We are BACK with Domini Anne today discuss how to set boundaries with those "difficult" clients. Because you can't fire every client who rubs you the wrong way sometimes! That's no way to run a business. So how can we as trainers empathize with our clients who are presenting us with behaviors we don't like while also staying true to our own boundaries in such a way that honors the client and ultimately maintains the client/trainer relationship?? Tune in to find out! Emily's Instagram Domini's In...
Dec 21, 2021•1 hr 15 min
What exactly is a recurring revenue model? Why would I want one for my studio? Am I violating HIPPA if I ask my clients if they have been vaccinated? Is the InJoy Studio Ownership online course and group coaching worth the $497 investment? (spoiler...YES! ;) Emily's Instagram https://www.injoymovementstudio.com/course
Aug 04, 2021•1 hr 11 min•Season 7Ep. 11
The name of the game in small business is PIVOT! And while we have talked about the major pivot in 2020 due to Covid, what about the pivot we are making now? Welcoming students back into the studio is different. There is no denying that. So how can we as business owners and teachers hold space for those coming back while also maintaining healthy boundaries for ourselves. Denise's Instagram MyBodPilates Instagram www.mybodwellness.com Emily's Instagram InJoy Studio Ownership Course/Private Group...
Jul 21, 2021•1 hr 11 min•Season 7Ep. 10
On today's episode of the podcast I sit down with long time studio owner and member of the InJoy Studio Ownership group Colleen Downard. Colleen has been a studio owner and teacher for 25 years, but no amount of experience could prepare anyone for the chaos that was 2020. I know Colleen's story of having to close one chapter of her life and begin anew is so similar to many of you who listen. I hope you'll take a listen and be inspired to keep going! Colleen's Instagram Move Well Teton Valley Emi...
Jul 07, 2021•55 min•Season 7Ep. 9
Today's episode is a doozy! Eric and I have been emailing back and forth for awhile now discussing many of the things that go unsaid in the fitness industry world. The conversation was so good I insisted he come on the podcast to help me bring some of these topics to light. Like, what it ACTUALLY takes to build a sustainable business (hint it's not hiring crazy outrageous expensive mindset coaches ;) Why we need to be more transparent as business owners on how our support systems are critical to...
Jun 23, 2021•1 hr 19 min•Season 7Ep. 8
Today, Master Trainer Domini Anne and I discuss all things online studio. Whether you are at the beginning stages of creating online content for your current clientele or starting to scale your online studio to the masses there is something in this episode for you! Domini and I also discuss how to repurpose your recorded classes for branding and marketing on social media and how to determine what's right for you and your business as your navigate your way through these internet streets. This is ...
Jun 09, 2021•1 hr 3 min•Season 7Ep. 7
On today's episode of the podcast I sit down with GYROKINESIS® Master Trainer Paula Rivera. Paula is not just a colleague, but a dear friend and mentor. You will probably pick up on that from the very beginning of this episode that this isn't a typical interview format! There is lots of laughter and free flowing conversation as if we were back in my kitchen drinking wine and enjoying each others company. We cover what it was like to own a studio in NYC during the time of Covid, how she handles h...
May 26, 2021•57 min•Season 7Ep. 6
On today's episode of the podcast I sit down for my first IN PERSON interview in over a year with GYROTONIC® Master Trainer Adrianna Thompson! We discuss everything from her origin story with the GYROTONIC® Method, her ebbs and flows in and out of studio ownership through the years, to how to welcome students back into the studio post-pandemic, as well as what the future holds for our beloved Gyro community at large. INJOY! Adrianna's Instagram https://www.soulskindance.org/ Adrianna's Teacher T...
May 12, 2021•46 min•Season 7Ep. 5
Unfortunately, not many boutique studios make it to the 20 year mark, but GYROTONIC® Master Trainer Dominika Gaines has managed to weather the storms for 2 decades with her studio Kinesphere Center for Movement Education in Phoenix, AZ. Today we discuss her journey to becoming a Master Trainer, the evolution of the GYROTONIC® Method, teacher training struggles, and how solid relationships is the key to any studio making it for the long haul. INJOY! Kinesphere Center for Movement Education Domini...
Apr 28, 2021•1 hr 15 min•Season 7Ep. 4
Today social media mico-influencer coach Kherington AKA @currentlykherington is spilling all the tea on what makes successful brand ambassador partnerships within the boutique fitness market. If you have been confused on how to approach local influencers in your area or just how to maximize your instagram presence then this episode is a MUST LISTEN! Kherington's Instagram Emily's Instagram InJoy Studio Ownership Course...
