Diana Wilson & Gillian Whitney chat about: Making an Impact Without Being on Camera. Is it possible to make a branded video without being on camera. It sure is! Talking head videos are simply one form of video content. On LinkedIn, YouTube, and other social platforms, there are tons of videos where you never see the content creator on camera. Diana is an Online Course Consultant and YouTube Tutorial Creator. With almost 7,000 subscribers, Diana knows a thing or two about making videos. Her v...
May 24, 2022•32 min
Deanna Russo & Gillian Whitney chat about: Standing Out From the Crowd. You never get a second chance to make a first impression. Deanna believes that first impressions are everything! Which might be why she has a purple squirrel as her business mascot. Purple squirrels have a way of attracting attention. Based in Cleveland, Ohio, Deanna Russo is the owner of Leverage Up. She is a LinkedIn Strategist, Coach, and Accountability Partner. Deanna grew her network LinkedIn dramatically from 400-2...
May 17, 2022•31 min
Di Jones & Gillian Whitney chat about: Visuals Matter More Than You Think. As a passionate photographer, who puts sexy into every image, Di knows why images make an impact on your business. She’s eager to share tips and advice with us regarding photography, ALT Text, image sizes, and more. Di is a commercial photographer with Di Jones Photography. She helps clients stand out with her bespoke services. Commercial Photography, Content Creation, or Linkedin Training. Based in the United Kingdom...
May 10, 2022•33 min
Nola Simon & Gillian Whitney chat about: Storytelling to Shine Your Light on LinkedIn. “Every story you tell changes how people perceive you. That goes for companies and for employees. What story are you telling and how can you change that?” That is the introduction from Nola’s profile video. Powerful isn’t it? Stories draw us in and capture our attention. Which is why I’m excited to discuss the intentional use of storytelling on LinkedIn and how it can lead to visibility in traditional medi...
May 03, 2022•32 min
Jeff Young & Gillian Whitney chat about: The Mysterious Case of the Missing Notifications. Did you know there are three ways you can receive LinkedIn notifications? What are notifications? They are alerts about your posts or shares, comments, live events, career opportunities, and updates about people in your network. For many LinkedIn users, notifications are a complete mystery! We may not be getting enough. We may be getting too many. And, we may not have a clue what to do with them once w...
Apr 26, 2022•33 min
Kevin D. Turner & Gillian Whitney chat about: Your Brand’s Digital Footprint. We live in a digital world. and as we travel the web our digital footprint show the traces of our online activity. All of this data can have a positive OR negative effect on your brand. Curious about your digital footprint on LinkedIn? Then you might want to follow the advice of Kevin D. Turner and download your LinkedIn Data Archive. Hidden within that mountain of data, are gems of information that may be having a...
Apr 19, 2022•34 min
John Espirian & Gillian Whitney chat about: Gold in the Groups. When it comes to understanding the power of community, John knows a thing or two. During his career on social media he's built strong and mighty followings on LinkedIn, Twitter, and YouTube. Based in the United Kingdom, John is best known for being a relentlessly helpful LinkedIn nerd. He is the go-to guy when you want to know about how to raise your visibility online and be more effective on LinkedIn. Recently, John launched th...
Apr 12, 2022•33 min
Danielle Guzman & Gillian Whitney chat about: Top Tips for Commenting on LinkedIn. Danielle is passionate about sparking conversations in the comments. Many of us fondly refer to her as the LinkedIn Queen of Comments. Based in New York, Danielle is the Global Head of Social Media at Mercer, a global consultancy organization. She is responsible for overall social media vision and strategy for the organization across all social networks. Danielle enjoys cultivating relationships, meeting new p...
Apr 05, 2022•31 min
Stella Da Silva & Gillian Whitney chat about: What Works for Me on LinkedIn. Stella approaches LinkedIn with a #KISS - Keeping it Stellacliciously Simple! Based in England, Stella Da Silva is an International Trainer with clappers in tow for all things Employability Skills. Stella is a passionate Education & Training Consultant with over 25 years experience. She’s all about the A-ha and lightbulb moments when she delivers & engages with educators, learners, & clients. Internation...
Mar 29, 2022•36 min
Alison Edgar MBE & Gillian Whitney chat about: It’s Never Too Late to Smash Your Goals. Alison knows a thing or two about goal setting. Based in England, Alison is the Founding Director of SMASH IT! Training and author of the book: SMASH IT! The Art of Getting What YOU Want Leaving the world of blue-chip sales in 2014, Alison set up her own business to work with entrepreneurs, start-ups and teams. She was crowned ‘The Entrepreneurs Godmother’ by a plethora of the world's most successful entr...
Mar 22, 2022•33 min
Ilia Francis & Gillian Whitney chat about: Short-Form Video Trends. Marketing experts say that short-form video is the future of social media. From Tik-Tok to YouTube, social media platforms are totally embracing this content format. But what’s the role of short-form videos on a professional platform like LinkedIn? ILIA FRANCIS, knows a thing of two about making short-form videos for LinkedIn. The majority of her videos are less than 1 minute, many of which are shorter than 20 seconds. Wow! ...
