What does it mean to you to embody confidence…not only for yourself but also as a business owner/solopreneur? In this week's episode you will get more confident to step into more success. When you have confidence in your practitioner skills, it leaves room for more flexibility. You’re able to explore, and deviate from a set framework and pull in more tools and resources to help your clients. You are able to get creative with how you’re wanting to show up and serve your clients as a practitioner....
Mar 21, 2023•37 min
Struggling to make decisions in your business is slowing you down. In this week’s episode you will be able to implement two tactics immediately following the episode: The Decision-Making Matrix The Decision-Making Meditation These two tactics will help you to make decisions quicker. The faster you make decisions, the faster you will start seeing more success in your wellness business. If you would like my help to make a decision in your business then book your free consultation call. Get Registe...
Mar 14, 2023•23 min
If your offer is not selling as much as you would like, this podcast episode is for you. In this episode you will gain clarity on the best type of offer for your clients, while also supporting your business. In this episode, I cover the 5 key facets to take into consideration when you are crafting your compelling offer. You will know exactly what to price your offer and how long your program should be. You will understand why people aren't buying and what to do about it. This episode will help y...
Mar 07, 2023•30 min
This week on the podcast, I'm honored to bring on special guest, Joe Clarke the owner of Spiritual Flourishing in Oceanside, California. In this episode, Joe and I chat about typical mindset and business strategies common amongst healers, spiritual practitioners, yoga teachers and wellness practitioners. Specifically mindset around marketing and selling. In this episode you will become aware of mindset practices, that do not serve you. Some of these mindsets may be creeping in, and negatively im...
Feb 28, 2023•34 min
In your personal life things come up that can wreck your schedule. You, yourself have run around frantic and late for appointments at some point. However, as a business owner, it’s so easy to slip into the feelings of frustration or take it personally when a client shows up late to an appointment (or worse the don't show up not at all). Taking these incidents personally can lead to you feeling resentful and taken advantage of. This is never a feeling you want to have with your clients. This epis...
Feb 24, 2023•25 min
Overwhelm doesn't have to hold you back from achieving your 2023 goals. Even if you feel that you don't have a clear path to get there now. It’s easy to get caught up in what you could do as an entrepreneur vs what would actually be beneficial. That doesn’t even begin to cover the mindset blockages that come along with it either that can cause you to stall out, or lose track of your goals for the year altogether. Following this episode you will know 5 money-making ideas that will help you reach ...
Feb 14, 2023•32 min
Are you ready to get organized within your business, and are ready to learn HOW you can do this in a way that will set you and your business up for success, without all of the frustration, and fear that tend to coincide during this process? What I share in this episode will help set you up for success, not only with your finances and overall metrics, but it will also greatly benefit your overall wellness along the way. Join me as I walk you through my personal journey of organizing my wellness b...
Feb 07, 2023•24 min
This episode is everything. If you don't have your health. If you are not able to spend time with your family. If you are exhausted all the time. What is the point of having a business. Yes, you can help and serve people. But at some point the cost of sacrificing yourself and a fulfilled life will catch up with you. The burnout may even cause you to quit on your dreams. Or eventually your body and/or health will cause you to stop. I know I've been there. And I'm on the other side. Listen to this...
Jan 31, 2023•26 min
Yoga is a great compliment to many other wellness modalities to help your clients thrive. In this episode I go over ways you can add yoga to your existing practice. This is not adding a completely separate offer. This is a value add to what you are currently doing to help your client's get results faster and with more ease. There is more to yoga than just the physical poses. Listen to this episode to use your yoga certification to the fullest and help your people get results faster. Get in to th...
Jan 24, 2023•34 min
There are certain activities that will grow your wellness business faster than others. There are activities where you meet more people and work with more clients. And, activités that keep you in hiding. If you want to grow your wellness business you want to be aware of where you are spending your time. The cost of unconsciously hiding is not filling your practice, classes and programs as quickly as you would like, and then making it mean something about yourself. Like, "no one wants to work with...
