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Innova.buzz

Innovation and Modern Marketinginnovabiz.substack.com
The InnovaBuzz Podcast explores the minds of innovators, entrepreneurs and creatives. You’ll learn about values, strategies, tactics and mindset from some of the world’s most successful entrepreneurs.  Join internationally recognised transformational marketing strategist, speaker and podcaster, Dr Jürgen Strauss, The World's Best Human-Centred Podcasting Coach , as he chats with awesome guests who are committed to innovation, service and modern marketing.  Each episode is a conversation with inspiring people who make wonderful contributions to our knowledge in these areas and spark curiosity and ideas to pursue. Gain insight into what makes them ‘tick’, what ‘lights them up’, why they do what they do and what inspiration and value they add to their world.  The Innova.Buzz Podcast is designed for smart businesses that want to stay on top of innovation in order to compete in today's market place!  Subscribe now so you never miss an episode!  Past guests have included Michael E Gerber, Kevin Kelly, Marcus Sheridan, Gill Hicks, Tanya Alvarez, Anastasia Lipske, Gino Wickman, Jeffrey Madoff, Gabrielle Dolan, Mark Schaeffer, Steve Blank, Joey Coleman, Mike Michaelowitz, Ann Janzer, Michele Wucker, Soulaima Gourani, Robin Colucci, Sheryl Plouffe, Kedma Ough, Cathryn Lloyd, Wade Galt, Ramon Ray, Michelle Mazur, David Goldsmith, Todd Cherches, Rita McGrath, Terri Trespicio, Liz Wiseman and so many more wonderful people - over 600 to date!

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Episodes

Robin Colucci, Writing and Publishing World-Changing Books - Innova.Buzz 584

Our guest in this episode is Robin Colucci, whohelps world class experts write and publish world changing books so that they can increase their income, credibility, and impact, and secure a legacy of value for generations to come. Her clients have been published by “Big 5” and other top publishing houses and others have self-published. Many have won awards, received outstanding book reviews, and/or become bestsellers on Amazon, USA Today, and The New York Times bestsellers lists. In our conversa...

Aug 02, 202359 min

Richard Phu, Unlock Your Business's Potential: Scaling, Coaching, and Delegating for Success - Innova.Buzz 583

Our guest in this episode is Richard Phu, the go-to Business Freedom Designer for businesses worldwide. Richard has 10+ year of experience coaching hundreds of business owners in designing scalable businesses with automation, systematisation, and virtual assistants. In less than a year, Richard transformed Outsourcing Angel virtual assistant agency allowing the CEO & Founder of the business to finally be free from day-to-day operations while continuing double-digit growth year after year. In...

Jul 26, 20231 hr 8 min

Laban Ditchburn, The World's Best Statement: A Guide to Defining Your True Purpose - Innova.Buzz 582

Our guest in this episode is Laban Ditchburn, author of Bet on You, speaker, podcast host and creator of the Podcasting Heroes Movement. His mission is to be known as the world's most positively influential speaker, by being the world's best courage coach. Laban shares his powerful journey of overcoming addiction, limiting beliefs, and destructive behavior to become the best version of himself. Along the way, he discovered the importance of embracing authenticity, taking bold action, and reclaim...

Jul 19, 202355 min

Tanya Alvarez, Team, Coaching, and Data: The Winning Combination for Growth - Innova.Buzz 581

Our guest in this episode is Tanya Alvarez, co-founder of OwnersUp. Tanya grew her first company, Blink Ads, to over 1 million within the first year at the age of 25, but she found herself overwhelmed and stressed as a young, female, and minority entrepreneur. She realized the lack of resources and support available for entrepreneurs and decided to apply the training and support system from her marathon running days to the business world. She created a team-based program that uses qualitative an...

Jul 12, 202355 min

Erika Andresen, Just in Case: Building Resilience with Business Continuity Plans - Innova.Buzz 580

Our guest in this episode is Erika Andresen, a business continuity professional, army veteran, lawyer, and professor of emergency management. After a career working in actual disasters with life and death consequences, Erika saw that business owners needed similar services to survive but did not know where to start. Erika started EaaS Consulting, LLC, with the goal of keeping businesses in business. She authored "How to Not Kill Your Business: Grow Your Business in Any Environment, Navigate Vola...

