InJoy Studio Ownership - podcast cover

InJoy Studio Ownership

The boutique fitness industry is BOOMING right now! In the InJoy Studio Ownership podcast we sit down with studio owners and discuss the ups and the downs of what it takes to create and sustain successful fitness studios. We cover all manner of topics from start-up, hiring, firing, and difficult client interactions. All of this is in effort to help inform and encourage future studio owners across the world that YOU CAN DO IT!
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Episodes

What the Consumer Really Wants with Ashley Spivey!

On today's episode of the pod I am so thrilled to introduce you to my long time friend Ashely Spivey! Ashley and I have been friends since high school and have been able to maintain that friendship through social media over the years. She has been living in NYC for 10 years now and has become an avid consumer of boutique fitness classes. You name it, she's taken it! So for the first time ever on the pod we have our first CONSUMER EXPERT! Ashley and I talk about everything from studio aesthetics,...

Jan 16, 201949 minSeason 2Ep. 11

Recovery after a Traumatic InJury and Learning to Love your Inner Nerd with Bre Helfrich

On today's episode of the podcast I am thrilled to FINALLY introduce you to my friend Bre Dumke Helfrich who owns Enroute Movement in Salt Lake City, Utah! Bre's story is truly unique and inspiring. While overcoming a traumatic mountaineering accident Bre was introduced to Pilates and then later found her way to the GYROTONIC EXPSANSION SYSTEM®. Much different from other studio owner's stories it wasn't love at first sight! Bre came to these modalities with an academic's brain and love of resear...

Jan 09, 20191 hr 28 minSeason 2Ep. 10

Thrive in Your Healing Business with Heather Glidden

Burnout. No matter how many mani/pedis, bubble baths, or massages we get we will all run into this problem if we are in the healing business long enough. We give of ourselves day in and day out and rarely stop to think about how this may be affecting not just ourselves, but those closest to us. I am SO thrilled Heather Glidden has written about this topic and is sharing her insights with us for FREE! Her love for this community and her desire for ALL of us to THRIVE in our healing businesses is ...

Jan 02, 201950 minSeason 2Ep. 9

A New Years Inspirational Message from Emily!

Merry Christmas and happy New Year my friends!! This episode it short and sweet today. I hope you take some time during this final week of the year to reflect, rest, and dream BIG! Find a quiet place to write down all the crazy goals you have for yourself and then pick one baby step you can take in 2019 towards fulfilling that goal. Let me know what you decide! I'd love to be your cheerleader! Interested in sponsoring the pod? Email me at: Emily.N.Hudson@gmail.com Find us on instagram at: https:...

Dec 26, 201810 minSeason 2Ep. 8

The Highs and Lows of Opening up a New Studio with Emma Kumley!

Meet Emma Kumley! At the time of this interview Emma was just on the cusp of the grand opening of her brand new pilates and GYROTONIC® studio in Oxford, FL. In this episode we talk about all the things that go into transitioning from a home studio to a larger commercial space. You don't always realize how things like finding the right space and location, leases, buying equipment, transitioning clients to online scheduling, flooring, and phone mishaps can all be very frustrating at times! Emma ho...

Dec 19, 20181 hrSeason 2Ep. 7

InJoy interview with Kathryn Londoff of GYROTONIC® Seacoast!

Meet Kathryn! Kathryn is the owner of GYROTONIC® Seacoast in North Hampton, NH. Kathryn's story of how she found her way into the boutique fitness industry is truly unique! Kathryn is a former opera singer who was a traditional personal trainer during the day. She eventually her way to pilates and then ultimately to the GYROTONIC EXPANSION SYSTEM®. In this interview we talk about how Kathryn was able to call on her past experiences working in multiple studios and gyms before she opened up her ow...

Dec 12, 20181 hr 1 minSeason 2Ep. 6

Intuition, work/life balance, and passion with GYROTONIC® Master Trainer Chantal Deeble

Chantal Deeble is on the pod today!! Chantal is owner of Kinespirit in NYC and Kinespirit Circle in Portland, Oregon. In this episode we talk about her journey from dancer, to teacher, to entrepreneur, to owning multiple studios in two completely different parts of the country. As you can see Chantal is what you may consider BUSY. However, she doesn't see it that way. Chantal sees her life as BEAUTIFULLY FULL. I love that! We dive deep into perception, intuition, and passion when it comes to bui...

Dec 05, 201859 minSeason 2Ep. 5

Why you need a business coach with Shea Keats!

Meet Shea Keats! Shea is the BOMB yall! She is whip smart, articulate, and doesn't hold back when it comes to telling you like it is in life and business. I hired her as my business coach and from our little bit of time together I knew she would be a prime guest for the pod. We discuss why hiring a business coach is worth the investment, how to shop around for exactly the kind of coach you need, the difference between interns and assistants, managing staff, as well as some amazing resources you ...

Nov 28, 201858 minSeason 2Ep. 4

Following where the life is with Ashley Brown!