Jan 17, 2023•21 min
You don't need to be an extrovert to be a magnetic and powerful public speaker. You just need to manage your mind in the moment. As well as learn your strengths and use them. I know, because I'm an introvert and last year I received a Presenter of the Year Award. If I can do it you can too. Listen to my story, and the tips that developed my self concept of being a presenter who wins awards. All of this and more in this episode. Get in to the Fall in Love with Marketing Workshop here: https://ign...
Jan 10, 2023•24 min
When a student or client asks you what stretch will help the back of their hip, pigeon pose is an easy go to answer. And, there are so many physical, mental and emotional benefits to pigeon pose. However, physically it is a complex pose. For some students pigeon pose might not be accessible and there are more appropriate poses. For students with sciatica pigeon pose could actually make their problem worse instead of solve it. Listen to this episode to learn more about pigeon pose and when to add...
Jan 03, 2023•23 min
Your energy when you sell is the fuel to any offer you make. You can gain confidence in selling by noticing your energy when you go to craft offers. For example, it's becoming aware of when you doubt your message, your skills, programs or even your clients. This doubt will leak into consultation calls influencing your potential client's decision to work with you. In this episode you will learn how to sell in a compelling way. Instead of using manipulation or convincing tactics, you learn how to ...
Dec 27, 2022•32 min
Client retention benefits your clients and your business. Your clients will continue hitting more goals. You will save energy and time by not having to constantly bring in new clients. In this episode we go over what client retention is specifically, and how to retain clients successfully. There are ways to retain your clients even if you you have: one offer multiple offers membership 1:1 offers on demand offers Listen to this episode to start implementing strategies to keep your clients happy p...
Dec 20, 2022•36 min
Modern Yoga is designed to fit the student's body, instead of making a students body fit a certain pose. There is a way to expertly guide your students through classes and private sessions where they experience autonomy and are safe. It's the art of mindfully cueing, within the alignment of the student's own body. Your cuing should allow the student to explore the boundaries of their own body, while challenging them to NOT take the path of least resistance. Alignment helps the student to maintai...
Dec 13, 2022•24 min
The gasoline to any business strategy is believing in yourself, your work and your clients. A common mistake that many entrepreneurs make is to wait to believe. They wait to believe until AFTER they've achieved their success. However, waiting to believe actually delays your success. It takes a leap of faith at times, but believing in yourself FIRST is the key. In this episode you will hear Alison's story of how she believes in many day to day practical examples. So many golden nuggets dropped by...
Dec 06, 2022•32 min
Growing an email list is an important asset for your business. It's another touch point and platform to establish connection with your audience. Through an email list you can develop that know, like and trust factor so you become your reader's go to person. They will look to you as their trusted resource and guide. So then when you offer a program that is the solution to their struggles, it's a no brainer to work with you. From a business perspective your email list is also an asset you own. So ...
Nov 29, 2022•27 min
Worrying gets a bad rap for good reason. Constant worrying can tax your adrenals, increase your blood pressure, and essentially keep you in chronic flight or fight leaving, you exhausted. As human beings we are not designed to live in this sympathetic state 24/7. However, there is a reason why a stress response and negative emotions exist. Crappy things happen in life. You have bad days. Shitty weeks. Or, there are events that trigger our nervous system's stress response. It's our primal brain's...
Nov 23, 2022•32 min
The root cause of low back discomfort is more than just an inflexible low back and weak core. Yes, these physical issues need to be addressed. However as a practitioner, your sequencing in private sessions and classes must include elements beyond the physical body. This comprehensive approach will allow your students to be aware of day to day patterns causing the pain. From this awareness, you can then guide them to new patterns to better serve their low back and body. You will also be able to h...
Nov 15, 2022•22 min
FB ads can be a great way to scale your business. When done at the right time. In this episode I go over how to determine if you are ready to run FB ads, or not. You will also learn how to prepare your business for FB ads in the future, if that's the direction you desire to go. This episode will save you thousands of dollars by not spending money on ads before your business in ready to convert these newly paid for leads. This episode will also make running ads cheaper when you are ready by adequ...
