Technology is always changing and as a result, so are marketing strategies. My guest today, Giselle Ugarte, has been both behind the camera and in front of it. She developed a unique understanding of the role that YouTube Influencers play in sales and advertising while the platform itself was in it's infancy and the term "Influencer" wasn't even in our lexicon. She shares some of the ups and downs of her career and her key takeaways. Giselle talks about making tough choices and deciding which op...
Oct 27, 2021•56 min•Ep. 62
How do you get comfortable with taking risks? Develop a healthy relationship with uncertainty and regret. My guest today is the outgoing entrepreneur, community builder and podcaster: Angie Lee. She talks about where her fearlessness comes from when it comes to investing time and money into business ventures and ideas. We also chat about the importance of self-awareness for entrepreneurs and authenticity in personal brands. For the podcasters out there, Angie goes on to speak about podcast monet...
Oct 20, 2021•48 min•Ep. 61
Do you have One Big Tip you like to share with people? Jeff Mendelson, get's to do this with his guests every week on his podcast, The One Big Tip, and today he's going to share some of his own tips with me. Jeff talks about how being bored at work led to him learning valuable skills, starting sides businesses, and how he got into his current career. We discuss different ways to compile and store content, and various uses a you can put it to. Our chat also touches on the ever-changing nature of ...
Sep 08, 2021•46 min•Ep. 60
It doesn't matter where you come from, you can design your life. My guest, Zachary Babcock, is doing just that for himself and helping his entrepreneur clients and listeners do it too. Zach talks to me today about turning his life around after prison and how he educated himself in sales and marketing. We also discuss personal authenticity in business and the lasting legacies of his mother. Finally, Zach shares how he created Underdog Empowerment, what it's mission is, and what it's future holds....
Sep 01, 2021•48 min•Ep. 59
These days, social and mainstream media are chock full of stories about amazing stock market and investment gains. Don't buy into the hype. People love to share their stories when it comes to success and making money, but you don't see many of them talking about their business failures. Today I'll give you an update on the current volatile market we're experiencing and the factors that are making it look so good. I'll also share some of my recent investment horror stories and the lessons that th...
Aug 25, 2021•25 min•Ep. 58
Over the last few episodes, I have had guests on the show that have shared stories about how they built and sold their businesses. While each tale was unique, there were some common themes that I'm going to share with you today. What you don't know when you're building and running your business could end up costing you money on it's sale. Similarly, knowing what to look for when you're buying a business will impact the future profit you're able to make. Listen up, because I'm going to tell you w...
Aug 18, 2021•21 min•Ep. 57
The best products, especially when it comes to your health, are those that solve your problem and honestly work. My guest today, Adi Arezzini knows this first hand. Adi is the co-founder of Teami, a company whose flagship product was designed to solve internal gut health issues. In this episode, Adi and I discuss how Teami got started and the different marketing tactics she has used to grow her e-commerce business. She also shares her thoughts on product branding, horizontal expansion, and inven...
Aug 11, 2021•42 min•Ep. 56
Today I've invited an old friend Inside the Lion's Den for an interview. Eytan Weiner has been at the helm of Quantum Networks as Co-Founder and COO from its creation in 2008 to its recent sale in 2020. On this episode, we'll be discussing the start and growth of his business, as well as the mechanics of its sale last year. We'll also touch on questions of management, including finding the right people for the job and employee retention strategies. Eytan Weiner is the Co-Founder and former COO o...
Jul 28, 2021•44 min•Ep. 55
When it comes to starting and growing businesses, Seth Farbman has been "flying by the seat of his pants" for years. He has built his career designing, building, and selling companies in the completely unsexy (but incredibly necessary) world of corporate services. Today, Seth and I discuss how he got into this industry, the sale of three of his companies, and his role in his current business. Seth also talks about the importance of relationships when it comes to growth, changing skill sets over ...
Jul 21, 2021•37 min•Ep. 54
Start with the end in mind. While Stephen Covey coined this phrase, my guest Michelle Seiler-Tucker has made it a focal point for her businesses and those for which she consults. Whether you're new to business ownership or have owned one for a while, you need to think about an exit strategy. This is where Michelle comes in. Today Michelle shares an overview of the GPS exit strategy that she has designed for her clients and discusses having a destination for your business, the importance of getti...
