For this week’s episode, Eric Siu had Mateo Franceschetti on the pod, the CEO of Eight Sleep, a company revolutionizing sleep technology. Mateo shares how they achieved a billion-dollar valuation using AI to enhance sleep quality, and reveals their innovative marketing strategies. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Unconventional Ways to Improve Sleep and Health (06:17) Temperature Management and Relaxation Techniques (11:09) The Future o...
May 15, 2024•1 hr 26 min
Check out this episode where Eric Siu revisits his conversation with Mark Moss, packed with insights on YouTube retention, lead gen, business growth, and Mark's forecasted inflationary crash. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) The Future of Marketing: Earning and Buying Attention (03:29) The Rise of Personal Brands and Personal Interactions (06:20) The Power of Long-Form Content for Building Trust (26:02) The Value of High-Quality Views a...
May 08, 2024•1 hr 27 min
For this week’s episode, Eric Siu had Jason Cohen on the pod, the mind behind WP Engine which hosts 2.5% of the world's top domains. He reveals how he bootstrapped his company to billions and outsmarted tech giants like Google Cloud. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Introduction and Background (10:09) Embracing Optionality in Business Strategies (31:18) Operating Like a Public Company (45:16) Continuous Customer Development (55:02) Crea...
May 01, 2024•1 hr 37 min
Eric Siu interviews Marie Forleo – a celebrated life coach, #1 New York Times Bestselling Author, and host of YT channel MarieTV with over 930K subscribers. Marie shares her perspective on why focusing on one thing may not be the right fit for everyone, the importance of trusting your gut, and having a strong work ethic. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Introduction and Dave's Background (08:48) Trusting Your Gut and Following Your Intu...
Apr 24, 2024•1 hr 5 min
Eric Siu interviews David Perell, a writing teacher, Founder of “Write of Passage” school, and the host of ”How I Write” podcast. They discuss his passion for teaching writing and helping people clarify their thinking and structure their ideas. David shares the concept of American Idolatry, his own path to faith, how he came to believe in Jesus as the most influential figure in Western civilization, and the importance of reading and writing in personal growth and communication. Watch the full in...
Apr 18, 2024•1 hr 30 min
In this episode featuring Dr. Orion Taraban, Eric Siu delves into the complexities of dating and relationships. They tackle the dating challenges for successful people, how women's success affects dating dynamics, and the economics of finding love online. They also discuss monogamy and alternative relationship models, offering fresh insights and solutions for today's dating challenges. Watch the full interview here: https://youtu.be/jEjPD_m0ecQ TIME-STAMPED SHOW NOTES: (00:00) Introduction to Dr...
Apr 11, 2024•1 hr 49 min
In this special episode, Logan Lyles converses with Eric Siu in a discussion about scaling a digital agency. The conversation delves into strategic hiring, the importance of process optimization, and the art of pricing in agency success. Agency owners seeking to elevate their businesses will find this episode essential listening for actionable strategies and transformative perspectives. TIME-STAMPED SHOW NOTES: (00:00) Special Episode | Hiring Secrets from an 8-Figure CEO with Eric Siu | From Te...
Apr 06, 2024•49 min
In this episode, I had Ryan Hashemi, known for building the successful media company Jubilee that has 10 million subscribers and 5 billion views on YouTube. We discussed the concept of creator-operators and the importance of long-form content. Ryan shares his insights on creating compelling thumbnails and titles, as well as the need for a strong storytelling approach. We also touch on the trend of creators building businesses outside of content creation. Watch the full interview here: https://yo...
Apr 05, 2024•1 hr 20 min
Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the importance of delegation in scaling businesses. Their wisdom extends to parenting as entrepreneurs, emphasizing patience and continuous learning. Watch the full interview here: https://youtu.be/Fcq5V2D-euI TIME-STAMPED SHOW NOTES: (00:00) Introduction and deep pocket monster (02:22) Card party events...
Mar 27, 2024•2 hr 1 min
Kevin Espiritu, founder of Epic Gardening, shares his journey from starting a gardening blog to building a multi-million dollar business. He discusses the growth of his YouTube channel, the importance of SEO and content strategy, and the acquisition of other gardening blogs to expand his reach. Watch the full interview here: https://youtu.be/dticDXdRuh8 TIME-STAMPED SHOW NOTES: (00:00) Wearing the hat: winning the biggest deal (01:01) Building epic gardening (03:47) The botanical interests deal ...
Mar 20, 2024•1 hr 6 min
Watch the Video Version on Greg Isenberg's Channel: https://www.youtube.com/watch?v=yVqjPqPx3e8&t=171s Eric Siu and Greg Isenberg discuss various business ideas, including the concept of pay-for-performance agencies and the potential for AI agents in customer service. They explore opportunities in different industries, such as finance and hospitality, where pay-for-performance models can thrive. Additionally, they delve into the role of smart contracts in marketing and the potential for gami...
