Hey, everyone! Today I share the mic with Guy Kawasaki, author of Wise Guy: Lessons from a Life and the Chief Evangelist for Canva. Tune in to hear how Guy passed the "Steve Job test” (and what that is), what the difference between evangelism and sales is, and why building a brand might not be the right focus. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy ...
Nov 17, 2019•29 min
Hey everyone! In today’s episode, I share the mic with Todd Herman, author of The Alter-Ego Effect. Tune in to hear how Todd built his career by helping athletes improve their performance, how he’s now helping corporate leaders in much the same way, and why developing an alter ego can help you level up your business and career. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments bel...
Nov 16, 2019•37 min
Looking for the latest advertising strategies? The best tricks to optimize your campaigns for converting more sales is to improve your copywriting. Tune in to hear Eric Siu go over how to get inspiration from other campaigns for the best results in your 2020 Google Ads campaigns. Follow these strategies and you'll be ahead of the competition. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in ...
Nov 14, 2019•9 min
Are you ready to start your digital marketing career and wondering which specialty to focus in? How do you set yourself up to find a great job in 2020? Tune in to hear Eric Siu share his favorite jobs in marketing for 2020, the different marketing specialties out there plus let you in on how to get a good salary! Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you en...
Nov 13, 2019•5 min
Hey everyone! Today, I share the mic with Garrett Moon, one of the Co-founders of CoSchedule, a marketing management platform. Tune in to hear about Garrett’s 10 years' experience in the advertising/marketing industry, how he believes he’s solved the makeshift marketing problem and why it’s important to have a separate growth marketing team from the content marketing team. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please...
Nov 10, 2019•35 min
Hey everyone! In today’s episode, I share the mic with David Barrett, CEO of Expensify, the world’s leading application for expense management with 6 million users. Tune in to hear David share why Expensify relies only on word-of-mouth advertising, why he believes that focusing on top-line revenue growth isn’t actually good for business, and how the Expensify team proved the naysayers wrong when they said the business couldn’t scale. Click here for show notes and transcripts Leave Some Feedback:...
Nov 09, 2019•36 min
Excited look inside one of the best marketing campaign examples out there? Curious to learn what makes good marketing? On a quest to answer this question, we turned to one of the most well established online brands in the world to discover the digital marketing strategy behind the brand and how marketing works for Nike. Tune in to hear Eric Siu share his insight into Nike's website to look deep at one of the best marketing campaign strategies around. Click here to watch the full YouTube video Le...
Nov 07, 2019•10 min
Do you think you have what it takes to start getting paid to speak? Not sure how to get started? Getting speaking opportunities starts opening up a lot of doors and opportunities. Tune in to hear Eric Siu share his favorite tactics to help you learn to speak at conferences and score paid speaking gigs. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this ep...
Nov 06, 2019•6 min
Hey everyone! In today’s episode, I share the mic with Mike Roberts, the founder of SpyFu and Nacho Analytics, software that is called the “Holy Grail of Competitive Intelligence”. Tune in to hear how Mike built SpyFu with only $3,000, why historical data matters when it comes to digital marketing and how the company was able to make over $7 million in annual revenue. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let ...
Nov 03, 2019•35 min
Hey everyone! In today's episode, I share the mic with Rand Fishkin, the Co-Founder of SparkToro, a service that helps you find all the proper outlets through which to reach your target demographic. This is his second time being a guest on Growth Everywhere! Check out the first episode with him here! Tune in to hear Rand talk about why the “Wizard of Moz" decided to leave Moz, how he helped grow the company 50% YoY, how he started his own software company a month later, and why the venture model...
Nov 02, 2019•42 min
Have you ever wondered how to become a tech founder? Starting a software company isn't as hard as you might think - the hard part is actually in marketing it. Tune in to hear Eric Siu share his thoughts on how to start a software company and the lessons he learned along the way to start a tech company. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this ep...
Nov 01, 2019•8 min
Are you bringing baggage from your personal life into your work life? How do you make your work and your life harmonize with each other? Tune in to hear Eric Siu share his philosophy on how to overcome work life balance and start living with Jeff Bezos' style of Work Life Harmony. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a ...
Oct 29, 2019•5 min
Hey everyone! In today’s episode, I share the mic with Sam Ovens, CEO and Founder of Consulting.com, which helps people build successful consulting businesses. Tune in to hear how Sam Ovens quit the corporate world to start his own SaaS company, why he transitioned from consulting to running a course-based business for entrepreneurs and why he thinks that it’s a myth that in order to be successful you need to book speaking engagements, network, and post on social media constantly. Click here for...
Oct 27, 2019•34 min
Hey everyone! In today's episode, I share the mic with Rick Perreault, the CEO and Co-Founder of Unbounce, a landing page building tool that makes it easy to build and test landing pages quickly. This is his second time being a guest on Growth Everywhere! Check out the first episode with him here! Tune in to hear Rick’s thoughts on how Unbounce brought in $30 million this fiscal year by going upmarket, why organization is a challenge for his growing company and how word of mouth is what drives c...
Oct 26, 2019•30 min
Peloton's marketing campaign is one of the best we've seen - except for one big problem. Tune in to hear Eric Siu critique and score Peloton's paid media, content marketing, SEO, conversion rate optimization and general marketing. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere o...
Oct 25, 2019•15 min
Are you thinking about investing in real estate? Should you build your life so that you can buy a home one day? Just because everyone says that buying a home is the "best" investment you can make, is it really the case? Tune in to hear Eric Siu share his thoughts on why home buying and real estate are only smart investments for some cases. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the...