Meet my good friend Ashley Brown!! Ashley and I have been friends since 2007 when we went through the Appalachian State University Pilates Teacher Training Program together. And while our training started the same and our stories have overlapped throughout the years our careers have taken us is very different directions! Ashley comes on the pod today to discuss how "following where the life is" eventually led her into the online space and nutrition coaching. These are two areas we have yet to co...

Nov 21, 20181 hr 4 minSeason 2Ep. 3

How to navigate major shifts in your pilates studio with Monica Hoekstra

Life happens to all of us. It is unrealistic to think that the studio we start out with will remain the same throughout our careers. Things happen. Vision changes. Shifts will need to be made. Sometimes they will be minor, but sometimes they will be major! Monica's story is one of perseverance after loss, never giving up, and remaining true to your vision despite life's obstacles. If you find yourself in a season of transition in your business I hope you will listen to Monica's story and have ho...

Nov 14, 20181 hr 3 minSeason 2Ep. 2

Going full circle with Katy Lush!

Loved sitting down with Katy Lush the owner of Chicago River North Pilates! We discuss her natural progression from buying her studio at the young age of 24, growing her studio, to now coming to a place in her business where she is considering multiple different avenues for her studio's next chapter. If you are in a phase of your business where you are considering phasing yourself out or downsizing then this interview is for you! Katy was an open book in this interview and she shares her experie...

Nov 07, 20181 hr 16 minSeason 2Ep. 1

Season 1 Wrap up with your host Emily Hudson!

2018 has been a doozy of year for me both personally and professionally...and it isn't even over yet! On the season 1 wrap up of the podcast I open up about a deeply hurtful experience I went through earlier this year that really was the catalyst for the creation of this podcast. Be prepared for some tears! I also go into what is was like hiring my first studio assistant, how I handled the flooding of my studio, my first teacher training experience AS THE TEACHER TRAINER, and the business model ...

Oct 10, 20181 hr 1 minSeason 1Ep. 15

BONUS! What to know when adding retail to your studio space!

BONUS!! Have you considered having retail in your studio space? Meet Lauren Hancock! She owns the cutest little activewear shop here in Wilmington, NC where I love to go and spend all my money. :) Lauren not only has years of experience in the retail industry she also is a certified yoga teacher and teaches just a few door down from my own studio! So combining her two loves was just a natural fit. What I love most about producing this podcast is providing listeners with some real life applicable...

Oct 03, 20181 hr 1 minSeason 1Ep. 14

InJoy Interview with Anne Thomasson of GYROTONIC® St. Louis Central

Meet Anne of GYROTONIC® St. Louis Central! Anne and I have never had the pleasure of meeting in person, but after this call I can't wait to have real life sit down together to chat more! The thing I really appreciate about Anne is her honestly. Authenticity is a rarity these days and it is so refreshing to meet like-minded studio owners who aren't afraid to just tell it like it is! One of the biggest takeaways I hope you learn from Anne today is that becoming a good teacher TAKES TIME! In a worl...

Sep 26, 20181 hr 10 minSeason 1Ep. 12

InJoy Interview with Tijuana Grey of Engrace LLC in Grand Rapids, MI

I am so excited to introduce you to my friend Tijuana! Affectionately known from hereafter as "T." T and I met at our GYROKINESIS® final certificate course and became fast friends. I was so excited to bring her on the pod today because while I DO love having seasoned studio owners on I think it is important to also highlight those who are just starting out! T and I talk about why starting small was the best decision for us both. For T, starting small allowed space for her ministry work, a huge p...

Sep 19, 20181 hr 12 minSeason 1Ep. 12

InJoy Interview with Dr. Justine Bernard-Edwards of Elements and Wellness Center in Washington, DC.

I couldn't wait to get Dr. Justine Bernard-Edwards on the podcast! Not only does she have her PhD is physical therapy from Columbia University she is also a GYROTONIC® Master Trainer. Her depth of knowledge on movement and healing is profound. I know personally because I took her GYROTONIC® applications course for Osteoporosis! Highly recommend. :) She has successfully run and grown her practice in the Glover Park neighborhood of D.C. for 11 years now and just recently became the east coast cert...

Sep 12, 201859 minSeason 1Ep. 11

InJoy Interview with Billy Macagnone of Body Evolutions in NYC

Meet Billy! When I first reached out to Billy to see if he would be on the podcast he said, "SURE!" and then, "What's a podcast?" :p Billy is a GYROTONIC® Master Trainer and a studio owner in NYC for 20 years. I think it goes without saying that to make it in a city like NYC for that long is quite an accomplishment! I think the biggest takeaway from Billy's interview today is that the main ingredient you need to make it in this business is PASSION. Period. Billy's passion for the GYROTONIC EXPAN...

Sep 05, 20181 hr 3 minSeason 1Ep. 10

InJoy Interview with Lisa Lansing of Inspiral Motion in Cleveland, OH.

