George Lakoff on the art of political rhetoric

We get super wonky with George Lakoff, the message-framing guru who Democrats and progressive nonprofits turn to how to shape their ideas. He talks about the immigration battle, breaks down how progressives should respond to Trump’s tweets and throws rose petals -- much to Joe’s chagrin -- at new Democratic superstar Rep. Joe Kennedy III. Learn more about your ad choices. Visit megaphone.fm/adchoices