Oct 22, 2019•8 min
Hey everyone! In today’s episode, I share the mic with Kirk Simpson, CEO and Co-Founder of Wave, a service that offers free invoice, accounting, credit card processing, and payroll software. Tune in to hear how Wave plans to eliminate friction for small businesses, how the business saw a 26% conversion rate on their landing pages early on, and what Kirk uses to maintain peace throughout his extremely busy day. Click here for show notes and transcripts Leave Some Feedback: What should I talk abou...
Oct 20, 2019•25 min
Why is it that the Asian American Dream is to become a doctor? Are your Asian parents deciding your future for you? Are you choosing your career path because it's the "smart" thing to do? Tune in to hear Eric Siu share his thoughts around Asian stereotypes and career paths. Find out in this episode as Eric shares why he decided to become an entrepreneur. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Tw...
Oct 18, 2019•7 min
Are your LinkedIn posts not getting engagement? Is the LinkedIn organic algorithm not working in your favor? Tune in to hear Eric Siu introduce Gaetano DiNardi to guide you through a step-by-step guide to get more engagement on LinkedIn. You'll learn how to use the organic posting feature to build an audience on LinkedIn and get more engagement through posting controversial content. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interv...
Oct 15, 2019•7 min
Is your business floundering and not seeing the growth you need? Are you ready to learn the tried and true business strategies from experts who have built multi million dollar teams? Tune in to hear Eric Siu share the mic with Ayman Al-Abdullah, AppSumo president, as he gives an inside scoop into his inspirational business story Ayman will share how to build a powerful team, skyrocket your SEO ranking and solidify your business branding. Click here to watch the full YouTube video Leave Some Feed...
Oct 13, 2019•13 min
What if we’ve been looking at the whole marketing process in reverse...? 92% of B2B marketers consider Account-Based Marketing (ABM) to be “extremely” or “very” important to their marketing efforts. Tune in to hear Eric Siu let you know what ABM is and how you can use it to start making those BIG money sales! Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy ...
Oct 12, 2019•3 min
The new iPadOS is one of the most exciting updates to the iPad ever . What makes the iPadOS 13 so incredible? Tune in to hear Eric Siu share how the iPad can change your life in this simple entrepreneur tech review. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the ...
Oct 11, 2019•6 min
What are the best ways to fund a startup? This episode will introduce alternate ways to get funding, and talk about a popular method called crowdfunding. But, will crowdfunding work for your business? Tune in to hear Eric Siu share his favorite ways to get funding for startup founders plus how he's using crowdfunding for his software startup called ClickFlow. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know o...
Oct 08, 2019•7 min
If you are wondering how to become an entrepreneur, study the important traits that successful entrepreneurs use on a consistent basis. Tune in to hear the characteristics of effective entrepreneurs and over 5 traits of successful entrepreneurs. You'll learn how to start a business and grow your entrepreneurial skills. Click here for show notes and transcripts Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did y...
Oct 06, 2019•8 min
Ready to look inside one of the best marketing campaign examples out there? We've turned to one of the most well established online brands in the world to discover the digital marketing strategy behind the app and how marketing works for Mailchimp. Tune in to hear Eric Siu share his insight on Mailchimp's website as he looks deep at one of the best marketing campaign strategies around as well as to use the content marketing strategy of the Mailchimp team to provide a marketing plan example for t...
Oct 05, 2019•15 min
Hey everyone, in today’s episode, I share the mic with Michael Broukhim, the Co-CEO and Co-Founder of FabFitFun, which offers an incredible beauty box subscription service. Listen as Michael shares what makes FabFitFun different than their competitors, what their key marketing strategies look like, how he sold 2,000 beauty boxes in 2 days and continues to grow 300% YoY, and what it’s like to partner with his brother. Click here for show notes and transcript. Leave Some Feedback: What should I ta...
Sep 29, 2019•28 min
Hey everyone! Today’s episode is with Mark Roberge, Chief Revenue Officer of the HubSpot Inbound Sales Division. He is also the author ofThe Sales Acceleration Formula, a book on how to build a winning sales organization. Today we’ll be talking about how Mark helped grow HubSpot from zero to $100 million in revenue by coining the term inbound marketing, how he successfully applied his data background to sales, and why you should start blogging before you build your product. Click here for show n...
Sep 28, 2019•28 min
Can the iPad Pro actually save you 22 hours per week? Tune in to hear Eric Siu share his favorite tools to get more done and which apps on the iPad can get you the most productivity. Discover how to track your time with apps like moment and rescue time, as well as how to use Notion and Asana to make notes and tasks. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you...
Sep 26, 2019•11 min
Do you have an employee that is stuck in their job? Not seeing results again and again? Maybe this person started out amazing, but as the organization grew, this person started to fall behind. Do you let them go or do you give them another chance? Tune in to hear Eric Siu share some of his favorite tactics to encourage your employees to grow on their own. And when someone just isn't cutting it again and again, maybe it's time to let them go. Click here to watch the full YouTube video Leave Some ...
Sep 24, 2019•11 min
Are you stuck trying to build your business team? Do you have reservations about working with your friends, family or significant other? Tune in to hear Eric Siu share the mic with Andrew Tsai, VP of Innovation and The Drip Club’s Co-Founder, as he gives an inside scoop into his inspirational business story. He shares expert advice that outlines how to: create a brand marketing & communication plan, build a strong team, increase team communication, and entrepreneur do’s and don’ts that peopl...
Sep 22, 2019•11 min
