KCIABC Today: Branding with Clifton Alexander

Register for this event today: http://www.cvent.com/d/34qf3n/4W Communicators know a brand is more than just the look and feel. It includes positioning, perception and even a sense of purpose. Sometimes to stay relevant and continue to deliver on brand promise, organizations need to rebrand. To be prepared for a future rebrand and ensure success, join us for Rebrand For Success at 8 a.m. Thursday, Aug. 21 to hear brand expert Clifton Alexander, REACTOR Design Studio, share his expertise in helping organizations rebrand. Intro and outro music courtesy of www.pacdv.com/sounds KC/IABC is the Kansas City chapter of the International Association of Business Communicators (IABC). KC/IABC, the 2012 International Chapter of the Year, provides professional development, networking and career opportunities for a wide variety of communications professionals. Our diverse membership represents the professions of public relations, corporation communications, marketing, design, videography, photography and more. Our members work in communications for large corporations, small businesses, ad agencies and non-profits. We’re also pleased to have a number of self-employed entrepreneurs in our ranks, as well as college students who are looking forward to a career in the field.