the "treasures" Lin...
Apr 04, 2023•34 min
Artificial & Authentic Intelligence. Even LinkedIn agrees Authentic Intelligence is the Real AI. But can AI build Brands on LinkedIn? To BOT or Not To BOT, that is the question: Whether 'tis nobler to create content or suffer the dings and narrows of outrageous algorithms,or to take Arms against a Sea of AI. Kevin D. Turner and I will be tackling the very timely topic of LinkedIn and AI. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Kevin D. Turner l...
Mar 28, 2023•40 min
Believe it or not, not everyone feels comfortable posting and or engaging on LinkedIn. While it makes sense that being more visible on social media is what's needed to market ourselves, it's often easier said than done. And, if you're an introvert or private person, putting yourself out there on LinkedIn can be a struggle. Sandra Clark knows about the challenge of social media for the socially reluctant. Which is why she gently guides clients on how to feel comfortable with social media and what...
Mar 21, 2023•29 min
Pop quiz. How old do you have to be to join LinkedIn? The answer is 16. High School and College Students are welcome members of the LinkedIn community. Which means it's never too early for young adults to learn about building a network of professional contacts. Mary Wu is self-employed as a Social Media Consultant, working predominantly with coaches and consultants. In addition, she’s passionate about mentoring 16-24 year olds about using “LinkedIn for Life” to acquire the skills needed for thei...
Mar 14, 2023•33 min
Are you are looking to generate more business from the content you post on LinkedIn? Then you're in the right place. Rhonda Sher empowers people to stop "hiding out" & start "standing out" on LinkedIn while creating relationships that convert to revenue. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Rhonda Sher linkedin.com/in/rhondalsher...
Mar 07, 2023•35 min
Podcasting is a powerful tool for building your brand and growing your business... on and off LinkedIn. Whether you're thinking about launching a podcast, leveling up your existing podcast, being a podcast guest, or you just love podcasts, this is the show for you. When it comes to podcasting, Billy Samoa Saleebey has had an incredible journey. In 2019, he left Tesla as the Head of Global Sales & Product Training and went ALL IN on podcasting. His first step was to become the creator and hos...
Feb 28, 2023•36 min
One thing Kevin D. Turner and I have in common is that, even though we’re ALL IN on LinkedIn, we both have a YouTube Channel. Guess what? We are not alone. Oodles of people on LinkedIn have a YouTube channel. As of a matter of fact, even LinkedIn... has a YouTube channel. What’s cool is that it’s Easy Peasy to make YouTube a part of your Linkedin strategy. You just need to be know what works… and what doesn’t. Which is why Kevin and I are decided to share what we've learned. For more information...
Feb 21, 2023•34 min
When we empower ourselves we take charge of our life. We make positive decisions, take action to move forward, and become more confident. One of the key elements of self-empowerment is trust. And when it comes to trust and credibility, the first person that comes to my mind is Nigel Cliffe. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Nigel Cliffe linkedin.com/in/nigeljcliffe...
Feb 14, 2023•33 min
Video is the perfect tool for building brand awareness and extending the organic reach of any business. Which is why -Barb Davids is now dedicated to using recorded and live video on LinkedIn and her other social channels. Barb Davids helps photographers struggling to grow their business to the next phase so that they have more money and freedom. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Barb Davids linkedin.com/in/barb-davids...
Feb 07, 2023•31 min
We’re having a birthday bash and everyone’s invited. Come and learn how John Espirian, the relentlessly helpful LinkedIn nerd, has spent the past year growing the Espresso+ community and yet continued to support his LinkedIn friends and fans with his knowledge and expertise. John Espirian is the leader of Espresso+ , the private online community for small business owners and solopreneurs who want to build an ethical, effective online presence. For more information: videoeasypeasy.com Gillian Whi...
Jan 31, 2023•33 min
If you believe that good manners are a thing of the past, consider this advice from Emily Post, “Consideration for the rights and feelings of others is not merely a rule for behavior in public but the very foundation upon which social life is built.”LinkedIn is social media platform and playing nice with others matters. How we engage publicly in the comments or communicate privately in direct messages really can affect others. When it comes to good behavior on LinkedIn, Jeff Young, aka #TheLinke...
Jan 24, 2023•34 min
As you scroll through the LinkedIn feed it can sometimes feel a bit meh. Why? Because so many content creators are posting such similar content. If you want to stand out from the crowd, you need to create content that is different from the rest. What Seth Godin refers to in marketing as a "Purple Cow." When it comes to creating content that rises above the noise,, Ryan Anderson (aka The Singing Strategist), has content that is unique and exciting. His musical marketing parodies are absolute geni...
Jan 17, 2023•34 min
With almost 900 million members on LinkedIn, it’s natural to feel overwhelmed with creating video content that connects and converts. However, the secret to successful video marketing is to focus on creating video for YOUR target audience. Paul McDermott is no stranger to world of video content creation. He’s an award-winning filmmaker, video producer, & agency owner of Social Video HQ and the Founder of Video Connect. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/...
Jan 10, 2023•33 min
Albert Einstein said, "The definition of insanity is doing the same thing over and over and expecting different results." So if you are yearning for more success in your career or business, now may be the time to set strategic goals to use LinkedIn more effectively. During this LinkedIn Live, Annette and I will share our 2023 plans for working smarter (not harder) on LinkedIn. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Annette Richmond linkedin.com/in...
Jan 03, 2023•35 min
LinkedIn has seen a lot of changes this past year. So I thought, who better to come and talk about it than the dynamic duo of... the #NewLinkedInFeature King, Kevin D. Turner, and #TheLinkedInGuru, Jeff Young. What do you get when you talk with not one, but two high-energy experts about LinkedIn? A jam-packed session that will be both entertaining and educational. Which is why this will be a *Special 1 Hour* episode. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillia...
Dec 27, 2022•1 hr 5 min
