ITS UP THERE PODCAST W/LOONEY - podcast cover

ITS UP THERE PODCAST W/LOONEY

The Black Effect and iHeartPodcastswww.iheart.com
Welcome to It's Up There Podcast With Looney, AKA BIG LOON! Loon strives to be a business leader for the culture. When he speaks about the podcast business, record label business and contracts, he does it with a level of understanding that your average consumer would not have. Being able to see through the smoke and mirrors within the industry and the industry tricks, people come to It’s Up There for a one of a kind perspective and to get a full breakdown. Tune in! Audio drops on Mondays and video drops on Thursdays!
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Episodes

Feat Charleston White - Charleston White Exposes Feds Work at No Jumper, Why Big U Missed Nipsey Funeral, Wack 100 Dodging , 1090 Jake

Charleston White says the feds work at No Jumper, reveals why Big U missed Nipsey Hussle's funeral, calls out Wack 100 beef, and addresses 1090 Jake drama in this explosive sit-down. Charleston doesn't hold back as he breaks down federal infiltration of hip hop media, the real street politics behind Wack 100's moves, and the tension that kept Big U from Nipsey's service. He also takes aim at 1090 Jake for paperwork games and so-called snitch hunting, exposing hypocrisy in YouTube clout chasing. ...

Jul 10, 20251 hr 25 minSeason 2Ep. 302

Loon (Solo) | Loon Exposes BET Awards Blocking Kai Cenat & Tyli, Mello Buckz After Party Shooting | Diddy Beat RICO, Cassie Lawsuit

Big Loon is back solo on It's Up There Podcast with a raw, unfiltered breakdown of the culture’s hottest and most controversial stories. He dives deep into the BET Awards drama where Kai Cenat had to step in after BET blocked Tyli and his niece from the red carpet, exposing how corporate brands use Black creators for clout without respecting them. Loon calls out BET for being out of touch with real culture, and unpacks the industry tricks that keep independent Black voices locked out while chasi...

Jul 09, 20252 hr 21 minSeason 2Ep. 301

Feat Dr Umar Johnson - Part 2 _Dr. Umar Johnson Breaks Silence on Diddy’s RICO Case, Cassie’s Testimony, and LeBron James’ Silence”

Dr. Umar Johnson returns with an unfiltered conversation tackling some of the most controversial topics in Black culture today. In this powerful Part 2, he breaks his silence on Diddy's RICO case and Cassie's explosive testimony, questioning the legal system’s use of the Mann Act against Black men. He calls out LeBron James for staying silent about police violence in Akron while being vocal on international issues like Palestine, exposing the politics of selective activism. This full episode is ...

Jul 03, 20251 hr 21 minSeason 2Ep. 300

Feat Corey Lamar "Rich Homie Quan's Dad" | Rich Homie Quan’s Dad on Birdman Missing Funeral, Barbershop Shooting, Young Thug & Takeoff’s Estate

In this powerful interview, Rich Homie Quan’s Dad speaks on Birdman skipping the funeral, getting shot 6 times, Young Thug’s silence, and what Takeoff’s death taught him about legacy. He doesn’t hold back — this is one of the realest convos we’ve had on It’s Up There Podcast. Rich Homie Quan’s Dad finally breaks his silence in this explosive sit-down. For the first time, he opens up about Birdman missing Quan’s funeral, getting shot 6 times in a barbershop ambush, and the silence from Young Thug...

Jun 26, 20251 hr 36 minSeason 2Ep. 299

Feat Doug Weinstein Part 2 | Doug Weinstein UNPACKS TRUTH on Brian Steel & Diddy,Young Thug vs Gunna Pleas, & Feds' Immunity Trap

Doug Weinstein UNPACKS TRUTH on Brian Steele & Diddy, Young Thug vs Gunna Pleas, & Feds’ Immunity Trick in this can’t-miss episode of It’s Up There Podcast. Dive deep into how Georgia’s most explosive hip-hop legal battles really went down: Doug first lays out the jaw-dropping saga of Brian Steele—lead defense attorney for Young Thug in the record-breaking YSL RICO trial, held in contempt and briefly jailed for exposing an ex parte meeting, then vindicated by the Georgia Supreme Court. N...

