In this episode, find out what Marketing Career is best for you. Learn about the role and the salary range of each position, and see what can give you the most fortune! TIME-STAMPED SHOW NOTES: [00:00] - UI and UX designer is essential for client retention! [00:30] - Digital Business Analyst will help companies grow [00:56] - Search Engine Specialist - Explained [01:10] - Content creators are the top priority right now! [01:25] - Digital Marketing Manager is the head of the campaign! [01:50] - D...
Oct 03, 2022•6 min
In this episode, I’ll talk about what are the habits you need to learn to be a highly effective marketer. We all know that old habits can be hard to break, and new habits can be hard to make but success is not easy, and the only way to level up is to never stop learning! TIME-STAMPED SHOW NOTES: [00:00] - 7 Habits of Highly Effective Marketer [00:18] - 1. Marketing is a Trial and Error Process! [00:47] - 2. Learn to repurpose your content [01:21] - 3. Learning never stops. Even Bill Gates won’t ...
Sep 30, 2022•8 min
In this episode, Brett Malinowski sits down with me to talk about Web 2 and Web 3 differences. Find out how Web 3 should adapt and what are the best marketing strategy you should explore as a creator on the current web! TIME-STAMPED SHOW NOTES: [00:00] - What Web 3 people should learn from Web 2 and vice versa! [01:30] - Professionalism course for Web 3 creators is a must. [02:58] - How companies work with Web2 to understand Web 3 (NP Digital, FTX, BITTREX) [04:00] - Best marketing advice for We...
Sep 28, 2022•10 min
In this episode, I'll talk about how you can start your Marketing Career from scratch! Find out what are the most in-demand jobs that the industry needs right now. TIME-STAMPED SHOW NOTES: [00:00] - Top Marketing Careers You Can Start From Scratch in 2022 [00:02] - Why Community Manager is essential for Web 3 Companies? [00:29] - How to be a GREAT Social Media Manager! [01:03] - SEO will never die, here’s why! [01:15] - What do you need to know about Influencer Marketing? [01:44] - Retention Mar...
Sep 27, 2022•5 min
In this episode, I’ll talk about why Andrew Tate is dominating every search engine right now more than Logan Paul and Gary Vee. Find out how he’s doing this and what things you can learn from him, from a Marketing point of view. TIME-STAMPED SHOW NOTES: [00:00] - Why Hosting Live Events Are Great B2B Customer Acquisition & Retention Machines [00:45] - Why Andrew Tate is blowing up on TikTok, Youtube, and other platforms [01:38] - The Andrew Tate MARKETING education program [02:48] - How to p...
Sep 26, 2022•6 min
In this episode, I’ll talk about why hosting live events and dinner is the best way to create long-term relationships with other people - and why can this be a great Customer Acquisition & Retention Machine! TIME-STAMPED SHOW NOTES: [00:00] - Why Hosting Live Events Are Great B2B Customer Acquisition & Retention Machines [00:54] - Building long-term relationships with like-minded people! [01:42] - Learning from other co-creators [03:07] - How to plan an event WITHOUT a budget? (Tips and ...
Sep 24, 2022•8 min
In this episode, I’ll talk about the concept of NFT 2.0 and how it will affect Web 3 Marketing. Stay until the end to know more about our NFT project! TIME-STAMPED SHOW NOTES: [00:00] - New Era of NFT - What you should know about it! [00:08] - What is NFT 1.0 - “RUGS” [02:30] - What is NFT 2.0 for Beginners [04:30] - Is utility-based NFT more sustainable? [05:33] - Redefining access in the new era of NFT (EntrepreneurOrg and YPO explained) [06:26] - The Mission of our NFT Project (Leveling Up He...
Sep 23, 2022•9 min
In this episode, I’ll talk about what are the things I’m doing to achieve 100,000 subscribers here on Youtube that you can try doing too. Find out how you can maximize Youtube Shorts and why “Focus” is a big part of growing your channel! TIME-STAMPED SHOW NOTES: [00:00] - 5 Steps To Building a 100k YouTube Channel [00:54] - Youtube Content Tips: Focus on specific topics! [02:15] - How often should you post on Youtube? [02:48] - How to maximize Youtube Shorts to grow your channel [03:41] - Specif...
Sep 21, 2022•8 min
In this episode, Eric talks about why short and powerful emails can double your open and response rate in no time. Find out how to write impactful headlines and how to not be annoying when doing a follow-up! TIME-STAMPED SHOW NOTES: [00:00] - 5 steps to getting your cold DMs and emails read GUARANTEED! [00:30] -Why Personalized emails have a higher open and click-through rate? [01:05] - Email Headline Tips and Tricks! [01:36] - What’s the most ideal email length? [01:58] - Why you should ALWAYS ...
