Let's Eat with Mark Samuel

Zoom and Podcast interviews dedicated to emerging CPG brands, and sales and marketing executives selling products or services.

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Episodes

Let's Eat with Mark Samuel, Marketing Series, Episode 1 with Christie Lee from Nourishing Food Marketing

We talk CPG marketing. Packaging. Story. Founders involvement. Nike and Dove. Lots of gems in here.

Feb 03, 2021•18 min

Let's Eat with Mark Samuel, Episode 75 with Erica Rankin from Bro Dough and Parry Hendrick from Crackle PR

We talk cookie dough, being a one woman show, using a commercial kitchen, driving around to deliver each day, going into retail and public relations.

Feb 02, 2021•13 min

Let's Eat with Mark Samuel, Episode 74 with Jake Karls from Mid-Day Squares and Diego Oquendo from Vulkan

First we hit pushups, then we talk refrigerated bars, going into business with family, positivity in the mission, building the business in Canada and now focusing on the US, the goal of going public, and helping brands advertise.

Jan 27, 2021•15 min

Let's Eat with Mark Samuel, Sales Series Episode 9 with Matt Davis from Kettle & Fire

We talk all things sales, bone broth, sales decks, having a great team and great brand, listening more than talking and more.

Jan 21, 2021•16 min

Let's Eat with Mark Samuel, Episode 73 with Sashee Chandran from Tea Drops and Ben Nussbaum from Happy Hour Media

We talk innovation in tea, pitching at events, networking, raising capital, building a direct to consumer business, and reenergizing marketing and advertising.

Jan 19, 2021•16 min

Let's Eat with Mark Samuel, Sales Series Episode 8 with Michelle Prychidny from Mid-Day Squares

We talk bar category (refrigerated), why the founder is so important to the sales process, not using a deck to sell, synergy between great brands, and more.

Jan 14, 2021•14 min

Let's Eat with Mark Samuel, Episode 72 with Dean Eberhardt from Hoplark and Dakota Wyatt from CMG

We talk beer that's not beer nor is it non- alcoholic beer, first to market, where it sits in retail, moving into DTC, manufacturing on your own, and advertising on different platforms.

Jan 12, 2021•16 min

Let's Eat with Mark Samuel, Episode 71 with Caitlin Logue from 5280 Coffee Co. and Jack Shannon from Recess

We talk single serve coffee, Denver, sustainability in innovation, new products, and sponsoring socially distant events.

Jan 05, 2021•11 min

Let's Eat with Mark Samuel, Sales Series 7 with Matt Meloy from Chomps

We talk sales deck, having data or not, creating value for the retailer, dancing with the buyer, outlook for 2021 and more.

Dec 30, 2020•16 min

Let's Eat with Mark Samuel, Episode 70 with Matthew Richard from Halo + Cleaver and Matt Meilahn from Gaspify

We talk low sugar condiments, competitive bbq, health and fitness enthusiasts, broader consumers, and helping brands who use Shopify.

Dec 29, 2020•13 min

Let's Eat with Mark Samuel, Episode 69 with Robbie Salter and Ross Goodhart from Jupiter and Bill Cohen from Feedback Loop

We talk shampoo and conditioner, direct to consumer, hiring agencies rather than in-house and collecting data.

Dec 22, 2020•15 min

Let's Eat with Mark Samuel, Sales Series episode 6, with Laura Troiano from Mush

We talk overnight oats, keys to sales success, believing in the product, listening more than talking, what should be on the deck, and importance of innovation.

Dec 14, 2020•20 min

Let's Eat with Mark Samuel, Episode 68 with Mark Samuel from IWON Organics and Stefan Jordev from Bobsled Marketing

The first of its kind, we are flipping the script and Mark is being interviewed. Adam Brown from Sircle interviews Mark on how IWON started, products then vs now, what was different about running a bag company, what would his kids say about him, and the best elevator pitch for balanced nutrition.

Dec 08, 2020•15 min

Let's Eat with Mark Samuel, Episode 67 with Shari Leidich from Know Brainer and Kelsi Hall from Deftly Creative

We talk sugar free marshmallows, co-packers vs commercial kitchens, direct to consumer and design and web services.

Dec 01, 2020•16 min

Let's Eat with Mark Samuel, Episode 66 with Ian Wishingrad from Three Wishes and Juan Alou from Sales or Else

We talk cereal, big retail launches, having a branding background, and email and ad marketing.

Nov 24, 2020•22 min

Let's Eat with Mark Samuel, Episode 65 with Austin Groesser from Big Dipper and Amanda Scott from Solution Harbor

We talk cookie dough, growing from mom's kitchen to a copacker, working 2 jobs while starting the business, bootstrapping, and recruiting.

Nov 19, 2020•17 min

Let's Eat with Mark Samuel, Episode 64 with Katie McKinnon from Welo and Louis Casadas from Channel Advisor

We talk bars, probiotics, kids size, DTC and acquiring more customers.

Nov 17, 2020•14 min

Let's Eat with Mark Samuel, Episode 63 with Dave Colina from O2 and Rob Gleixner from Inxeption

We talk water, fitness, growing through the pandemic and helping CPG brands.

Nov 12, 2020•17 min

Let's Eat with Mark Samuel, Episode 62 with Cody Levine from Twice and Chaim Morgan from Refund Sniper

We talk toothpaste, Lenny Kravitz, his dad being a dentist, launching in retail and how to save on amazon errors.

Nov 10, 2020•15 min

Let's Eat with Mark Samuel, Episode 61 with Emily Griffith from Lil Bucks and Niki Hardick from Knack PR

We talk superfoods, growing from farmer's market to a region of Whole Foods, building the business on your own, and PR for CPG.

Nov 05, 2020•15 min

Let's Eat with Mark Samuel, Episode 60 with Macklin Anderson from Zen Hemp Infusions and Drew Kramer from Whitebox

We talk hemp infused beverage, legality, distribution, becoming vertically integrated, and a cpg platform solution.

Nov 03, 2020•14 min

Let's Eat with Mark Samuel, Episode 59 with Bram and Jennifer Bourgeois from Lekko and Becky Olson from Approach Marketing

We talk about chocolate spread, building for scale, deep CPG experience, and a social and PR platform.

Oct 29, 2020•20 min

Let's Eat with Mark Samuel, Episode 55 with David Greenfeld from Dream Pops and Jamie Valenti-Jordan from Catapult Commercialization Services

We talk plant-based ice cream, new innovations, being a rapper and having a jingle, being unique, and helping brands bring product to market.

Oct 15, 2020•17 min

Let's Eat with Mark Samuel, Episode 54 with Rusty Jones from hellowater and Elimy Gillam from Consult with Bloome

We talk fiber-infused water, growing to 15 people, distribution and velocity and consulting in CPG.

Oct 13, 2020•13 min

Let's Eat with Mark Samuel, Episode 53 with Todd Gibson from Yerbae and Julie Suntrup from Day Three Labs

We talk sparkling water, $4M in sales, crowdfunding, a big win, and cannabinoid product innovation.

Oct 08, 2020•18 min

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