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Icons in the Making

Lippincottlippincott.com
Icons in the Making is an award-winning podcast hosted by Heather Stern, Global CMO of Oliver Wyman Group, parent company to Lippincott. In each episode, you’ll hear from the leaders and change agents at today’s most innovative, purpose-driven, and disruptive brands. Tune in for honest and insightful conversations on the brands shaping our world and the people behind them.

Episodes

The path to decarbonizing aviation

Is hydrogen-powered aviation in our future? According to Jason Chua, co-founder of Universal Hydrogen, carbon-free flight will be a reality sooner than we think. In this episode, Jason talks about how Universal Hydrogen is tackling the issue of hydrogen distribution by doing for clean fuel what Nespresso did for coffee. He also shares his experiences leading agile teams at United Technologies, Airbus, Google and elsewhere.

Jan 25, 202224 min

Recruiting in the digital age with TikTok

In this episode, we sit down with Kate Barney—global citizen, entrepreneur, new mom and Head of HR for TikTok’s Global Business Solutions in the United States and EMEA. Hear her perspectives on amplifying corporate culture in a virtual world, combating the Great Resignation and attracting the next generation of talent.

Jan 25, 202226 min

Demystifying the world of NFTs

NFTs have exploded in the last year, with sales volume surging to more than 10 billion and brands across the board jumping on the bandwagon. For many of us, this is a landscape that's exciting, daunting and somewhat confusing. We sit down with Maria Shen, a top NFT thought leader and partner at venture-capital firm, Electric Capital where she discusses the growth of the crypto industry, how brands can tackle NFTs and her predictions for the future—which is closer than we think....

Jan 25, 202228 min

Designing for diversity with IBM

Oen Michael Hammonds has conquered design from every angle—graphic, service, information, interactive and environmental design. Today, he brings design thinking to the HR department at IBM, where he focuses on designing impactful employee experiences. In this episode, Oen shares his thoughts on breaking down barriers, creating the conditions for innovation to thrive and building a culture of conscious inclusion.

Jan 25, 202228 min

Changing the face of medicine with Moderna

What was it like being on the inside of Moderna in 2020? Lavina Talukdar, Vice President of Investor Relations at Moderna, talks the race to the COVID-19 vaccine, how she landed her dream role with zero prior investor-relations experience and what the future holds for the biotech firm that is changing the face of medicine.

Jan 25, 202237 min

Doubling down on blockchain with Walmart

Archana Sristy is a tech guru, an educator and a passionate diversity proponent. She is also at the forefront of blockchain as the leader of Walmart’s Blockchain Platform, where she and her team leverage cutting-edge technologies to build transparent supply chains. In this episode, Archana will share the practical ways in which Walmart is leveraging blockchain for the benefit of the customer, as well as her experiences bridging the gap between IT and Business teams at Fortune 500 companies....

Jan 25, 202221 min

Building a more inclusive platform at Twitter

Lara Mendonça is a designer, educator and ethicist who passionately believes in the power of design to change for the better our relationship to technology. She has been featured as one of Adweek's 2021 Pride Stars and on Fast Company's Queer 50 list and lauded for her work as Bumble’s Head of Product Design in the leadup to the company's blockbuster IPO. In this episode, Lara shares how she’s bringing her philosophy of designing for inclusivity and safety to her new role at Twitter and how her ...

Jan 25, 202226 min

Modernizing a media icon with PBS

Ira Rubenstein is a media industry pioneer. While at Sony, he established Movielink, a first-of-its-kind on-demand service. At Marvel, he launched the first comic book app, earning the approval of Steve Jobs himself. And now, as Chief Digital and Marketing Officer at PBS, Rubenstein is leading the heritage brand’s digital revolution. In this episode, he discusses the daunting task of spearheading a brand transformation and the importance of trust and integrity in today’s media and arts landscape...

Jan 25, 202228 min

Branding in the metaverse with Roblox

The metaverse has taken the world by storm in the last year, but that’s nothing new for Roblox. In fact, the company has been at the forefront of the virtual world for more than two decades and, today, is stronger than ever. In this episode, we talk to Christina Wootton, Vice President of Brand Partnerships at Roblox, about the power of community and her advice to brands looking to authentically come onto the platform.

Jan 25, 202223 min

Moving sport forward with the WNBA

Women’s professional sports are on the rise and, as a result, have created a new generation of iconic athletes. On the heels of the Women’s National Basketball Association’s most historical season yet, we sit down with the league’s first-ever Chief Marketing Officer and 20+ year Nike veteran, Phil Cook. From exponential growth in viewership and social engagement to unique partnerships with Google, Amazon Prime and Coinbase, the WNBA is on fire—yet is only getting started....

Jan 25, 202231 min

Unpacking the future of banking with Goldman Sachs’ Arianna Orpello Lewko

A marketing superstar and industry disruptor, Arianna Orpello has been a change agent in financial services for more than a decade and is now breaking new ground at Goldman Sachs as Head of Marketing, Consumer Bank/Marcus by Goldman Sachs. Hear her honest perspectives on being a woman in a male-dominated industry, the future of banking and the secret to owning what makes you different.

Jan 25, 202230 min

Icons in the Making 2022 Trailer

Want to go inside the brands that are shaping our world? Introducing Icons in the Making, a new series brought to you by Lippincott, the global creative consultancy that specializes in brand and innovation. Join host and CMO, Heather Stern, as we talk with the innovative leaders and change agents who are working toward building a more exciting, more equitable and more meaningful future.

Jan 01, 20222 min