Jul 07, 2021•42 min•Ep. 53
This is the first episode in what I'm calling my "Investment Series". I'll be discussing Multifamily Real Estate Investments using a deal I was involved in (now closed) as a case study. I'll be explaining the structure of that deal and how it impacted the numbers and their optics. Today I hope to provide some education to listeners with no or limited real estate investment experience and for those of you who are old pros, a high-level look at a deal that I found particularly interesting. This ep...
Jun 30, 2021•30 min•Ep. 52
Connections are key. This is especially true when it comes to networking, developing a following, or creating a brand. In this episode, I have the pleasure of speaking with Travis Chappell, founder of Guestio and the Build Your Network podcast. While reaching out to people is inherently fraught with rejection, it is how businesses receive new clients and how podcasts book guests. Travis has spent years creating intentional and thoughtful relationships and he shares a few basic networking princip...
Jun 23, 2021•39 min•Ep. 51
Hosting this podcast, I have the pleasure of speaking with guests from all walks of corporate and entrepreneurial life. They share with me, the secrets of their success, the things they wish they'd known, and the mistakes they've made along the way. While no one can ever be prepared for every situation in business or in life, hopefully the lessons my guests impart and their combined experience can help provide some guidance. SHOW NOTES: https://insidethelionsdenpodcast.com/podcast/episode50 In t...
Jun 16, 2021•23 min•Ep. 50
Aspiring entrepreneurs and established business moguls alike are going to want to tune in today, as my guest on the show is Kelly Roach, Founder and CEO of The Unstoppable Entrepreneur. Kelly shares her thoughts on why so many new businesses and entrepreneurs flounder, the challenges of taking a business to the “next level”, and the obstacles that she faced while establishing her own company. We discuss the motives of many entrepreneurs and some of the critical structures that need to be in plac...
Jun 09, 2021•46 min•Ep. 49
There is an audience for every story. My guest in today’s show is Jen Gottlieb, co-founder of Supper Connector Media, a PR company that does PR differently. Jen believes that leveraging publicity, media and connections is one of the best ways to grow your business. She specializes in helping entrepreneurs find that audience and share their story authentically and unforgettably, connecting them with a tribe of incredible people who will support, uplift and enlighten them along the way. The Supper...
Jun 02, 2021•39 min•Ep. 48
We've all heard of the rags to riches story, but have you ever heard of riches to rags? Cody Lowry came from a blueblood family in Detroit, but by the time he was 8 years old, his family money was gone. He is here today to share inspirational stories of how the events in his life led him to become the motivational force he is today. He also explains why “schmoozing” is one of the most important entrepreneurial skills in today’s business world. Cody Lowry is the Division President of INTERMARK GR...
May 26, 2021•29 min•Ep. 47
Today’s episode is unbelievably insightful and filled with amazing lessons, regardless of where you are in your business or what your business does. Today on the show we have Gareb Shamus, founder of Ace Universe and the modern day Comic Con, to share with us the lessons he learned on his truly amazing business journey. Thanks for listening! Head over to the show notes for links and resources mentioned during this episode. SHOW NOTES: https://insidethelionsdenpodcast.com/podcast/episode46...
May 19, 2021•47 min•Ep. 46
Do you ever think about your business from an investor’s point of view? Today on the show, Miles Lasater, a founder turned investor, shares his insights when it comes to thinking about things from a founder’s perspective as well as from an investor’s perspective regardless of where you are in your business. Thanks for listening! Head over to the show notes for links and resources mentioned during this episode. SHOW NOTES: https://insidethelionsdenpodcast.com/podcast/episode45...
May 12, 2021•38 min•Ep. 45
Are you struggling to come up with ideas for your podcast? My guest for today’s episode is Travis Brown, the founder of Pod Decks - the #1 tool for podcasters, YouTubers, and content creators to help you spark deeper conversations, get more engagement, and take your podcast to the next level! Travis is here today to talk about the importance of customer experience, community and conversations are for your business, regardless of the industry you are in. Thanks for listening! Head over to the sho...
May 05, 2021•39 min•Ep. 44
Today on the show, Kayleigh Christina shares how to go into the entrepreneurial world; focus on the problem and consumer; and build a business around the solution. Kayleigh is the co-founder of CLEARSTEM Skincare, a non-toxic skincare line that targets acne, anti-aging, and scar reversing utilizing premium ingredients. She is also the co-host of the Balancing Your Hustle podcast, where she interviews thought leaders, entrepreneurs, and wellness experts. Thanks for listening! Head over to the sho...