Jun 19, 20251 hr 35 minSeason 2Ep. 298

Lil Baby Brings YFN Lucci ON STAGE 🤯 Young Thug Signal • Wale RUNS UP on Kai Cenat | Its Up There

Did Atlanta just flip the script? 👀 When @lilbaby shocked State Farm Arena by bringing @yfnlucci on stage, the #ItsUpTherePodcast fam felt the culture shift. From #WhamWorldTour fireworks to the real business of keeping Atlanta’s bag intact, Loon sets the tone for Season 2—no microwave talk, just slow-cooked game. ⚡️ Smash that 👍🏾, hit Subscribe, and tag a friend who still thinks real beef ages well. #TapIn What We Cover: • Lil Baby’s arena takeover & surprise peace moment • Why crowd-fun...

Jun 16, 20251 hr 4 minSeason 2Ep. 297

Feat Doe Boy | Doe Boy BREAKS SILENCE on Kevin Gates vs LeBron James , Kid Cudi Drama, Future Twitch Era, Deion & Shedeur Sanders , Mgk , Bow Wow & More

Doe Boy pulled up to It’s Up There Podcast for one of his most honest convos yet. He breaks down why Apple picked him over Taylor Swift, how Future signed him Meeting southside off a graphic, and why the NFL used the draft to humble Deion Sanders by snubbing Shedeur Sanders. Loon presses him on Cleveland’s hate, Kevin Gates’ wild moment with LeBron Jame's wife, and where Bow Wow, MGK, and Kid Cudi stand on the real Mount Rushmore of the city. No fluff — all culture. #DoeBoy #TaylorSwift #Future ...

Jun 09, 20251 hr 17 minSeason 2Ep. 296

Dr Umar Johnson (RETURNS) Breaks Silence on Caitlin Clark, Angel Reese, Andrew Shultz & Flagrant, Ryan Clark, Rg3,Shannon Sharpe , Piers Morgan & His Return to The Joe Budden Podcast

Dr. Umar Johnson returns to It’s Up There Podcast and holds NOTHING back. He calls out RG3 over his snow bunny obsession, breaks down Caitlin Clark vs Angel Reese, and checks Shannon Sharpe’s $25K surgery situation. He explains why he turned down Piers Morgan, Andrew Schulz, and Fresh & Fit, responds to Mark Lamont Hill, and questions whether he’ll ever return to the Joe Budden Podcast again. He updates fans on the FDMG Academy, speaks on Trump and the betrayal of African leaders, and gives ...

May 29, 20251 hr 29 minSeason 2Ep. 295

YSL Mondo (RETURNS) EXPOSES Young Thug Fallout Over J Prince | Lil Woody x Ralo | Why Does Young Thug Marks Gunna, Spares Unfoonk

YSL Mondo returns to It’s Up There Podcast and, for the first time ever, reveals why Young Thug cut him off over a J Prince play (00:05:34). Mondo breaks his silence on linking with Lil Woody after calling him a snitch (00:18:20), and questions why Thug still has smoke for Gunna but gave his own brother Unfoonk a pass after taking the same plea (00:32:10). He opens up about being willing to testify for Thug—with no thanks in return (00:44:57), calls out the fake love from Atlanta rappers (00:57:...

May 22, 20251 hr 22 minSeason 2Ep. 294

OMB Peezy EXPOSES Future’s Baby Mama Again! 50 Cent Vs Big Meech, Zoe Spencer & Ye | Its Up There P2 (2nd Visit)

The sit‑down continues! OMB Peezy is back with new DM receipts from Future’s ex, reacts to her $100 K‑chain police call, and explains why he’ll “never spin the block.” Loon & Peezy then unpack 50 Cent’s alleged sabotage of Big Meech’s Florida concert, Kodak Black’s public spiral & Ye’s offer to help, plus what AI‑generated vocals mean for rap royalties. Dating in hip‑hop, fake industry love, and parenting young kings round out an unfiltered Pt 2. | 00:00 | Intro / Part 1 recap & new ...

May 08, 20251 hr 25 minSeason 1Ep. 293

Ep. 291 |‼️Shannon Sharpe “Choke” Tape Rocks ESPN, Kevin Gates vs LeBron James Faceoff!