Jul 05, 20231 hr

Jim Bond, Sticky Ideas: How to Trigger Decision-Making in Your Audience - Innova.Buzz 579

Our guest in this episode is James I. Bond, one of America’s leading behavioral management and business marketing specialists. He is author of the breakthrough multi-award-winning book - BRAIN GLUE - How Selling Becomes Much Easier By Making Your Ideas "Sticky" – which is a finalist as The Best Business Book of the Year by Publishers Weekly. For thirteen years he ran one of Southern California’s leading behavioral management firms, working with a who’s who of American business. Early in his care...

Jun 28, 202356 min

Hilary Russo, The Neuroscience Approach to Finding Clarity and Calm - Innova.Buzz 578

Our guest in this episode is Hilary Russo, The HIListically Speaking® Health Coach. She is one of only 150 Certified Havening Techniques Practitioners in the United States and 500 in the world. Hilary has been nationally recognized as a leader and public figure for her work in holistic health. Hilary’s HUG it Out! and Brain Candy programs empower you to “be kind to your mind”, own the story you are telling yourself and rewrite the narrative with neuroscience based tools that help you heal from w...

Jun 21, 20231 hr 1 min

Dr Aaron Ahuvia, Understanding Brand Love and Its Implications for Business - Innova.Buzz 577

Our guest in this episode is Dr Aaron Ahuvia, a Professor of Marketing at the University of Michigan-Dearborn and the world’s leading academic expert on brand love. He has been ranked in the top 2% of all scientists and ranked 22 in the world for research impact in consumer behavior. He has been featured in major media including Time, The New York Times, The Wall Street Journal, Forbes, Der Spiegel, The Nihon Keizai Shimbun (Japan’s Wall Street Journal), National Public Radio’s Marketplace, and ...

Jun 14, 202352 min

Alison Smith, Uncovering Inner Wisdom Through Nature's Metaphors - Innova.Buzz 576

Our guest in this episode is Alison Smith, a specialist in guiding individuals through challenging moments using an inventive, nature-inspired approach. With over two decades of coaching and problem-solving expertise, Alison offers a unique perspective that consistently produces results. As an accomplished speaker, coach, and author, she brings joy, laughter, and connection to every interaction. Her book, ‘Can’t See the Wood for the Trees,’ and podcast, ‘Landscaping Your Life with Alison Smith,’...

Jun 07, 202347 min

Dr. Danny Brassell, Connecting with Your Audience: Creating an Engaging Speech - Innova.Buzz 575

Our guest in this episode is a highly-sought after speaker, trainer and coach known as “Jim Carrey with a Ph.D.,” Dr. Danny Brassell who has spoken to over 3,500 audiences worldwide and authored 16 books, including his latest, Leadership Begins with Motivation. He helps entrepreneurs, executives and small business owners boost their business and impact by improving their communication skills. In our conversation Danny and I discussed the power of storytelling and connection in public speaking. H...

May 31, 20231 hr 7 min

Kevin Kelly, Building Blocks of Wisdom - Innova.Buzz 574

Our guest in this episode is Kevin Kelly. Kevin helped launch and edit Wired magazine, has written for the NY Times and Wall Street Journal and his latest book is “Excellent Advice for Living”. Kevin was also our guest on Episode 83 of the Innova.Buzz Podcast. He’s admired for his acute perspectives on technology and its relevance to history, biology and society. When Kevin and I spoke, we talked about how life is a constantly shifting landscape that presents opportunities for growth and new exp...

May 24, 202351 min

Sally A Curtis, Repurposing Content: Engaging Visuals to Connect with Your Audience - Innova.Buzz 573

Our guest in this episode is Sally A Curtis who is a Content Repurposing Wiz & outside of the box thinker who loves leverage. She works with Brilliant Individuals to leverage their IP to engage & entice their audience through the power of visuals. Sally is best known for turning books into two years worth of social media posts. Her content agency works with change-makers across the globe and publishing or media houses to maximise visibility by amplifying clients' wisdom & insights. S...

May 17, 202349 min

Jason Croft, Podcasting: A Powerful Tool for Networking and Growth - Innova.Buzz 572

Our guest in this episode is Jason Croft, the founder of Media Leads, an agency dedicated to a new form of business development - media lead generation, turning his love of precision interviewing and shining a spotlight on others into a scalable system that allows his clients to shorten their sales cycles and rapidly build their dominance in an industry. Jason is in the business of Connection. Connecting with people, Connecting those people to each other, and Connecting businesses to their ideal...