Mar 16, 2024•29 min
Eric Siu interviews Greg Isenberg, the CEO of Late Checkout, delving into the nuances of community building. Greg, a master in this domain, shares insights on fostering online communities for substantial growth. They explore the future of programming, the importance of design skills, and the power of social media. Greg also discusses the role of AI in entrepreneurship and the challenges of diversity and inclusion. Watch the full interview here: https://youtu.be/kdnX63OEP5I TIME-STAMPED SHOW NOTE...
Mar 14, 2024•1 hr 39 min
Patrick Campbell shares his entrepreneur's perspective on relationships and the parallels between business management and marital success. This episode packs in revelations about the value of alignment in relationships, the importance of a partner's shared vision, and practical approaches to nurture a deeply bonded partnership. Watch the full interview here: https://youtu.be/ew91lnFKYyI Don’t forget to help us grow by subscribing and liking on YouTube! TIME-STAMPED SHOW NOTES: (00:00) Patrick Ca...
Mar 06, 2024•1 hr 2 min
Humphrey Yang discusses the financial challenges faced by younger generations and offers insights on building wealth. He highlights the significance of saving and investing, recommending a focus on index funds. He explains the compounding effect of wealth and the benefits of reaching $100K net worth. Watch the full interview here: https://youtu.be/V4iPHetTgaI Don’t forget to help us grow by subscribing and liking on YouTube! TIME-STAMPED SHOW NOTES: (00:00) Introduction to Humphrey Yang (03:04) ...
Feb 28, 2024•1 hr 38 min
Syed Balkhi and Eric Siu discuss the power of compounding and the importance of maintaining friendships with other high performers. Syed shares his philosophy of giving unconditionally and compounding goodwill, emphasizing the need to avoid the frustration coefficient that can hinder progress. He also shares insights on the power of compounding, the challenges of passing on generational wealth, and the value of learning from historical patterns. This conversation provides valuable lessons and pe...
Feb 21, 2024•1 hr 7 min
Nathan Barry, founder of ConvertKit, shares his journey from software designer to content creator to software founder. With ConvertKit now sending 2.5 billion emails per month and generating $40 million in revenue, Nathan discusses the power of building an audience and leveraging it to create long-term enterprise value. He also delves into his passion for flying and the parallels between flying and entrepreneurship. Nathan emphasizes the importance of having goals outside of work and optimizing ...
Feb 15, 2024•1 hr 16 min
Eric Siu interviews Noah Kagan, the founder of AppSumo, to explore essential entrepreneurial insights. They discuss the significance of having a clear vision, maintaining high standards, and finding joy in the entrepreneurial journey. Noah shares practical strategies for achieving business success, emphasizing the importance of focus, goal setting, and overcoming challenges. Noah's wealth of experiences and practical advice offers valuable insights for aspiring entrepreneurs. Watch the full inte...
Jan 31, 2024•2 hr 13 min
Jimmy Zhang opens up about his journey of overcoming anxiety and addiction to become a successful content creator with 1.5 million subscribers. He discusses how his immigrant upbringing and struggles with school shaped his path, and how personal growth and self-discovery transformed his life. Jimmy also delves into his unique approach to dating and relationships, sharing unconventional perspectives on finding love and the importance of personal development before committing to a partner. He also...
Jan 24, 2024•1 hr 13 min
Chris Do and Eric Siu discuss the power of personal branding and the effectiveness of masterminds as a business model. Chris emphasizes authenticity and vulnerability in building a strong personal brand, while also sharing insights on scaling his mastermind. The conversation touches on overcoming the fear of judgment through self-love and highlights the value of storytelling and finding the right mentor for personal growth. Tune in for quick and valuable advice on meaningful connections. Watch t...
Jan 17, 2024•1 hr 7 min
Eric Wei, co-founder of Karat, discusses the challenges that creators face in the financial ecosystem and how Karat aims to provide financial services tailored to their needs. Eric Wei also talks about the evolving landscape of the creator economy, the need for creators to experiment with new formats, and the importance of building deeper engagement with their audience. Watch the full interview here: https://youtu.be/xGZg8IiDNSg Don’t forget to help us grow by subscribing and liking on YouTube! ...
Jan 10, 2024•1 hr 26 min
Vivian Tu, also known as "your rich BFF," shares her insights on personal finance and wealth-building. She emphasizes the importance of focusing on increasing your earning power rather than just saving money. Vivian discusses her journey from working on Wall Street to becoming a successful salesperson in tech and media. She also shares tips on legally avoiding taxes, the value of investing in index-tracking ETFs, and the power of creators in today's digital landscape. Vivian's goal is to help pe...
