In this episode, Charles dives deep into the world of strategic hiring and company culture with Eric Bandholz, the founder of Beardbrand who transformed a passion for men's grooming into a thriving e-commerce empire. Eric shares his incredible journey from experiencing hiring nightmares to developing a revolutionary 9-step hiring process that boasts a remarkable 95% success rate. Eric challenges conventional hiring wisdom, emphasizing the critical role of company culture and core values in build...
Jul 31, 2024•59 min•Season 2Ep. 6
In this episode, Charles delves into the world of e-commerce and entrepreneurship with Steve, a Stanford-educated electrical engineer who turned a simple wedding day solution into a thriving online business. Steve shares his remarkable journey from a traditional engineering career to building a six-figure e-commerce empire in just one year, all starting with handkerchiefs. Steve reveals his unconventional approach to e-commerce, challenging popular notions about dropshipping, and emphasizing the...
Jul 24, 2024•51 min•Season 2Ep. 5
In this episode, Charles delves into the world of personal branding and digital marketing with Finn McKenty, a YouTube sensation who transformed his online presence from music content creator to business strategist. Finn shares his remarkable journey of amassing over 120 million views on YouTube and his bold decision to pivot his brand to align with his true passions. Finn unveils his strategic approach to content creation and audience building, offering invaluable insights into recognizing when...
Jul 17, 2024•46 min•Season 2Ep. 4
In this episode, Charles dives deep into the world of content marketing and digital sales strategies with Ryan Hanley, the innovative entrepreneur who transformed from a struggling insurance agent to a digital marketing powerhouse. Ryan shares his extraordinary journey of building and selling a thriving digital agency in just two years, all while revolutionizing the way businesses approach content creation and sales. Ryan unveils his groundbreaking "100 Days, 100 Videos" strategy that catapulted...
Jul 09, 2024•47 min•Season 2Ep. 3
In this episode, Charles delves into the world of exclusive fashion and entrepreneurship with Kola Tytler, the visionary founder of Dropout Milano . Kola shares his remarkable journey of building a thriving streetwear and sneaker store in Milan, Italy, while still pursuing his medical degree. Get ready to be inspired as Kola unveils his unique approach to creating an aspirational brand that resonates with its target audience. Uncover the power of exclusivity and experience-driven marketing as Ko...
Jun 26, 2024•53 min•Season 2Ep. 2
In this episode, Charles dives into the world of niche influence with Jon Davids, the marketing mastermind behind Influicity . Jon shares his hard-earned wisdom on building thriving communities and skyrocketing brands to unimaginable heights. Get ready to take notes as Jon unveils his secret formula for creating a movement around your brand that captivates your target audience. Uncover the power of niche influence and learn how to harness it to amplify your brand's reach and impact. Jon reveals ...
Jun 21, 2024•52 min•Season 2Ep. 1
In this episode, Charles sits down with Andy Crestodina of Orbit Media Studios , a renowned content strategist who shares his groundbreaking approach to using AI for content creation and optimization. Andy reveals how to train AI to understand your target audience, identify content gaps, and generate compelling ideas that drive engagement and conversions. Discover the power of having a conversation with AI, rather than simply commanding it to perform tasks. Andy emphasizes the importance of trai...
May 07, 2024•43 min•Season 1Ep. 9
In this episode, Charles sits down with Dush Ramachandran of The Net Momentum , a seasoned business strategist who has helped companies scale from $100 million to over $500 million in revenue. Dush shares his invaluable insights on the common pitfalls of starting a business and reveals the secrets to successfully buying, systematizing, and selling companies for maximum profit. Discover the surprising truth about why buying an existing business is often a better strategy than starting one from sc...
May 07, 2024•1 hr 12 min•Season 1Ep. 8
In this episode, Charles sits down with Hailey Rowe, a LinkedIn expert who shares her proven strategies for leveraging the platform to connect with ideal clients, build partnerships, and grow your business. Discover why LinkedIn stands out from other social media platforms as a powerful networking tool and how its unique features can help you target high-caliber individuals with significant purchasing power. Hailey reveals her top five ways to use LinkedIn effectively, whether you’re looking to ...
May 07, 2024•43 min•Season 1Ep. 6
In this episode, Charles sits down with Susie Carder, the Profit Coach , who shares her wealth of experience in scaling businesses to new heights. With over 20 years of expertise, Susie dives deep into the critical components of successfully growing a business while navigating the challenges that come with it. Discover the surprising truth about what truly drives business growth and why most entrepreneurs are focusing on the wrong things. Susie reveals the key mindset shifts and strategic decisi...
May 07, 2024•49 min•Season 1Ep. 7
In this episode, Charles sits down with Morgan Gist MacDonald of Paper Raven Books , a seasoned publishing expert who has turned her passion for helping authors into a thriving seven-figure business. Morgan shares her proven 8-step process for writing, publishing, and marketing a book that not only establishes your authority but also serves as a powerful lead generation tool for your business. Discover how to identify your target reader and curate the stories and information that will resonate w...
May 07, 2024•55 min•Season 1Ep. 5
In this episode, Charles sits down with Andrew Gottlieb of No Typical Moments , a digital marketing expert who shares his unique “impact with profit” methodology for scaling businesses using Facebook ads and other digital marketing strategies. Andrew reveals the common pitfalls businesses face when attempting to scale their digital marketing efforts, such as relying on outdated tactics, forcing Facebook ads as the first advertising medium, and setting unrealistic expectations. He breaks down the...
May 07, 2024•45 min•Season 1Ep. 4
In this episode, Charles sits down with Luis Diaz of Top 10 Podcasts , the mastermind behind the Hot Seat Coaching System that has transformed countless podcasts into profitable business growth engines. Luis shares his proven 6-step process for monetizing your podcast, turning it into a powerful lead-generating and money-making machine. Get ready to dive deep into the world of profitable podcasting as Luis reveals the secrets to his success. Discover how to attract the perfect guests that align ...
May 07, 2024•40 min•Season 1Ep. 2
In this episode, Charles sits down with Lee-Ann Johnstone of Affiverse Media , a seasoned affiliate marketing expert with over 25 years of experience in the industry. Lee-Ann shares her invaluable insights on navigating the complex world of affiliate marketing and offers practical advice for businesses looking to scale their affiliate programs. Discover the key differences between affiliate marketing and paid advertising, and learn why affiliate marketing is a powerful long-term strategy for sus...
May 07, 2024•1 hr 3 min•Season 1Ep. 3
In this episode, Charles sits down with Tyler Wagner, the mastermind behind the company Authors Unite . Tyler shares his strategy, the Infinite Partnership System (IPS), which has propelled his business to 8-figure heights. Prepare to take notes as Tyler reveals the simple yet powerful secrets behind his success. Discover how Tyler leverages the power of partnerships to tap into an endless stream of clients, without relying on traditional sales methods. Learn the art of creating win-win collabor...
May 01, 2024•28 min•Season 1Ep. 1