Mar 15, 2022•37 min
Tiina Jarvet Pereira & Gillian Whitney chat about: Job Search Tips for International Women. Women of the World Unite! It's International Women's Day 2022. What better way to celebrate this very special day than by joining two globally-based women discussing job search strategies for international women. TIINA JARVET PEREIRA is an Executive Search Consultant based in Brussels, Belgium. Her passion is to connect extraordinary talent with great companies and build new friendships along the way....
Mar 08, 2022•32 min
Dan Mott & Gillian Whitney chat about: The Five Pillars of LinkedIn Social Selling. Want a networking & social selling strategy that works? Want to turn your content into followers and fans into customers? Then listen in as we discuss "social selling" and how it can be a part of your LinkedIn strategy. Based in Rockaway, New Jersey, Dan Mott is the founder of SIX3MEDIA. Dan helps clients build their business by being active and engaged on LinkedIn. For more information: videoeasypeasy.co...
Mar 01, 2022•38 min
Jeff Young & Gillian Whitney chat about: How To Save Your Time & Sanity on LinkedIn. Jeff Young knows a thing or two about how to more efficient and effective on LinkedIn. They don't call him #TheLinkedInGuru for nothing. Based in Columbus, Ohio, Jeff Young's superpower is that he’s a teacher. He loves to freely share his extensive knowledge of LinkedIn. In the last 3 years he's provided nearly 200 free LinkedIn workshops. He's been on LinkedIn since May 13, 2004 and was one of the first...
Feb 22, 2022•38 min
Nigel Cliffe & Gillian Whitney chat about: How To Build Trust & Credibility. If you want to be successful on LinkedIn, people need to know, like, and trust you. Nigel is a LinkedIn Trainer that puts the "T" in Trust. Which is why he's at the top of my list of LinkedIn leaders to follow. Based in the United Kingdom, Nigel Cliffe is a LinkedIn trainer, coach, mentor and consultant who helps clients identify, research, qualify, connect, nurture, engage and convert new business opportunities...
Feb 15, 2022•34 min
Judith (Radice) Hays & Gillian Whitney chat about how to: Elevate Expand & Engage Your LinkedIn Experience. Judi is a sought-after expert for turning underperforming LinkedIn profiles into prospect-attracting powerhouses. She helps business executives identify their audience, elevate their LinkedIn profile and personal brand. Based in New York, Judi consults with businesses in 30 different industries, all selling high-ticket products and services in high-trust selling environments. She g...
Feb 01, 2022•35 min
Annette Richmond & Gillian Whitney chat about: Building a Personal Brand on LinkedIn. Believe it or not, you already have a personal brand on LinkedIn. Your brand is what people think and say about you when you're not around. The better your brand, the more career or business opportunities you'll attract. Based in New York, Annette is an Executive Resume Writer, Brand Strategist, Career Storyteller, and LinkedIn Profile Writer. Her mission is to help clients stand out from the competition by...
Jan 25, 2022•35 min
JoAnne Funch & Gillian Whitney chat about: Relationship Building in a Digital Age. Are you building a database or a network of trusted advisors and resources? That is the question JoAnne Funch suggests you ask yourself. JoAnne's #1 core value is connection. She believes everyone wants connection and meaningful relationships that matter professionally and personally. Based in Minneapolis-St. Paul, JoAnne is a International LinkedIn Trainer. She helps professionals become seen on LinkedIn so p...
Jan 18, 2022•33 min
Angus Grady & Gillian Whitney chat about how: LinkedIn Conversations Are the Path to Conversions. Angus Grady, the Linkedin Unlocker, takes a slightly different approach to business success. It's conversations, not content, that drives his marketing. Based in Hemel Hempstead, England, Angus is a LinkedIn expert who believes in common sense LinkedIn marketing. He's a big fan of "back to basics" training on LinkedIn. Angus likes to use video, audio, postcards, and the phone to get the conversa...
Jan 11, 2022•34 min
Sarah Burgess & Gillian Whitney kick off the new year with an engaging LinkedIn Live… LinkedIn Premium: Yea or Nay? As we begin the new year you may be looking for tips and tactics for upping your LinkedIn game. Which is why we thought a discussion about the value of LinkedIn Premium would be a timely topic. Is that glittery golden "in" icon on your profile really worth the price? Sarah Burgess is a LinkedIn Coach, Career Coach, and Running Coach. She is self-employed with Koru Associates. H...
Jan 04, 2022•35 min
Gehan ("G") Haridy-Ardanowski & Gillian Whitney close out the year with a LIVE retrospective event… LinkedIn Year in Review: the Good, the Bad, and the Ugly. 2022 is literally days away. However, before we ring in the new year, we look back at LinkedIn and 2021. Whether its new features still being rolled out OR old features that bit the dust… we’ve seen a lot of changes on LinkedIn this year. Gehan "G" knows a thing or two about change. This past year, she launched her own consulting firm A...