May 10, 20231 hr

Jem Fuller, Impactful Conversations through Conscious Communication - Innova.Buzz 571

Our guest in this episode is Jem Fuller, Leadership and Culture Coach, author of the award-winning book, The Art of Conscious Communication for Thoughtful Men, and TEDx speaker. In our conversation, Jem and I talk about about the concept of conscious communication and the impact it can have on leaders. Here are three key takeaways Be aware of the impact of our communication on the other person, and be mindful of our choice of words, language, and body language; Set aside judgment and actively li...

May 03, 20231 hr 1 min

Dr. Richard Orbe-Austin, Conquer Impostor Syndrome for Unstoppable Greatness - Innova.Buzz 570

Our guest in this episode is Dr Richard Orbe-Austin, a renowned psychologist, known for his work and research on Impostor Syndrome. His work has focused on helping individuals who are high achieving but constantly feel like frauds. He has highlighted how most people (over 70%) experience some level of impostor feelings during some stage of their lives, and yet many do not know or understand this phenomenon. Many individuals who experience impostor feelings suffer in silence because they feel emb...

Apr 26, 202354 min

Tanessa Shears, Becoming Limitless through Optimising Sleep - Innova.Buzz 569

Our guest in this episode is Tanessa Shears, a Kinesiologist, Certified Sleep Science Coach, health consultant and host of the Becoming Limitless Podcast. She helps entrepreneurs scale their business by optimizing their health, focus & productivity with science and biohacking. Tanessa works closely with business owners to implement effective sleep, nutrition, movement and out of the box stress management strategies so they can eliminate brain fog and wake up feeling well rested, energized an...

Apr 19, 202355 min

Kim Rozdeba, Customer Obsession: What We Can Learn from Branding Queens - InnovaBuzz 568

Our guest in this episode is Kim Rozdeba, VP of Communications at one of the top 100 global brands, and author of the new book Branding Queens. He has over three decades of strategic planning, branding, and executing multimillion-dollar advertising and marketing campaigns, PR, and corporate communications in the agriculture, pharmaceutical, petroleum, airline, telecommunication, and automotive industries. His goal is to share his branding knowledge and wit with those eager to listen and learn. I...

Apr 12, 202350 min

Lynn Whitbeck, Sales is about Building Realtionships with Worthy Intent - Innova.Buzz 567

Our guest in this episode is Lynn Whitbeck, the Queen of Sales. She helps transform thinking to the client’s perspective and end sales chaos with a robust strategic plan to harvest the hidden profits. Lynn is the Founder and CEO of Petite2Queen, Host of Get More Clients on the Win Win Women Network, and host of the top podcast, Claim Your Career Crown. She has been seen in USA Today, Huffington Post, Chicago Tribune, and more! In our conversation Lynn talked to me about Why worthy intent is impo...

Apr 05, 202346 min

Nanxi Liu, Building Team Culture by Bringing Out Everyone's Best - Innova.Buzz 566

Our guest in this episode is Nanxi Liu, the Co-CEO and co-founder of Blaze Technology, one of the fastest growing platforms that enables teams to build software and web applications without writing code. She was named Forbes 30 Under 30. Nanxi previously served as CEO and co-founder of Enplug, a leading global digital signage software company that she led from startup to its successful acquisition by Spectrio in March 2021, generating a 200x return for her angel investors. Nanxi serves on the Bo...

Mar 29, 202341 min

Mark Herschberg, Maximizing the Impact of Your Content - Innova.Buzz 565

Our guest in this episode is Mark Herschberg, the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dub...

Mar 22, 202350 min

Enelin Toneva, Working from Anywhere and Building Remote Teams - InnovaBuzz 564

Our guest in this episode is Enelin Toneva is the CEO & Founder of Digitarial Agency. She is additionally a founder of the co-working space SpringHub, Head of Business Development of SafetyWing, and has the highest-rated affiliate marketing course on Udemy. As a speaker, e-teacher, and consultant, Enelin supports growing businesses launching and growing their affiliate, referral, and partnership programs. She has launched 20+ affiliate programs, onboarded 6k affiliates, and generated over $8...

Mar 15, 202343 min

Irina Poddubnaia, Unlocking the Power of Customer Journeys - Innova.Buzz 563

Our guest in this episode is Irina Poddubnaia, founder of TrackMage - software for package tracking that increases sales and customer retention by providing an outstanding post-purchase customer experience. Her journey started from running a fulfillment center in China for 2.5 years (without speaking Chinese) and went to launching a SAAS company completely remotely without external funding and running it successfully to this day. In our conversation Irina talked to me about how to focus on getti...

