Hey everyone! Today, I share the mic with Tero Isokauppila, founder of Four Sigmatic, a company that aims to make medicinal mushrooms a more heavily researched and accessible commodity. Tune in to hear how Four Sigmatic became one of Amazon’s best-selling coffees, which platform is their key to promotion and why you might want to turn to mushroom coffee. Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twit...
Jan 12, 2020•35 min
Hey everyone! Today, I share the mic with Sofya Polyakov, Co-Founder and CEO of The Noun Project, a website that aggregates and catalogs symbols that are created and uploaded by graphic designers around the world. Tune in to hear Sofya discuss launching The Noun Project without any idea how to monetize it, its spin-off Lingo and how The Noun Project serves as a lead generator for it, and how Sofya survived founding a business with her husband. Click here for show notes and transcript Leave Some ...
Jan 11, 2020•32 min
In this episode, Eric Siu shares 7 of the best lessons he has learned from interviewing and meeting billionaires, best-selling authors and high performers. Tune in to hear how you can apply these lessons to your life no matter the goals you're trying to reach. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Su...
Jan 09, 2020•9 min
Are you posting to social media and nobody is engaging? The secret? Post from the heart! Sounds woo woo, but people can smell a robot from a mile away. Tune in to hear Eric Siu share a trick that will be sure to get your followers excited for what you'll be posting next. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short revi...
Jan 08, 2020•6 min
Which marketing strategies in 2020 should you place your bets on? Tune in to hear Eric Siu share his marketing predictions for digital marketing trends 2020. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Every...
Jan 07, 2020•8 min
Hey everyone! Today, I share the mic with Mickey Beyer-Clausen, Co-Founder of Timeshifter. Timeshifter is an app that incorporates the latest research in circadian sleep science and neuroscience into a platform designed to remove jet lag from an international travel experience. Tune in to hear how this app eliminates jet lag, how successful some of Timeshifter’s business strategies such as channel partnerships have been and the value of timing in startup success. Click here for show notes and tr...
Jan 06, 2020•16 min
Hey everyone! Today, I share the mic with Nicolas Vandenberghe, Co-Founder and CEO of Chili Piper! Chili Piper is a SaaS company dedicated to helping users stop the leakage of prospects during the early engagement stage. Tune in to hear Nicholas reverse-engineered their way into the market, explain what ’ buyer enablement' is and how he handles his company’s competition. Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please le...
Dec 31, 2019•16 min
Hey everyone! Today, I share the mic with Matt Barrie, founder and CEO of Freelancer, a global online freelancing and crowdsourcing marketplace. Tune in to hear Matt’s approach to business in general and how he grew Freelancer to $50 million in revenue last year, how to deal with people who aren't so receptive to feedback, and why he likes owning 100% of a company. Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please let me k...
Dec 29, 2019•35 min
Curious to learn what makes good marketing? On a quest to answer this question, we turned to online brands in the to discover the digital marketing strategy behind the app and how marketing works for Pray.com. Tune in to hear Eric Siu share his insight into Pray.com's website to look deep at whether they are one of the best marketing campaign strategies around. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me kno...
Dec 28, 2019•14 min
If you're planning a marketing career path, it can be overwhelming to decide which digital marketing skills to focus on first. Tune in to hear Eric Siu share his top 5 marketing skills to learn in 2020. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes...
Dec 27, 2019•8 min
Hey everyone! Today, I share the mic with Michael Litt, Co-Founder and CEO of Vidyard. This is his second time being a guest on Leveling Up podcast! Check out the first episode with him here. Tune in to hear how Vidyard found their market-fit, find out their current conversion rates and how the Vidyard is growing with collaborations and integrations with other companies.` Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please l...
Dec 23, 2019•18 min
Hey everyone! Today, I share the mic with RJ Taylor, the CEO and Founder of Pattern89, the AI platform for digital ads. Tune in to hear how Pattern89 uses AI unlike any other marketer, how RJ uses his B2B SaaS background to grow his business and why he makes sure to go to bed by 9pm. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave ...
Dec 22, 2019•27 min
Hey everyone! Today, I share the mic with Gilles Bertaux, CEO of Livestorm, a browser-based webinar software service. Tune in to hear how Livestorm expanded their business exponentially by operating in multiple languages, why Gilles sets aside 4 hours to talk to other industry leaders and how Livestorm is facing their biggest challenge yet: scaling. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter ...
Dec 21, 2019•31 min
The Disney empire started as a small animation studio with one visionary and a few believers and now it's arguably the most recognizable brand in the world. How does this entertainment giant continue to grow and market themselves? Tune in to hear Eric Siu share his insight into Disney's website to look deep at one of the best marketing campaign strategies around. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me k...
Dec 19, 2019•15 min
Hey everyone! Today, I share the mic with Sydney Sloane, the CMO at SalesLoft. SalesLoft is a sales engagement platform. Tune in to hear the factors that have contributed to SalesLoft's speedy growth, how to make sure you're recruiting the right people at the right time and how the $55M company structures their pricing model. Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below....