Sep 19, 2022•8 min
In this episode, Eric talks about all the lessons I've learned in 10 years of Podcasting Discover how to grow your audience and downloads, and What is the most important thing you should optimize when starting a Podcast. Stay with us till the end to find out! TIME-STAMPED SHOW NOTES: [00:00] - Exposing My 70M download podcast marketing strategy [00:48] -My FIRST year of podcasting (How many Podcast Downloads did I make in a year) [01:19] - Growing through other Podcast (Collaboration Tips)[01:36...
Sep 16, 2022•8 min
In this video, I’ll answer the question if marketers should measure everything. Last time, my post about this got over 344,000 impressions on Linked In. So watch until the end of the video and let’s settle this! TIME-STAMPED SHOW NOTES: [00:00] - Should marketers measure EVERYTHING? [00:30] -My LinkedIn Post about this went VIRAL [01:12] - Let’s talk about ‘Diminishing Returns’ in business [02:15] - What can you measure at a high level? (Marketing standpoint) Leave Some Feedback: What should I t...
Sep 15, 2022•6 min
In this episode, Eric talks about the most in-demand marketing skills and sought-after professional positions that you should check this 2022. Marketing is getting harder and harder, and every company needs all the creative minds now more than ever! TIME-STAMPED SHOW NOTES: [00:00] - Top 7 Marketing Careers for 2022 [00:30] -Why do companies need a ‘Social Media Manager?’ [01:05] - Marketing Strategist Tips 2022 [01:36] - How to be a Marketing Manager? (Career Tips) [01:58] - Is SEO Specialist o...
Sep 14, 2022•8 min
In this episode, Eric talks about how Paid Media, and Marketing in general, are changing! Currently, artificial intelligence plays a big role in our automated world. As a marketer, find out what you should do! TIME-STAMPED SHOW NOTES: [00:00] - Paid Media is Becoming A COMMODITY! Here’s Where Marketing Is Going Long Term [01:05] -Why do Google, Facebook, and Amazon focus on investing in AI Companies? [01:50] - The Future of Paid Media [02:50] - Two Things That Matter Most in Paid Media (What Mar...
Sep 13, 2022•8 min
It’s about time we started to move away from the reactive sick-based medical system to a more proactive health-based model. Our guest today is committed to providing people with preventative healthcare through his insurance company, Fountain Health. Robert Rossiter is the CEO of this breakthrough health insurance company and works with the likes of Tony Robbins and Peter Diamandis. In this episode, we learn more about his noble mission and what, precisely, is included in Fountain’s transformativ...
Sep 02, 2022•24 min
If someone were to ask you about the state of your cash flow, would you be able to give an accurate response? According to today’s guest, Alan Miltz, most companies misunderstand their cash flow, and as a result, they don’t grow at the pace that they should. After seeing so many businesses unknowingly grappling with the same problem, Alan decided to found Cash Flow Story, a company that helps you optimize cash flow to help you improve your profits and reach new heights in your valuations. In our...
Aug 11, 2022•22 min
In this episode, Eric talks about the ultimate SEO tips to rank #1 in 2022. Find out how to make your content stand out for increased traffic, search rankings in Google, and even conversions! TIME-STAMPED SHOW NOTES: [00:00] - How to Rank #1 on Google: SEO Tips 2022 [00:33] - How to make your content stand out (Content Ideas For Beginners) [02:14] - Top Reasons Why Content TITLE matters [03:07] - How to get more clicks on Google? Improve your Information Gain! [03:44] - The Ultimate Guide on Pil...
Aug 04, 2022•11 min
In this episode, Eric talks about the best strategy for building the perfect team for your company! Find out what are the main things you need to consider and how you can use Dr. Adam Grant and Ray Dalio’s PrinciplesYou - a proven tool that aims for personal and organizational success! TIME-STAMPED SHOW NOTES: [00:00] - How to build the BEST marketing team for your Business [00:45] - Key points you should look for as an employer! (Job Hiring Tips 2022) [02:34] - Why Linked In is the best platfor...
Aug 02, 2022•9 min
One of the biggest challenges of conducting effective marketing is that it can be virtually impossible to be certain which of your methods are getting you positive results. Today on the show, we get together with Sam Parr, Founder of The Hustle and host of the podcast My First Million, to discuss what he’s learned about impactful marketing and why growing a podcast following is so challenging. We discuss the challenges of marketing across different mediums, as well as effective strategies for in...
Jul 28, 2022•13 min
Join us as we broadcast Noah Kagan's recent talk about insights into NFTs and passive income! Noah makes a clear point about his philosophy towards sustained success, how we can think about this concept when starting out on a new venture, and he also underlines the values of clarifying your target customers as much as possible. Tuning in, listeners will hear Noah share his experiences with buying NFTs, and why all his investments are built on the idea of holding forever, and aligning with compan...
Jul 25, 2022•12 min
There are a host of cultural, environmental, geographical, and personal factors that determine how likely individuals are to become founders and entrepreneurs. And yet, one of the most persistent myths about entrepreneurship continues to be that founders are born rather than made. In today’s episode, we get together with Matt Clifford, CEO and Founder of Entrepreneur First (EF) to discuss the misconceptions around entrepreneurship, and unpack the groundbreaking methods that EF is using to connec...
