The probate niche seems mysterious to many investors, especially for people just getting started in real estate investing, but it doesn’t have to be. Today I want to answer a question which is can newbies succeed in the probate niche? The short answer is yes. At the end of the day, it really comes down to 5 “how to do these things” (which, by the way, are the same no matter what niche you are working in). [00:00 - 03:19] Opening Segment • Make sure to check a free probate investing starter kit T...
Apr 25, 2023•8 min
You know what they say…"The money is in the details," or in some cases, "The devil is in the details." Today we're talking about how real estate investors should organize their probate lists for maximum profit over time. When you look at how probate leads work, you get a new list each and every month. Looking back at that over a one-year period, you will have 12 new lists in just a year. In 3 years, you will have 36 new groups of leads. That's a lot! The big question is, now that you've got your...
Apr 20, 2023•19 min
For anyone who wants to build a portfolio or rental properties but isn’t interested in locating distressed properties and rehabbing them, purchasing turnkey rental properties might be the perfect investment strategy for them. Many turnkey rental companies also take care of all the management of those same properties. This decision often comes down to the amount of involvement you want in the front-end purchase process, and whether or not you are cut out to be a property manager. Many people unde...
Mar 09, 2023•25 min
Content marketing is something all real estate investors need to be focusing on today. It builds a strong personal brand for you as well as a brand for your business. This means having content marketing strategies couldn’t be more important as a part of your overall marketing strategy. When I decided content marketing would be the focus of this podcast, I knew exactly who my guest would be. My guest today is Josh Culler of Culler Media. Josh has been on the show before and always has cutting-edg...
Feb 23, 2023•40 min
Direct mail marketing is not an exact science, but there are some tried and true tips and best practices for building direct mail campaigns that consistently get results. In this episode, I want to focus on two things. How to build a tight, niche-specific list, and the actual direct mail campaigns. I also have some additional resources below. This is the second part of this marketing series. You can find the link to part one below. Show Notes Here is a sample of what you can expect in this episo...
Feb 16, 2023•22 min
Direct mail has long been a proven way to generate leads for your real estate investing business. Direct mail marketing is a form of legacy marketing which is just another way of saying it’s been around for a long time. It’s a proven strategy for lead generation. And I can tell you this, it still works today. From a marketing perspective, one thing I love about direct mail marketing is that you can get very targeted with your mailings so that you are reaching the right people with the right mess...
Feb 09, 2023•21 min
Marketing is so important to the long-term success of your business. Today I’m doing an overview of 5 proven ways for generating leads for your real estate investing business that can help you close more deals. There are many ways for investors to generate leads, but these are my tried-and-true methods. What exactly is lead generation? Lead generation can be defined as the process of finding motivated sellers through marketing. I recommend that you have 3 to 5 lead channels or marketing strategi...
Feb 02, 2023•11 min
Omni Casey is a real estate investor and broker, and he has been a coach for nearly 20 years. He grew up in Hawaii, but he relocated to Northern Virginia more than 10 years ago where they have been growing their real estate investment portfolio and a top-performing real estate team. I love that he has gotten his children involved in the business too. If you get one thing from this show, it will be that there are many ways to market your business so that it becomes successful. Key Highlights: [00...
Jan 26, 2023•39 min
We all know the importance of marketing in your real estate investing business. Marketing always involves using your time or your money, and in most cases, it’s a little bit of both. Today I want to talk about the new relationship marketing for real estate investors, what that means, and how can you implement it in your business. What’s the benefit of implementing this in your business? The biggest benefit is that in most cases it’s free and anyone can do it. Strictly defined, Relationship Marke...
Jan 19, 2023•20 min
Today’s topic is a hot one: Luxury Air BNB Investing for busy professionals. My guest is Dr. Rachel Gainsbrugh, and she has a wealth of information on this topic. Rachel shares the same strategies she uses in her own business to make top dollar on each one of her 18 short-term rentals. In this show, you will learn how she was able to 15X her income on these short-term rentals over long-term rentals. Key Highlights: [00:01 - 07:42] Opening Segment Rachel's inspiring journey to financial freedom A...