Dec 16, 2019•19 min
Hey, Everyone! Today, I share the mic with Sam Parr, the CEO of The Hustle, a daily email newsletter with tech and business news. Tune in to hear Sam discuss why how he went from owning a hot dog stand chain to becoming the CEO of an 8-figure company, how The Hustle newsletter got to ~1.5 million subscribers, and how his successful conference, Hustle Con, has never lost money. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Pl...
Dec 15, 2019•27 min
Do you want to accelerate your business growth with investors? Tune in to hear Eric Siu share his discoveries around investment and funding for businesses that you might not have explored. Some of the traditional startup funding methods like VC and Angel investment might not be the best course for your business, but these methods might provide a new unique way to get capital. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Pl...
Dec 13, 2019•8 min
Excited look inside one of the best marketing campaign examples out there? This week, we turned to one of the most well established online brands in the world to discover the digital marketing strategy behind the app and how marketing works for ZipRecruiter. Tune in to hear Eric Siu share his insight into ZipRecruiter's website to look deep at one of the best marketing campaign strategies around. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who s...
Dec 10, 2019•9 min
Hey everyone! In today’s episode, I share the mic with Tim Ash, the CEO of SiteTuners, a strategic conversion rate optimization agency. Tune in to hear why testing doesn’t matter if you’re not personalizing your website, what you must do to prevent your website from failing, and why he believes the system is too corrupt right now for entrepreneurism to be unleashed. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me...
Dec 08, 2019•27 min
Hey everyone! In today’s episode, I share the mic with Tyson Quick, the CEO of Instapage, which turns your ad clicks into conversions by providing an end-to-end solution for optimizing post click experiences at scale. Tune in to hear Tyson discuss how Instapage was founded based off a common problem they faced, how the company figured out how to improve ad conversion rates and why serving to a larger market might benefit your company. Click here for show notes and transcripts Leave Some Feedback...
Dec 07, 2019•27 min
Are you looking for ways to expand your network without coming off as being sleazy? Tune in to hear Eric Siu share his favorite strategies on how to make the most out of your next in-person business mixer. Whether you are visiting a conference in-person or hosting your own event, these tactics will help you build better relationships and get more deals. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twi...
Dec 06, 2019•9 min
Curious to learn what makes good marketing? On a quest to answer this question, we turned to one of the most well established online brands in the world: Netflix. Tune in to hear Eric Siu share his insight into Netflix's website to look deep at one of the best marketing campaign strategies around plus how you can apply their marketing strategy to your own. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on ...
Dec 04, 2019•8 min
Hey everyone! Today, I share the mic with Liam Boogar-Azoulay, the Head of Marketing at MadKudu, a service that helps companies grow sales by consistently generating relevant conversations with qualified leads. Tune in to hear Liam discuss how MadKudu uses the past to predict the future, how the business’ success triples each year and how they keep improving upon their business model. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I inter...
Dec 01, 2019•17 min
Hey everyone! In today’s episode, I share the mic with Perttu Ojansuu, the CEO and Co-Founder of Happeo, the best Google-partnered social intranet for G Suite users. Tune in to hear Perttu suggest whether or not to focus on a niche when starting out, what type of agencies startup businesses should aim for, and his key to success (which wasn’t linear). Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitte...
Nov 30, 2019•19 min
Are you thinking about starting a podcast? This might be the best time ever to do so. Tune in to hear Eric Siu share his thoughts around podcasting and how to promote your podcast at events. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Co...
Nov 27, 2019•4 min
Are you thinking about taking the leap into starting your own business, but not sure if it will work out? Are you running a business and not seeing success yet? Tune in to hear Eric Siu share his business philosophy around how long you should expect until your business takes off. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a s...
Nov 26, 2019•5 min
Hey everyone! In today’s episode, I share the mic with Tim Soulo, the CMO and Product Advisor for Ahrefs. Tune in to hear why Ahrefs depends on content marketing to sell its product, how they came to have more backlinks than their competitors and how this keyword ranking company does its SEO. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If s...
Nov 24, 2019•41 min
Hey everyone! In today’s episode, I share the mic with Alex Banayan, the author of The Third Door. Tune in to find out how Alex got to be featured on Forbes’ 30 Under 30 list, to hear the life-changing advice given by the President of Microsoft and to learn how a public speaker can make up to $100,000 per event. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjo...
Nov 23, 2019•36 min
Curious to learn what makes good marketing? On a quest to answer this question, we turned to one of the most well established online brands in the world to discover the digital marketing strategy behind the app and how marketing works for Asana. Tune in to hear Eric Siu shares his insight into Asana's website to look deep at one of the best marketing campaign strategies around as well as use Asana's content marketing strategy to provide a marketing plan example for those of you listening at home...
Nov 22, 2019•14 min
In 2020, the same SEO techniques and SEO hacks that used to work for 2019 are going to change, but if you are prepared for what is changing in SEO you can dominate the future of marketing by playing smart. Tune in to hear Eric Siu share how to grow website traffic in 2020 and plus new SEO strategies for using data to dominate and more! Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the com...
Nov 20, 2019•5 min