Apr 14, 2021•1 hr 13 min•Season 7Ep. 3
Today Michelle Lopez and I are discussing all things money! From the nitty gritty of budgeting and accounting softwares to mindsets. Money doesn't have to be the elephant in the room. It is the thing that sustains our businesses and our lives so it's time to get serious in how we handle it. InJoy! Get In Touch With Michelle HERE! Emily's Instagram The InJoy Studio Ownership Online Course Profit First...
Mar 31, 2021•1 hr 9 min•Season 7Ep. 2
WOW! I am so excited to start off this season of the podcast with a BANG! Cory is a yogi, pilates lover, lawyer, and the founder of Conscious Counsel Law Firm. He is brining us all the wisdom from the 3 legal documents all fitness studios need, advice on how to negotiate lease agreements, and the importance of properly classifying your teachers. You won't wanna miss this episode because it is JAM PACKED with the goodness you need to know to protect your business. Follow the links below to get in...
Mar 17, 2021•55 min•Season 7Ep. 1
We made it yall!! In this episode I reflect on the past year. The highs and the lows of the coronacoaster that was 2020. We survived! Merry Christmas and Happy Holidays!! I hope you enjoy this episode and take some time for the remainder of the year. You deserve it! Love, Emily Emily's Instagram www.injoymovementstudio.com/course
Dec 23, 2020•56 min•Season 6Ep. 11
Today we are catching up with Kevin Lartigue of Pilates Dwell in Okemos, Michigan. Last time we spoke with Kevin he had just recently opened up his studio. So today we talk about what it was like for him to have a brand new studio that had to go into lockdown. Kevin is always so positive and an encouragement to everyone he meets. I couldn't think of a better person to close out the coronavirus season of the podcast! INJOY! Kevin's Instagram Emily's Instagram InJoy Studio Ownership Online Busines...
Dec 09, 2020•57 min•Season 6Ep. 10
On today's episode of the pod we are brining back one of our most popular guests Brooke Tyler! Last time Brooke and I spoke we talked about her expanding her studio and how acupuncture and pilates are a match made in heaven. Today Brooke keeps it real with how she has been able to ride the ups and downs of the "coronacoaster" that is 2020. Get your pens and paper READY yall! Too many gems in this episode to count! Brooke's Instagram Clasique's Instagram Core Self's Instagram Emily's Instagram On...
Nov 25, 2020•56 min•Season 6Ep. 9
Today we are catching up with one of my favorite studios in the world, The Movement Barn! Casey Turner opened up her idyllic little barn in Virginia over a year ago and I have been amazed at her social media presence and growth since we last spoke. Today we discuss how her students were able to come back to the barn with peace of mind, navigating when and when not to give refunds, and how invaluable the support of other teachers around the world has been during this time. INJOY! Emily's Instagra...
Nov 11, 2020•1 hr 1 min•Season 6Ep. 8
Today we are bringing back my very first guests of the podcast EVER! It's been over 2 years since I sat down with Trey and Meg to talk about what it is like being co-owners of a studio and how they navigated their first year in business. Needless to say A LOT has happened since then! Trey and Meg bring real world practical tips and advice on how to pivot when your world gets turned upside down. InJoy! Trey Fry's Instagram Meg Hopkin's Instagram Emily's Instagram The InJoy Studio Ownership Online...
Oct 28, 2020•1 hr 2 min•Season 6Ep. 7
Today might be one of my most favorite episodes of all time! Tijuana is what I like to call a "In Real Life" friend. She has been a tremendous support to me over the years and today she is bringing all that love and encouragement to YOU! Take it all in my friends. TAKE. IT. IN! InJoy. ~Emily Tijuana's Instagram Emily's Instagram InJoy Studio Ownership Online Course...
Oct 14, 2020•1 hr 11 min•Season 6Ep. 6
On today’s episode of the podcast we catch up with my good friend Grace Parra! Last time we spoke with Grace we discussed what it was like to be a co-owner of a studio. Today we discuss how she and her business partners had to pivot their BRAND NEW group fitness space to online as well as dealing with the hard stop of all the momentum surrounding a new business venture. Grace Parra Emily Hudson InJoy Studio Ownership Online Course...
Sep 30, 2020•48 min•Season 6Ep. 5
On today's episode of the podcast we visit with my good friend and colleague Matt Skelly. Matt owns a local personal training gym and we discuss how difficult it's been owning a fitness business in the state of North Carolina during the shut down. North Carolina was one of the last states to reopen gyms and indoor fitness facilities and Matt and I don't hold anything back on how we have navigated this difficult time. INJOY! InJoy Studio Ownership Online Course Matt's Instagram Emily's Instagram...