Jan 12, 2023•41 min
95% of all real estate investors fail. So, what is it that determines whether you succeed or fail in this business? Marketing will likely determine the success or failure of your REI business so I’m excited to dive into this topic today. My guest today is Rufus Thibodeaux. Rufus is known as “The REI Marketing Guy”. He is a real estate investing marketing expert with 29 years of experience, and he has generated over $350 million in sales for himself and his clients. Rufus is on a mission to lower...
Jan 05, 2023•32 min
In part 2 of this series, "the real estate investor’s guide to marketing and branding" the focus is on branding. So, why you should care about your brand? You should care because your brand shows your potential customers who you are. It speaks to your values. Your brand gives you credibility, it builds authority, and it helps make people want to do business with you. When done properly, your brand will also make all your marketing work better. Freebie… Stop by the blog to get your FREE Marketing...
Dec 29, 2022•16 min
Today is part 1 of a two-part episode of the real estate investors guide to marketing and branding. Understanding how each one of these things functions individually and together like a “couple” is vital to the success of your real estate investing business. Marketing is how you get leads, but branding is why they choose YOU. Key Highlights: [00:01 - 04:25] Opening Segment How everything that you do is marketing Branding is the way people feel about you and your presence at every touchpoint Be a...
Dec 22, 2022•19 min
You might be wondering, “Do real estate investors need good sales skills” to succeed in this business? Personally, I believe that a good sales foundation helps most investors when it comes to negotiation. I also believe it’s not a skill most of us aren’t naturally good at. Let’s face it; we are always negotiating with someone. Negotiation doesn’t only happen when we are making offers. We negotiate with contractors, tenants, and/or property managers, and for other goods and services. I believe th...
Dec 15, 2022•36 min
A staggering 95% of all real estate investors that go into this business will ultimately fail. So, what do the 5% that succeed know or do that the others don’t? I think it boils down to 5 things. Get these things right and you are well on the path to success. Listen in as I do a recap of these 5 success tips. And here's a bonus tip. If you really want to stand out in this business or any other business, you need to be different. I always say that “different is better than better”. One of the way...
Dec 08, 2022•10 min
What happens when you realize one day that you have no joy around your business? The very thing that used to make you so happy, has lost its spark? Maybe, you are feeling like a ship that’s completely off course. I have talked to a lot of entrepreneurs that have found themselves in exact situations in the past 18 months. And the funny thing is, not only are they unsure of how they got there, but they also have no idea how to “course correct”. The question is, what do you do? How do you fix this ...
Dec 01, 2022•27 min
It’s often said that “Success leaves clues”, and today we’re going to lay out some success tips for real estate investors that you can implement in your business no matter what your investment strategy is. Successful businesses are built on a strong foundation, and today my guest Charles Carillo will tell you what he believes are some of those key components for any business. Let’s dive in! Charles Carillo is the managing partner of Harborside Partners; a real estate syndication firm and has bee...
Nov 24, 2022•36 min
I’m sure you’ve heard that entrepreneurs often have “shiny object syndrome”. What that means is we tend to jump from one thing to another often without actually finishing anything. My guest today is Pili Yarusi of Yarusi Holdings. Pili is a wife and a busy mom of three, so she is as time-crunched as anyone can be. However, Pili has really mastered the art of focus and time management. She is going to tell you how she gets so much done each day by following a basic structure for her day, how she ...
Nov 17, 2022•39 min
Interest rates are soaring today across the country. Smart investors are using master lease options to acquire property now more than ever before. So, what exactly is a master lease option, and how can I use this investing strategy to acquire property? Master lease options allow you to control commercial property like apartment buildings, storage facilities, etc., and then buy them at a specified time in the future. You can generally do this with no money down. Bill Walston is one of the most so...
Nov 10, 2022•33 min
With just over two months left in the year, today I want to talk about how to finish the year strong. When you are focused and you have a plan, two months is actually quite a bit of time if you are focused on things that will actually move your business forward. I also want to talk about something we don’t often think about and that is decluttering. Specifically decluttering both your mind and your physical space. Here are 6 things you need to take a look at: Your marketing Your existing brandin...