Dec 21, 2023•1 hr 11 min
Mark Moss discusses his journey as a content creator and the success he has achieved on YouTube. He shares his strategies for creating engaging content, including using storytelling and copywriting techniques. Mark emphasizes the value of attention and the power of personal branding in marketing. Watch the full interview here: https://youtu.be/xDnO-OtGjvc Don’t forget to help us grow by subscribing and liking on YouTube! TIME-STAMPED SHOW NOTES: [00:00] Mark Moss shares his success on YouTube de...
Dec 14, 2023•1 hr 27 min
Sahil Bloom shares his journey of becoming a successful creator and the importance of authenticity and real-life experiences in content creation. He discusses how he built relationships with influential figures like Tim Cook and Warren Buffett through chance encounters and genuine connections. Sahil emphasizes the need for long-term commitment and consistency in content creation, rather than focusing on short-term hacks or trends. He also discusses the challenges and potential pitfalls of the cr...
Nov 16, 2023•1 hr 21 min
Ali Abdaal discusses his journey from a struggling YouTuber to a successful entrepreneur. He shares how he discovered the world of Internet marketing and the impact it had on his business. Ali emphasizes the importance of finding ways to make work enjoyable, as this can lead to increased productivity and overall success. Watch the full interview on YouTube: Leveling Up with Eric Siu TIME-STAMPED SHOW NOTES: (00:00) - Ali Abdaal’s Journey from $2 to $5 Million (01:42) - Ali's business model: 99% ...
Nov 08, 2023•50 min
Blake Rocha unveils the secrets to creating viral content. He also talks about the success of his educational program, how he generated $10M through his TikTok and Instagram funnel, the benefits of YouTube as a platform, his personal health journey, and what's on the horizon for his future endeavors. TIME-STAMPED SHOW NOTES: (00:00) - Blake Rocha breaks down how to create viral content. (03:19) - How did Blake Rocha become so good at creating content? (05:40) - Blake Rocha shares his successful ...
Oct 27, 2023•1 hr 33 min
Mark Manson, the author of 'The Subtle Art of Not Giving a F*ck,' sat down with Eric Siu for a one-on-one interview to talk about his journey to 1 million subscribers on YouTube, personal growth, the books he has written, his perspective on the self-help industry, and more. TIME-STAMPED SHOW NOTES: (00:00) - Mark Manson on the self-help industry (03:00) - Mark Manson's YouTube channel growth (03:39) - YouTube is the most important platform today (06:00) - Mark Manson talks about his experience i...
Oct 11, 2023•1 hr 42 min
Thomas Ma shared the hottest AI tools you could use and explained how experimenting with them led to better results at the Leveling Up Founders' event. TIME-STAMPED SHOW NOTES: [00:00] - Opus AI will make your content production 10x easier [03:10] - ElevenLabs is one of the most powerful AI speech tools today [04:20] - Use Google Bard to create the storyboard of your video content [06:30] - Find out if you should integrate specific AI tools into your company [07:33] - Experimenting with AI to ge...
Sep 23, 2023•9 min
Codie Sanchez joins Eric Siu for an exclusive interview, during which she delves into her personal mission in the business world, shares her economic insights, details her step-by-step content creation process, discusses the book she's launching, and much more. TIME-STAMPED SHOW NOTES: [00:00] - Codie Sanchez thinks the dream of retirement for people is gone [02:21] - Codie Sanchez’s personal mission and why [06:20] - This is how smart and rich people manage assets and investments [07:40] - Codi...
Sep 22, 2023•1 hr 41 min
At the Leveling Up Founders' event, Tamara Loehr discusses her best practices in business, managing offshore teams abroad, and the significance of establishing a learning management system process. TIME-STAMPED SHOW NOTES: [00:00] - Tamara Loehr talks about her best practices in business [03:52] - How AI will affect psychology around sales [05:43] - Tamara Loehr talks about how she mentors businesses [07:39] - Tamara Loehr’s learning management system process for marketing [08:25] - Creating and...
Sep 21, 2023•11 min
Ravi Theja Yada explains why behavioral analytics is superior to traditional metrics when it comes to understanding your consumers at the Leveling Up Founders' event. TIME-STAMPED SHOW NOTES: [00:00] - Why behavioral analytics are the best metrics for marketing [02:55] - The best data source to understand your consumers [03:57] - Understanding the visibility of your product and key call to action [05:03] - Understanding your customers to 10x your conversion [06:06] - Finding out where the lag is...
Sep 19, 2023•12 min