It's HERE!! This may be one of the most anticipated interviews on the podcast yet! Meet Lisa Lansing! Lisa is the owner of Inspiral Motion in Cleveland, OH. A studio that is close to my heart because it is the first job as a movement teacher I ever had. That means Lisa was my first "studio boss." She is also the first person to ever FIRE me. Yes. That happened. And when I asked Lisa if she would be on the podcast to talk about this she jumped at the chance! YES! You see our story is one of recon...

Aug 29, 20181 hr 7 minSeason 1Ep. 9

InJoy Interview with Kathy Van Patten of GYROTONIC® Healdsburg!

Please welcome Kathy Van Patten to the podcast today! Kathy has always been a teacher, but she didn't come into the world of pilates and GYROTONIC® teacher until later in her life. Even so she has owned and sold multiple studios throughout her career including GYROTONIC® Boston, GYROTONIC® Pacific Heights (now the Seed Center) and now she currently owns and operates GYROTONIC® Healdsburg. Kathy takes us on her journey from teacher, to movement teacher, to studio owner, to master movement teacher...

Aug 22, 201859 minSeason 1Ep. 8

InJoy Interview with Joel Crosby of JVC Vitality Method of Duluth, GA.

Please welcome Joel Crosby to the podcast today! Joel and I met at a classical pilates continuing education course years ago and have kept in touch via social media ever since. Sometimes those platforms can be pretty great huh? I wanted to bring Joel onto the podcast for several reasons. 1.) He has been able to run a successful pilates studio that supports his entire family for 15+ years. 2.) His studio is truly a family run business. 3.) He has done extensive training over the last several year...

Aug 15, 201846 minSeason 1Ep. 7

InJoy Interview with Grace Parra of Body Balance Pilates Studio in Greensboro, NC.

Meet Grace Parra! Grace and I met because we have bumped into each other several times over the years at classical pilates workshops throughout NC over the years. We were instant friends! I am so excited for you to hear her story of how she has been able to successfully blend her classical pilates style of teaching into a studio that was predominately contemporary. She then goes into detail on how that was so successful she was invited into co-ownership! Other topics we dive into include hiring,...

Aug 08, 20181 hr 15 minSeason 1Ep. 6

InJoy Interview with Brooke Tyler of Clasique Acupuncture and Pilates in Asheville, NC

Meet Brooke Tyler! Brooke is the owner of Clasique Acupuncture and Pilates in Asheville, NC. I was so pleased she agreed to come on to the podcast to chat with me even though 1.) we have never actually met in real life and 2.) this podcast was/is unknown! You see, Brooke is a VERY busy woman. She has grown her brick and mortar studio from a 500sq/ft space to a 4,000sq/ft stand alone building with a full staff. She also just launched an online pilates subscription platform call CoreSelf. Oh, and ...

Aug 01, 20181 hr 8 minSeason 1Ep. 5

InJoy Interview with Matt Skelly of Matt Skelly Personal Training in Wilmington, NC.

I was so excited when my friends and colleague, Matt Skelly, agreed to come on the podcast! You see, Matt owns a personal training gym here in town. NOT a pilates studio. But the truth is our businesses and the struggles we face are not all that different. As a matter of fact, our philosophies are perfectly aligned and it is why over the years we have been able to maintain a great business relationship. Networking with other fitness modalities in your area can only HELP your business! Matt has b...

Jul 25, 201856 minSeason 1Ep. 4

InJoy Interview with Lori Shipp of Vive Pilates in Raleigh, North Carolina

Meet Lori Shipp! Lori and I have been "pilates besties" for many years now so it was a no brainer that she be on season 1 of the podcast. Lori and I talk regularly on the phone so in this episode you will get a little glimpse of what it's like into our chaotic and sometimes off the rails conversations. Thank God for editing! :) In this episode we talk about some of the struggles of what it's like being a classical pilates studio in an industry that is constantly changing. How do we remain true t...

Jul 18, 20181 hr 4 minSeason 1Ep. 3

InJoy Interview with Trey Fry and Meg Hopkins of Kinetic MKE in Milwaukee, WI.

Owning a boutique fitness studio is hard... Co-owning a studio can be even harder, and yet Trey Fry and Meg Hopkins of Kinetic MKE seem to have sailed through their first year in business together. Some topics we discussed that I am so excited to share are... *The key ingredients when it comes to successful partnerships. *How to identify your strengths and weaknesses so you know where your specific talents can best serve the business. *The most important factors to look for when brining on new t...

Jul 11, 201853 minSeason 1Ep. 2

INJOY Podcast Intro Episode

Hello! Welcome to the InJoy Studio Ownership Podcast! I am so thrilled you decided to drop in. On this podcast I sit down with boutique fitness studio owners to discuss the ups and the downs of what this entrepreneur life is. The boutique fitness world is BOOMING right now and I wanted to chat with the studio owners I admire who seem to be getting it right! But before we dive into those interviews this episode is just a little bit about me. How I got into this industry and why I wanted to start ...

Jul 05, 201814 minSeason 1Ep. 1
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