Big Loon kicks off the pod with a heartfelt thank you to his supporters (0:00) before sharing why he’s still too close to his own trauma to tell his full story (2:15). He then reflects on being misunderstood, embracing the “life of kings” mindset, and how fame makes it hard to trust anyone (4:40). After previewing a new feature on Patreon and plans for a street‑style book club (9:00), Loon gives a salute to David Shands & the builder class at Social Proof (13:40). Then the real heat starts: ...

May 06, 20251 hr 10 minSeason 1Ep. 291

Ep. 290 |‼️Sharpe’s $10 M Hush Offer Rejected | Kevin Gates Trolls LeBron Courtside

Big Loon kicks off the pod with a heartfelt thank you to his supporters (0:00) before sharing why he's still too close to his own trauma to tell his full story (2:15). He then reflects on being misunderstood, embracing the “life of kings” mindset, and how fame makes it hard to trust anyone (4:40). After previewing a new feature on Patreon and plans for a street-style book club (9:00), Loon gives a salute to David Shands & the builder class at Social Proof (13:40). Then the real heat starts: ...

May 05, 202535 minSeason 1Ep. 290

Rory Regrets Exposing Joe Budden | Calls VladTv a Culture Vulture, Says Twitch Owns Kai Cenat & More ( FULL EPISODE)

In this episode of It’s Up There Podcast, Loon sits down with Rory for a no-filter conversation that goes beyond podcast beef and dives into the truth behind the podcast industry, the cost of vulnerability, and why so many platforms are pushing entertainment over authenticity. Rory opens up about what really happened behind the scenes with Joe Budden, why he regrets even telling the truth publicly, and how lies often travel further than honesty in this new age of content. Loon presses him on his...

May 01, 20251 hr 56 minSeason 1Ep. 289

Here’s Why Joe Budden Almost Fired Melissa Ford Over "Gimmie a Hug" By Drake | Its Up There Podcast

This Is Why Joe Budden Almost Fired Melissa Ford After That Drake Line This episode, Loon delivers a piercing breakdown of one of the most hypocritical moves in podcasting history. When Drake shouted out Melissa Ford on "Give Me a Hug" — while taking a jab at Joe Budden — the Joe Budden Podcast team secretly bought the domain on Drake’s merch and rerouted it to Joe's Patreon. Not Melissa’s. Not a collab. Straight exploitation. In this episode of It’s Up There Podcast, Loon breaks down one of the...

Apr 28, 20251 hr 18 minSeason 1Ep. 288

Lead Juror on Young Thug Trial: “We Were 3 Votes Away From Life”

Young Thug On The Heels Of New Album " Uy Scuti" And we have an powerful and revealing episode of *It’s Up There Podcast*, Loon sits down with Juror 56 — the lead juror from the Young Thug YSL RICO trial — for a rare and uncensored conversation. This isn't just commentary. This is the man who ran the jury room, speaking publicly for the first time about how dangerously close the trial came to putting Young Thug behind bars for life. Juror 56 recounts the intense emotional pressure inside the cou...

Apr 24, 20251 hr 15 minSeason 1Ep. 287

Brick Baby DENIED Bond… and Here’s Why Adam22 Said “Nah, I’m Good” After Making Millions Off Him, Big U, & Luce Cannon!

🎙️ In this explosive episode of It’s Up There Podcast, Loon delivers a raw and unfiltered breakdown of how Brick Baby’s loyalty to No Jumper got him caught in a federal indictment — and how Adam22 turned his back after years of profiting off his name. When Brick Baby tried to make bond, the feds used No Jumper podcast clips as evidence to argue he was a danger to society. They cited videos of him with firearms, verbal threats on air, and gang talk — all captured on Adam22’s platform. But it get...

Apr 22, 202552 minSeason 1Ep. 286

Adam22 Pressed on FEARING Akademiks, Clout Chasing Criminals, No Jumper's Building & Losing Staff

Adam22 Pressed on Using Black Culture, Clout Chasing Criminals & No Jumper Falling Apart Adam22 Confronted for Clout Chasing Off Street Culture, Fearing Akademiks, and Losing Control of No Jumper as Staff Turn On Him Adam22 Of No Jumper pulls up to It’s Up There Podcast and gets pressed on everything the internet's been scared to say to his face. From accusations of using Black culture for profit to clout chasing criminal cases, Loon asks the questions that made other platforms nervous. In t...