Mar 08, 202353 min

Dr. Barbara Doran, Reawakening your Creative Spark - Innova.Buzz 562

Our guest in this episode is Dr. Barbara Doran, who specialises in identifying creative opportunities that respond to complex challenges and putting them into action. She teaches a multi-award winning Bachelor of Creative Intelligence course at the University of Technology, Sydney. This post comes after having worked as a Senior Lecturer for Australia’s leading performing arts conservatoire, National Institute of Dramatic Arts, with prior positions at The University of New South Wales and Wester...

Mar 01, 20231 hr 5 min

Tyler Foley, Reframing Public Speaking: Embrace Your Expertise and Inspire Your Audience - Innova.Buzz 561

Our guest in this episode is Tyler Foley, an accomplished film and stage performer and veteran podcast guest with over 300 appearances on episodes with topics ranging from leadership to safety, to overcoming adversity. He is the author of the #1 best-selling book The Power to Speak Naked and the Managing Director of Total Buy In where he works with executives and CEOs, helping them show up powerfully behind the mic to gain the exposure they need. In our conversation Tyler talked to me about The ...

Feb 22, 20231 hr 5 min

Beate Chelette, Frameworks for Client Transformation, Growth and Success - InnovaBuzz 560

Our guest in this episode is Beate Chelette the Growth Architect and Founder of The Women’s Code who provides visionaries and leaders with strategies that grow their authority so that they can scale their impact. Beate is also host of the Business Growth Architect Show and author of the #1 International Award-Winning Amazon Bestseller “Happy Woman Happy World – How to Go from Overwhelmed to Awesome”– a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every wo...

Feb 15, 20231 hr 15 min

Brandon Leibowitz, Improve Your SEO Ranking with Quality Backlinks - Innova.Buzz 559

Our guest in this episode is Brandon Leibowitz, who runs and operates SEO Optimizers, a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients and sales. In our conversation Brandon talked to me about Why backlinks are important to your search engine ranking and how quality is more important than quantity; The best way to organically generate backlinks is to publish articles in relevant, high quality public...

Feb 08, 202346 min

Richard Medcalf, Making Time for Strategy – InnovaBuzz 558

Our guest in this episode is Richard Medcalf, executive coach & leadership consultant to exceptional founders & CEOs and their leadership teams. He's the founder of XQuadrant and host of the Impact Multiplier CEO Podcast. His clients are elite performers who've already achieved incredible things, and still have the ambition to 10x their impact and influence and achieve something that seems impossible right now. That can involve 1:1 coaching, taking the leadership team to its next level, ...

Feb 01, 20231 hr 1 min

Brent Freeman, Finding Joy in Business and Life - InnovaBuzz 557

Our guest in this episode is Brent Freeman, the Founder & President of Stealth Venture Labs and a serial entrepreneur who’s passionate about using business to generate both profits & social impact. In 2009, Brent founded Roozt.com , an online marketplace platform for social good consumer brands which was featured in Mashable, Forbes, Huff Post, INC, The Today Show, NBC, and ABC. He was honored by Forbes as a Name You Need to Know in 2011. Today, Brent is an angel investor, former venture...

Jan 25, 20231 hr 3 min

Tatiana LaBello, Discovering Your Superpower and Taking Action – InnovaBuzz 556

Our guest in this episode is Tatiana LaBello, CEO of LaBello LifeStyle, a lifestyle company dedicated to empower and educate others to “inner” work, creating a life by design while creating a mind, attitude and body transformation. Tatiana's passion is helping women step into their calling with clarity, confidence and courage. Tatiana has been an entrepreneur and built multiple businesses for over 30 years. As a world-renowned fitness expert, she has dedicated her life to personal growth and dev...

Jan 18, 202355 min

Jody Glidden, How to Maximize Customer Retention and Growth – InnovaBuzz 555

Our guest in this episode is Jody Glidden, the founder and CEO of Introhive. Founded in 2012, Introhive is the fastest growing B2B revenue acceleration system. The company was recently recognized by Deloitte’s Fast 50 and Fast 500 Awards programs and was named the MarTech 2020 Breakthrough Award winner for Best CRM Innovation. Jody has been involved in founding and building five companies and has successfully exited three of them. In our conversation Jody talked to me about How Introhive uses da...

Jan 11, 202349 min
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