Apr 28, 2021•45 min•Ep. 43
It’s easy to imagine that building a subscription business is easy. The barrier to entry is the lowest its ever been, the marketing channels are plentiful, but CAC is rising and competition is fierce. So how do you grow a subscription business? Paul has a few tricks up his sleeve and knows the strategy to not only sustain, but GROW! Paul Chambers is on the show today to talk about, lessons from the trenches of a subscription business. Thanks for listening! Head over to the show notes for links a...
Apr 21, 2021•45 min•Ep. 42
Today I am joined by Ralph Peterson. Ralph is the owner and founder of Ralph Peterson Management Services and he is a consultant who deals with a lot of different businesses, teaching people how to be managers and how to manage employees. In our conversation today, you will find a lot of important takeaways you can start applying in your business, regardless of the type of business you are in. Thanks for listening! Head over to the show notes for links and resources mentioned during this episode...
Mar 03, 2021•44 min•Ep. 41
My guest today is Yuri Kruman. Yuri is the founder and CEO of HR, Talents & Systems. In today’s episode we talk about the misunderstanding of human resources and how we should think about it more as a life skillset vs something that only big companies think about while entrepreneurs and other business owners don’t. Thanks for listening! Head over to the show notes for links and resources mentioned during this episode. SHOW NOTES: https://insidethelionsdenpodcast.com/podcast/episode40 Resourc...
Feb 24, 2021•29 min•Ep. 40
Our guest today comes from the shores of Puerto Rico. Her name is Alison J. Prince and she is the founder and CEO of Because I Can. Alison has started and sold multiple businesses along her entrepreneurial journey and today we talk about her backstory where she went from being a Jr. High Teacher, living paycheck-to-paycheck, to building 4 multi-million dollar online brands, all while being a wife and mother of four. Now Alison helps regular people earn the kind of money that makes dreams come tr...
Feb 17, 2021•27 min•Ep. 39
Today's show is a little different than my normal format. I'm sharing with you an episode where I was interviewed for an exclusive program that was offered back in January 2021. Some of the topics we talked about were pertinent to my listeners and I feel would be beneficial to you. Thanks for listening! Head over to the show notes for links and resources mentioned during this episode. SHOW NOTES: https://insidethelionsdenpodcast.com/podcast/episode38 Resources: Apply to Work with Me Instagram...
Feb 05, 2021•26 min•Ep. 38
Today on the show we have Daniel Gefen, the founder and CEO of both Gefen Media Group and Podbooker. A podcast booking platform where podcast guests and hosts can find each other, easily. Daniel is the #1 International Bestselling author of ‘The Self Help Addict & host of ‘Can I Pick Your Brain?’ which has reached over 150,000 downloads and ranked in the top 100 business podcasts in iTunes. He’s appeared on over 100 top rated podcasts & major publications. Daniel was also named the top 2...
Jan 20, 2021•45 min•Ep. 37
Today we are going to talk about what some people say Albert Einstein called the 8th wonder of the world. Compounding. Not just compound interest, but the benefit of compounding in your life, business and investing. Thanks for listening! I'd love if you could leave a rating and a review. Then, head over to the show notes for links and resources mentioned during this episode. SHOW NOTES: https://insidethelionsdenpodcast.com/podcast/episode36 Resources: Apply to Work with Me Connect with me on Ins...
Jan 13, 2021•20 min•Ep. 36
Today you are going to learn from the fastest growing company in the history. That company is Amazon. I'm talking to Steve Anderson today and he breaks down Jeff Bezos letter to shareholders. He gives us insights and applicable tactics that you can take and learn from Amazon's business and use in your own business - regardless of where you are in your business, the size of your business, or the type of your business. Thanks for listening! Head over to the show notes for links and resources menti...
Dec 23, 2020•47 min•Ep. 35
When your business is facing a challenge, there are two things you need to do. First, you need to do everything in your power to move through it and put all your effort into finding a solution, but at the same time there are many things that are out of your control and you need to trust the process and accept that. Thanks for listening! Head over to the show notes for links and resources mentioned during this episode. SHOW NOTES: https://insidethelionsdenpodcast.com/podcast/episode34 Resources: ...
Dec 09, 2020•22 min•Ep. 34
Are you interested in growing your business? Have you considered buying a business? Most people know that you can buy a brick and mortar business, but a newer opportunity is growing your business by buying an e-commerce business. In this episode, we talk about the steps needed to grow your business through acquisitions. What do you need to know, that you might not know, and how to leverage knowledge to make good decisions. We also touch on how this industry is growing and changing. Thanks for li...
Dec 01, 2020•45 min•Ep. 33