Apr 17, 20251 hr 4 minSeason 1Ep. 285

(FIXED) Here’s Why Tekashi & Akademiks LAUGHED at Durk Being In Jail | Slide 4 Von Was a Trap | Baited Durk & Mocked the Streets

In this powerful episode of It’s Up There Podcast, Loon unpacks the full timeline and layered psychology behind Lil Durk’s federal indictment, King Von’s murder, and the toxic role 6ix9ine and DJ Akademiks played in tricking one of the most respected rappers in the game off the streets. 🎯 This episode explains: How 6ix9ine turned Slide for Von from a rally cry into a war cry Why DJ Akademiks’ blogging strategy fueled violence instead of just “documenting culture” The deeper implications of grie...

Apr 14, 202558 minSeason 284Ep. 1

Here’s Why Tekashi & Akademiks LAUGHED at Durk Being In Jail | Slide 4 Von Was a Trap | Baited Durk & Mocked the Streets

In this powerful episode of It’s Up There Podcast, Loon unpacks the full timeline and layered psychology behind Lil Durk’s federal indictment, King Von’s murder, and the toxic role 6ix9ine and DJ Akademiks played in tricking one of the most respected rappers in the game off the streets. 🎯 This episode explains: How 6ix9ine turned Slide for Von from a rally cry into a war cry Why DJ Akademiks’ blogging strategy fueled violence instead of just “documenting culture” The deeper implications of grie...

Apr 14, 202558 minSeason 1Ep. 284

Pt 2: How No Jumper & Wack 100 Clips Buried Big U & Brick Baby | Akademiks Calls Street Dudes Dumb!

Loose Cannon’s Federal‑Level Confession , Loose Cannon’s Federal‑Level Confession,How No Jumper Clips Brought Down Big U , How No Jumper Clips Built the RICO Case: , No Jumper’s Most Federal Episode: On this week’s episode of It’s Up There Podcast, Loon pulls back the curtain on the federal RICO indictment of Big U—tracing how podcast platforms, street politics and on‑air confessions became evidence in court. From Wack 100’s alleged $70,000 “tax” extortion on his own homies, to Loose Cannon’s ja...

Apr 07, 20251 hr 32 minSeason 1Ep. 284

How No Jumper & Wack 100 Took Down Big U & Bricc Baby! 😳🔥 ‘Implied, Not Requested’ (Part 1)

In this explosive episode of It’s Up There Podcast, we dive deep into the shocking developments surrounding Big U, his involvement in a major RICO case, and the ongoing drama with Wack 100. We break down the federal investigation, how Big U’s charity was allegedly misused, and the betrayal that unfolded in public. We also cover the influence of podcasts like No Jumper and how Wack 100 has been using the Clubhouse platform to wage a digital war. From Big U's charity scandal to the latest federal ...

Mar 31, 20251 hr 15 minSeason 1Ep. 282

Loon Breaks Down Playboi Carti’s Album Sales Scam, Lil Baby’s APD Setup & Joe Budden’s Trade Talks!

🔥 In this episode of It’s Up There Podcast, Loon goes deep on the biggest stories shaking up the culture! From Playboi Carti’s album sales controversy to Lil Baby being targeted by APD, and Joe Budden’s wild podcast trade talk, Loon breaks it all down with facts, strategy, and real insight. 👀 👉🏽 LIKE, COMMENT & SUBSCRIBE – Don’t forget to tap in with the movement! 🔗 Join the community: 🚀 Patreon for Exclusive Content: https://patreon.com/ItsUpTherePodcast 💬 Discord (Talk Directly With...

Mar 25, 20251 hr 49 minSeason 1Ep. 281

Doug Weinstein | YSL Trial EXPOSED: Doug Weinstein on Young Thug vs. Gunna Pleas, Lil Woody’s Secret & Fake Evidence! PT-1

Doug Weinstein breaks his silence on the YSL Trial, exposing the Young Thug vs. Gunna plea deal and how the prosecution manipulated the case (1:11). He reveals how Lil Woody was coerced by the DA and forced to testify under pressure (4:58), detailing a secret backroom meeting that was hidden from the defense (12:31). Doug then breaks down the fake courtroom raid staged for media attention and how it was used to push a false narrative about YSL . The conversation shifts to how fake evidence was i...