Nov 08, 2022•24 min
It's the question every entrepreneur wants to know: What is the perfect price for your service? In this episode you will learn the how to determine the sweet spot price for your services. Meaning your clients feel like it's a steal (this does not mean your price is cheap), and you make enough to be profitable without working around the clock. Together we look at the definition of overpriced, and how to avoid this NO MATTER what you charge. You will also learn how to serve those clients that are ...
Nov 01, 2022•39 min
You started your business because you wanted the freedom to work with your clients a certain way. You wanted more control over your schedule. Or you love all the potential and possibility that comes with owning your own business. If you are considering going off on your own, or have already started your own business (even if you consider yourself to be an independent contractor) this epsisode is a must listen. In this episode you will become aware of common pitfalls that suck your energy and tim...
Oct 25, 2022•29 min
It's possible to help your clients with sciatica to heal, even though a MD may have told them "You just have to live with this". It’s just not true. There is so much that can be done for people living with sciatica. They don’t have to suffer through life thinking there is no hope. In this podcast episode I walk you through whole person healing using the Yoga Kosha System. Experience this work in action with this Yoga Therapy workshop for the Low Back and Sciatica: https://igniteurwellness.com/sc...
Oct 18, 2022•39 min
The key to selling out your private sessions and classes is thinking about your clients. When you spend time thinking about your ideal client and their problem, then you will have students booking themselves ahead of time into your classes. You will easily pivot from selling one off sessions to 3 month packages gracefully. It all starts with you spending time thinking about your best client. That person who gets results seamlessly and effortlessly when working with you. That person who raves abo...
Oct 11, 2022•29 min
Getting your clients surprise results is one way to over serve. Big time. Imagine a student requesting to work with you because of a nagging sciatica issue. They think their goal is to get back to your yoga class consistently, without the worry that they will end up on the couch with a flare up. What if as a practitioner you can see their life beyond worrying about yoga classes. You see what's possible for them when they have more energy. You see the people they help. You know that getting them ...
Oct 04, 2022•43 min
Setting goals is important. Goals are your roadmap to success. You don't want to set goals, not because you don't like goals. What you don't actually like is the failure. What you avoid by not setting goals is feeling failure, and the shame of failure. However, failure is subjective. It's created by your brain's perception of what winning is, and what constitutes loosing. Your definition. The good news is your perception makes winning within your control. It is also learning how to set goals fro...
Sep 27, 2022•28 min
It's possible to get clients from social media without burning yourself out. It's not about taking hours to post a perfect yoga flow. Or, taking a full day to make a reel highlighting the most original exercise. What is required is knowing your ideal client. Then create content for them, from their perspective. While holding the space for your own doubts. It's producing valuable content yes. However when you share content that resonates your ideal client has the opportunity to get an insight the...
Sep 20, 2022•31 min
You will never regret taking the time to work out your ideal schedule. So you work when you say you will work. So you are fully focused on your family when you plan to be at home. This creates trust. Not only trust with yourself. But those who love you will trust you as well. No more late nights in the office when you said you would be home at 5. No more hours helping someone on their project instead of working in your own business. The steps to create these boundaries in your schedule are attai...
Sep 13, 2022•39 min
Onboarding new client is more than just sending a welcome email. Onboarding is an experience you create for a new client and/or a client who wishes to renew their package with you. In fact a wonderful onboarding and welcome experience can make a great first impression, leading to a lasting impact that remains for the duration of a program. This is another reason as to why I discourage one off sessions. You can hear more about how to create your wellness programs the episode on how to create your...
Sep 06, 2022•30 min
If you think getting more and more certifications will bring in more clients you are actually solving the wrong problem. Yes, you want to continue to learn. Continue with certifications, knowledge, and continuing education. But do it because you love it. And, do it because you want to get your clients results. Not because you are hoping to get more clients from that training. To bring in more clients what's really required is business skills. In this podcast we go over the 3 main skill areas req...
Aug 30, 2022•28 min