Jul 14, 2022•40 min
In many ways, the NFT world is still in such an early stage of development that there’s no real playbook that entrepreneurs or creators can follow for building their businesses, especially if they want to scale. Today on the show we get together with Will Weinraub, CEO and Co-Founder at OnChain Studios, to talk about how he originally created Cryptoys as a gift for his daughter, the strategies they’re using to scale their product, and some of the biggest challenges facing entrepreneurs in the We...
Jul 06, 2022•50 min
Welcome back to another episode of Marketing School! Today on the show we get together with Chris Walker, CEO of Refine Labs, a company that helps B2B businesses create demand by leveraging top methods that buyers are using, especially through social communities and word of mouth. While many people are under the impression that Refine Labs functions as an agency, their work over the past two years has primarily been focused on researching key questions on how one can use any service business, li...
Jul 05, 2022•34 min
Avalanche is one of the fastest smart contract platforms in the blockchain industry and recently received a staggering $5.2B valuation. Today on the show we sit down With Phillip Liu Jr., Head of Strategy at Ava Labs, the company behind Avalanche, to discuss the company’s recent fundraising efforts and how their unique marketing strategy was able to build brand awareness and raise capital. Tuning in you’ll hear Phillip break down the Avalanche Rush Incentive Program, as well as some key highligh...
Jun 21, 2022•23 min
Today on the show we get together with Kat Cole, President, COO, & Board of Directors at Athletic Greens, to talk about her career, including why she chose to become a key player in the company, and her ten years at Focus Brands. In our conversation, we discuss the mission and values that define Athletic Greens, why their rapid growth rate can be attributed to the merits and quality of their flagship product AG1, and how being bootstrapped has influenced their marketing strategy. Kat unpacks...
Jun 14, 2022•32 min
In this episode, Eric discusses how it's increasingly difficult to sell out these days, and what you can do about it to level up your NFT Project and overcome this challenge! TIME-STAMPED SHOW NOTES: [00:00] - How To 10x Your NFT Sales [01:04] - 1. Allow List Collaborations [02:22] - Types of Collabs You Can Try [03:00] - Be Creative with Your Marketable Moment [03:26] - Stay Engaged with People [04:25] - Join Other NFT Podcasts [05:12] - Create an Email Lists [06:03] - Go to Events and Connect ...
Jun 10, 2022•10 min
In this episode, Eric talks about why relationship building is important and how hosting a simple dinner with other creators can make a big impact on your NFT Project! TIME-STAMPED SHOW NOTES: [00:00] - If You Do This, You Will Connect With Every NFT Influencer & Be Able to Sell Out Your Project [01:23] - Hosting a dinner with like-minded people (CEO, Founders, Creators) [03:40] - Tip: Make sure everyone is on the same level [05:40] - Have a brief introduction, and be a moderator! [07:30] - ...
Jun 06, 2022•11 min
Hiring an engineer for personalization and driving conversion rates is costly and time-consuming. Luckily the new platform, Mutiny, can give you a jump start without the need to hire any new employees! In today’s episode, Eric interviews Jaleh Rezaei, CEO and co-founder of Mutiny about THE marketing product for 2022: how Mutiny decreases ad costs by 60%+. Tuning in you’ll hear how Jaleh’s talent for engineering, love of marketing, and passion for sales, resulted in a no-code platform that gives ...
Jun 02, 2022•25 min
In this episode, Eric Siu talks about why building the perfect team and hiring the roles you need is imperative to launch an NFT Project that can sustain the community and its purpose for the long-term goal! TIME-STAMPED SHOW NOTES: [00:00] - Build for the long term [00:54] - 1. Project Manager [01:42] - 2. Community Manager for your NFT Community [02:35] - 3. Social Creator for Organic Content [03:10] - 4. Moderator [03:45] - 5. Influencer Relations [04:28] - 6. Web3 Developer [04:57] - 7. NFT ...
May 31, 2022•7 min
In today’s episode, Eric gets together with Alex Taub, co-founder of Upstream, a no-code all-in-one DAO builder. He is also the co-founder of Illuminati, an NFT project that has sold over $11.5M in NFTs, all while running his startup. Tuning in you’ll hear all about Upstream, what first inspired it, and how it helps its users build and manage DAOs by being accessible and easy to use. Get a sneak peek at what Upstream has planned in the coming weeks, their marketing strategy for the company, and ...
May 24, 2022•31 min
In this video, we will discuss 5 NFT marketing strategies that will help you sell out your NFT Project. Find out why it's imperative to go for a long-term NFT strategy instead of doing it for cash grabs! [00:00] - 1. Your NFT Project’s Mission and Vission [01:38] - Is your NFT greed-based or community-based? [06:14] - Finding your own NFT Artist [06:38] - 2. Building relationships and NFT collabs [08:15] - 3. Building your own NFT Team (Hiring People) [10:46] - 4. Think about how you blitz [13:2...
May 23, 2022•17 min