Nov 03, 2022•22 min
We have just over two months left this year and as I was working on next week’s podcast, it came to me that there is really something that comes before the topic of the next podcast which is, “Setting yourself up for success in the new year”. Now is the time for some front-end reflection and planning before taking those next steps to actually work on those things in our business. It's also time to think about leveling up. Making the decision to level up is all about your mindset. So, this week I...
Oct 27, 2022•10 min
My guest today is Al Nicoletti, a Florida Probate Attorney extraordinaire. We’re going to be talking about advanced strategies for structuring probate deals as well as some of the more common problems with estates you will run into from time to time. Al has carved out a unique niche in solving simple and complex probate matters that once stalled real estate deals. He has also developed a strategy to structure probates, so they are fast, efficient, and done right. Al works with real estate invest...
Oct 20, 2022•54 min
My guest today is former NFL player, Dean Rogers. Get ready to learn what the #1 trait is that you must have to successfully make the transition from the NFL (or any other career) to becoming a real estate investor superstar in your area. One important thing you will discover in this show is how this self-proclaimed “underdog” used this to his advantage to excel along the way. Real estate is very much a team sport like football, and Dean talks about how he wishes he had focused more on networkin...
Oct 13, 2022•38 min
I am so excited to share this show with you because we are going to talk about teaching kids how to achieve financial freedom through real estate. This is not just theory, but this is a real-life case study of parents teaching their children not only how to generate passive income, but how their own knowledge around money and finances can have a huge positive impact on their own future. My guests today are my Chicago friends, Marta Piechnik, and her son Jakub. Marta has run a masonry company for...
Oct 06, 2022•36 min
How many of us have given up on turning dead leads into hard cash, because we either don’t know how to do it or we haven’t been successful at systematizing this process? Today, we are going to do a deep dive into how real estate investors can make money from those dead leads. My guest is Chris Craddock, and he is an expert on this topic. You are also going to learn how real estate investors can work hand in hand to make more money in your business. Chris Craddock is a nationally certified Life C...
Sep 29, 2022•30 min
One of the most common questions I get from investors is how to get started in probate investing. I love probate investing because they are an endless source of leads, and they are such lucrative deals. So why don’t more investors dive into this niche? There are a number of things that hold real estate investors back when it comes to probate investing. But generally, it’s for these reasons: • They don’t understand the process • They believe they need to know a lot of “legal stuff” • Their mindse...
Sep 22, 2022•23 min
When we talk about what it takes to become a successful real estate investor, there is one trait that is always present. That trait is extreme focus. My guest today is Jason Yarusi of Yarusi Holdings. I’m excited to do a deep dive into the importance of habits and focus, and the profound effect these two things can have on your business. What exactly is different about real estate investors that manage to maintain this focus day after day? There is no doubt that this one trait is what allows the...
Sep 15, 2022•36 min
Have you ever wondered how to approach potential money partners and ask for capital so that they actually want to partner with you? This can be tough! Today we are going to dive into the 3 biggest mistakes real estate investors make when raising capital and how to avoid them. My guest, Dave Dubeau, is an expert in having these conversations. He’s also the first one to tell you he did it all wrong in the beginning. Dave is the creator of the “Money Partner Formula”, and today he’s going to show y...
Sep 06, 2022•36 min
My guest today is Tim Winfrey, and we are going to dive into tips for making a business partnership work. Becoming and staying successful business partners is no easy task, but he has successfully navigated this process. Tim co-hosts the Freedom Chasers Podcast and that’s how we met. He is also a real estate broker, marketer, and BPO expert. Tim has completed over 100 fix and flip projects and has managed the repairs of an additional 50+ REO homes. He currently manages a team of 5 agents as the ...
Sep 01, 2022•30 min
What does it take to build real wealth? Is it just about money, or does “real wealth” have a totally different meaning? I believe you can be rich, but not be wealthy, and this is what this show is all about. My guest today is Rich Fettke, and we are going to talk about his philosophies around this topic as well as his new book, “The Wise Investor: A Modern Parable About Creating Financial Freedom and Living Your Best Life” . Key Highlights: [00:01 - 07:09] Opening Segment • Rich shares his journ...
Aug 25, 2022•29 min