Mar 19, 20251 hr 5 minSeason 1Ep. 280

K Camp Says ‘Renegade’ Dance Was STOLEN for Fortnite! , 21 Savage , Young Dolph , Da Baby & Ye

Loon & K Camp kick off the latest It’s Up There Podcast by debating whether an artist should roll with personal security or move solo (0:00). The conversation then shifts to a controversial moment in Atlanta when K Camp gave out plaques to only a few local DJs—leading to major backlash and prompting him to leave the city (9:13). They revisit K Camp’s decision to drop $15k/month on luxury L.A. cribs while new acts like 21 Savage exploded back home (21:45). Later, K Camp reveals how he went ye...

Mar 13, 20251 hr 12 minSeason 1Ep. 279

Big Meech EMBARRASSED Himself? 50 Cent Watched Rick Ross Play Him for Clout! Loon Breaks It Down!

Big Meech SUING 50 Cent?! A SNITCH OWNS HIS LIFE RIGHTS & Rick Ross Set Him Up?! Loon opens the show with gratitude for the supporters and a message for those going through tough times—"the test becomes the testimony" (0:00). He then addresses his name being censored in certain conversations, questioning why some people avoid mentioning him like it wouldn’t elevate his platform (7:35). From there, the discussion gets real as Loon breaks down the Big Meech, 50 Cent, and Rick Ross situation—di...

Mar 10, 20251 hr 17 minSeason 1Ep. 278

OMB Peezy (RETURNS) EXPOSES Label’s Plan to Steal GloRilla’s Song! NoCap’s Beef & YFN Lucci| Yo Gotti's Business

Topics: Glorilla, OMb peezy , No cap , Yfn Lucci m Yo Gotti & More In this latest episode of It's Up There Podcast, OMB Peezy dives into his journey in the music industry, revealing the highs and lows of his career. He talks about the power of TikTok in reviving his 2016 hit "Lay Down" and how his collaboration with Glorilla came together unexpectedly (4:20). OMB Peezy reflects on the challenges of navigating the business side of the game, from label politics to his experience with 300 Enter...

Mar 03, 20251 hr 27 minSeason 1Ep. 277

Dr Umar EXPOSES Finesse2Tymes’ Poly Life + Shannon Sharpe FREAK SHOW vs Paul Pierce + Dating Sukihana+ CHILD SUPPORT!

In this powerful episode, Dr. Umar Johnson tackles a range of important topics, starting with Shannon Sharpe's controversial publicity stunt and the impact of accusations (4:15). Dr. Umar shares his views on the intersection of race and cultural validation, pushing back against the idea that Black people are overly eager for Caucasian acceptance (13:25). He dives into the exploitation of Black culture and how, if given the same access to capital, Black communities could thrive independently (22:...

Feb 26, 202538 minSeason 1Ep. 276

Drake Gets ‘Bret Harted’ , Kanye Sends Shots at Kim, and Akademiks Fakes Labels Drake Sabotage!

This episode is packed with drama from all corners of the culture! Loon kicks off by comparing Drake's situation with the infamous Montreal Screwjob, explaining how the music industry pulled a Bret Hart move on him (2:45). We dive deep into Kanye West’s latest antics and his calculated shots at Kim Kardashian with his new wife Bianca Censori (15:20). The conversation turns toward Akademiks, calling out his unsubstantiated claims about record labels sabotaging Drake's career (32:10). The crew als...

Feb 17, 20251 hr 3 minSeason 1Ep. 275

Big Meech BETRAYS 50 Cent for Rick Ross? 50 Cent Labels Big Meech a RAT? 😳 The Streets Are Talking…

The latest episode of It’s Up There Podcast is loaded with culture-shaking moments, as Loon breaks down the drama surrounding Big Meech’s Welcome Home Concert, 50 Cent labeling Big Meech a rat, and how Rick Ross’ involvement sparked major reactions in the streets (8:23). Loon dives deep into personal loyalty vs. professional strategy and why it’s playing a dangerous game in this situation (14:52). Big Meech’s BMF empire (22:19) and its lasting cultural impact get the spotlight, as Loon paints a ...

Feb 11, 202545 minSeason 1Ep. 274
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