Sep 16, 2020•1 hr•Season 6Ep. 4
The last time we spoke with Kathryn Londoff of Gyrotonic Seacoast we talked about how she was able to build her studio on the back of GYROKINESIS®. Having that previous experience helped Kathryn to be able to pivot on a dime to online teaching when her studio had to close. Kathryn also opens up to us about how this year has been a struggle both professionally and personally. I so appreciated her honesty and vulnerability and I know you will too! InJoy Studio Ownership Online Course Emily's Insta...
Sep 02, 2020•1 hr 4 min•Season 6Ep. 3
We last spoke with Joel back in season 1 of the podcast where he shared with us his studio journey and love for the classical pilates method. Today we revisit with Joel to see how he has been handling the reopening process as his studio is located in one of the first states that reopened in America. Tune in to find out how he navigated this process with his teachers and clients during a controversial time. www.theapu.org Emily's Instagram Joel's Instagram The InJoy Studio Ownership Online Course...
Aug 19, 2020•42 min•Season 6Ep. 2
The last time Bre was with us she told us about how she found GYROTONIC® and pilates after experiencing a traumatic mountaineering accident. She fell in love with the work and ultimately decided to buy a studio. That was all nearly 2 years ago and A LOT has changed! Tune in and see how Bre has managed a major re-branding of her studio, going back to school for a Ph-D, and pregnancy all during the time of COVID. Lots of gems in this one friends! The InJoy Studio Ownership Online Course Emily's In...
Aug 05, 2020•1 hr 30 min•Season 6Ep. 1
Today is the day we launch the first iteration of the InJoy Studio Ownership online course! With many studio's around the world beginning the process of re-opening their doors we don't think there could be a more perfect time to get this information out there. The course includes 7 modules and 19 videos that are in conjunction with this season of the podcast. SO MANY HOURS of content covering everything you need to streamline your studio so you can maximize profit and minimize stress! Join this ...
Jun 03, 2020•23 min•Season 5Ep. 9
So you set up your FB ads and sales funnel and a new client just booked with you! WOOT WOOT! Now what??? On today's episode of the podcast Shea and I walk you through the intake process and how to convert that new client into your biggest fan! We also talk about how to overcome client objections and when it's best to just walk away from a potential bad fit. Message us below on instagram for our information on our new online course for studio owners where we go in depth on how to streamline your ...
May 27, 2020•1 hr 2 min•Season 5Ep. 8
As business owners it seems like social media can either go one of two ways…a total waste of dollars and energy or a comparison game that leaves us feeling bad about ourselves. IT DOESN’T HAVE TO BE THAT WAY! On this week’s episode of the podcast @sheakeats and I dive into social media and cover why you need it, how to use them in ways that feel right for YOU, as well as how to structure your FB ad campaigns. Emily's Instagram Shea's Instagram For more course information email injoymovementstudi...
May 20, 2020•46 min•Season 5Ep. 7
On today's episode of the podcast Shea and I start the conversation around all things Marketing! We discuss one of our favorite books, Building A Story Brand by Donald Miller, why print advertising is NOT dead, and why changing your mindset around your marketing campaigns is one of the key factors in making them successful! INJOY! Emily's Instagram Shea's Instagram...
May 13, 2020•44 min•Season 5Ep. 6
On today's episode of the pod Shea and I talk about the nuts and bolts you need to actually run your studio's day to day operations. We talk about online scheduling software, merchant services, recurring revenue/subscription models, as well as our favorite apps that help us get ALL THE THINGS done! Be sure to check out Emily's instagram for the follow up IGTV that correlates to this episode and ties in how all this info applies to our current day corona virus situation. Emily's Instagram Shea's ...
May 06, 2020•47 min•Season 5Ep. 5
On today's episode of the podcast Shea really gets to stretch her legs on her favorite topic...building out your team! What is the difference between interns and assistants? What are the pros and cons of having Independent Contractors versus Employees when it comes to my teachers? (A topic that DEFINITELY has major implications in today's current climate!) And why you also need to consider the intangible ROI's as well as the tangible. For more on this topic be sure to check out my IGTV's linked ...
Apr 29, 2020•40 min•Season 5Ep. 4
This week's episode is all about MONEY! And given the world's current condition we think there is no better time to have these hard conversations. Because if you avoided looking at your numbers before this crisis you certainly have been forced to now! Shea and I deep dive into the Profit First system, how to trim the fat off your BOE, and how not to bite off more than you chew. For more follow up on how to save and market during a crisis be sure to follow my IGTV! INJOY Instagram Shea's Instagra...
Apr 22, 2020•45 min•Season 5Ep. 3