Dec 28, 2021•38 min
Kevin D. Turner & Gillian Whitney chat about… Ask Me Anything [In]. As we head into the week of Xmas, it seemed like a good idea to have Kevin D Turner join me LIVE for a rapid fire Q & A session. Kevin is a Brand Strategist and Managing Partner with TNT Brand Strategist. Based in Dallas, Texas, Kevin is also a LinkedIn Optimizer, Trainer, Resume Writer, Career Coach, Public Speaker, and Podcast Guest. Kevin is highly regarded on LinkedIn for providing the sharpest tools and strategies f...
Dec 21, 2021•33 min
Craig Langley and Gillian Whitney chat about: Harnessing the Power of LinkedIn Search. What do you get when you cross a LinkedIn Search Ninja with a Google Goddess? You get tips and tactics on how YOU can use LinkedIn to search and find the right people to grow your network. Craig is a smart cookie who knows a LOT about LinkedIn’s Advanced Search Features. Based in the United Kingdom, Craig Langley is an Automotive LinkedIn Consultant. He helps Automotive companies develop projects in emerging A...
Dec 14, 2021•35 min
Paula Goodman and Gillian Whitney chat about Connecting on LinkedIn With Words & Visuals. Gandhi once said, “Be the change you want to see in the world.” Paul Goodman knows about positivity, inspiration, and being that change. She’s the Word Jedi Poetess of LinkedIn. Paula's unique blend of creative writing and video is what I like to call… poetry in motion. Based in Hamilton, Canada, Paula is a Customer Service Expert, Columnist, and Creative Writer. Self-employed with Omathome, she writes ...
Dec 07, 2021•34 min
Brenden Kumarasamy and Gillian Whitney chat about The Fear of Public Speaking. Mark Twain once said, "There are two types of speakers: those who get nervous and those who are liars." Do YOU feel anxious when it's your turn to speak? Know that you are not alone. Brenden knows a thing or two when it comes to overcoming the fear of public speaking. His YouTube Channel is dedicated to "mastering your talk" and has 16.7K subscribers. Based in Montreal, Canada, Brenden is the founder of MasterTalk. As...
Nov 23, 2021•35 min
Jeff Young and Gillian Whitney talk about: EXTRA, EXTRA... What's all this about LinkedIn Newsletters? Newsletters are a hot topic on LinkedIn right now. This feature was recently released “en masse” and it seems that everyone and his brother (or sister) is sending us an invitation to subscribe to their newsletter. Which is why, I thought it would be wise to get some sage advice from the #TheLinkedInGuru. Jeff knows a thing or two about publishing a LinkedIn newsletter. Each month, he publishes ...
Nov 16, 2021•40 min
Jim Woolfe and Gillian Whitney chat about Using Music in Your LinkedIn Videos. To say that Jim marches to the the beat of a different drummer is an understatement. After all, here's his LinkedIn headline: "I make strange electronic music that scares cats" Based in the United Kingdom, Jim is an audio and visual content creator. And, when he's not scaring the neighborhood cats, he runs a successful domestic housekeeping company with his wife Wendy. Jim and I had a fun and lively discussion about t...
Nov 09, 2021•33 min
Petra Fisher and Gillian Whitney chat about It's Easy to Make Your Time on LinkedIn Profitable AND Enjoyable. Petra knows a thing or two when it comes to enjoying herself on LinkedIn. After all, here's how she refers how she refers to her headline: Cranky old fuddy-duddy claims to know shitloads about LinkedIn. Based in the Amsterdam area, Petra Fisher is an independent LinkedIn Trainer. Coach, and Consultant with a clear focus, fun attitude & practical approach. She helps global purpose-dri...
Nov 02, 2021•38 min
Linda Huckle and Gillian Whitney chat about Avoiding the Muddy Puddles of LinkedIn. Linda believes that learning how to use LinkedIn optimally and ethically isn’t hard but takes time, patience, and support. Based in the United Kingdom, Linda Huckle (aka #LinkedInLinda) is an independent LinkedIn Trainer and Consultant. Linda's vision is a world where we use LinkedIn efficiently and with maximum impact on a daily basis for lead generation, building trust and authority and nurturing our audience. ...
Oct 26, 2021•38 min
Gillian Whitney and Bettina Siddiqi talk about LinkedIn: Not Just for B2B. LinkedIn has traditionally been known as a B2B platform. However, is also an option for B2C brands who want to connect with their target audiences. Bettina has helped several B2C clients promote their business on LinkedIn. Based in the United Kingdom, Bettina runs her own company, BusyB Solutions. She helps business owners and sales teams gain clients and work from LinkedIn. She also helps job seekers use LinkedIn to gain...
Oct 19, 2021•33 min
