E97 - How to grow by keeping it simple - Rollors CEO Matt Butler

It's just a ball.

You roll it. Can't be that complicated.

Why would someone even part with their hard-earned dollars to buy a ball rolling game?

Well, Matt and his team at Rollors have over 600 wholesale accounts after designing the game out of his garage. Obviously, there's more to the game than simply rolling a piece of wood. He's had to learn how to manage vendors, contracting language and inventory management, as well keeping up with demand.

Matt Butler talks to us about his first wholesale account and how he had to learn how to grow his business by first not knowing what a wholesale account even was. Not knowing what a UPC code was and how to get one, how "packaging" leads to reorders from retailers, and educating the public on what the game is were challenges he had to overcome in order to get the traction he needed.

Check out more from Matt Butler and Rollors:

IG: https://www.instagram.com/rollors/ 
FB: https://www.facebook.com/rollors/ 
YT: https://www.youtube.com/user/rollors1 
LI: https://www.linkedin.com/in/rollors-mattbutler 
 
Website: Rollors.com