How To Start Up by FF&M - podcast cover

How To Start Up by FF&M

Juliet Fallowfieldwww.fallowfieldmason.com

How To Start Up: hear what to do now, next or never when starting & scaling a business. 

Subscribe to hear more great advice from successful entrepreneurs & receive invitations to our podcast events. 


Hosted by Juliet Fallowfield, founder of B Corp Certified PR, communications & podcast production consultancy Fallow, Field & Mason, How To Start Up hopes to bring you confidence, encouragement & reassurance when building your business.

We cover everything from founder health, to how to write a pitch deck… to what to consider when recruiting & how to manage the rollercoaster.

For exclusive listener events: 

Email me via hello@fallowfieldmason.com
Follow us on Instagram @fallowfieldmason


Guest submissions are welcome via www.fallowfieldmason.com 

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Episodes

How to manage imposter syndrome with Hamish Mackay-Lewis, leadership & life coach founder

In this episode, we hear from Hamish Mackay-Lewis , founder of a leadership coaching company. Through his work, Hamish supports individuals to step into leadership roles as well as working with teams to support their growth. Hamish shares his advice on how to understand your imposter syndrome, explains why it is actually an experience rather than a syndrome and some simple things you as a founder can do to manage those sometimes sabotaging thoughts that can come into your head when going out on ...

Apr 11, 202326 minSeason 7Ep. 7

How to harness your cycle as a female founder with Le'Nise Brothers, founder of Eat Love Move

In this episode, we hear from Le’Nise Brothers , a leading nutritionist and yoga teacher specialising in women’s health, hormones and the menstrual cycle. Le’Nise develops nutritional programmes through her Eat Love Move consultancy to empower and educate women to understand their bodies and advocate for better healthcare. Le’Nise’s first book, You Can Have A Better Period , was released in March 2022 and she also hosts the Period Story podcast, breaking taboos around menstrual health, hormones,...

Mar 28, 202327 minSeason 7Ep. 6

How to avoid founder burnout with Nina Nesdoly, Founder of Workplace Clarity

In this episode, we hear from Nina Nesdoly , founder of Workplace Clarity . As a workplace stress and burnout prevention consultant, Nina draws on her management and neuroscience background to deliver workshops and training courses to help her clients overcome workplace stress, prevent burnout and improve their workplace performance. Nina shares her advice on maintaining a work/life balance, identifying stress triggers and techniques for relieving stress. Nina's advice: Burnout happens when dema...

Mar 14, 202331 minSeason 7Ep. 5

How to build mobility into your working day with Tim Blakey, founder of PRIME BODY

In this episode, we hear from physio and PT, Tim Blakey , creator of PRIME BODY , the affordable personal fitness training app that helps you progress and learn as you go. Born from his own health and fitness challenges and overcoming training injuries, Tim combines corrective work with strength training to optimise body composition and combat body betrayal. Tim shares his perspective on why founder mobility is so important to incorporate from the beginning, why to prioritise resistance training...

Feb 28, 202325 minSeason 7Ep. 4

How to balance work with a healthy diet with Jenna Hope, Nutritionist and Founder of Jenna Hope Nutrition

Today we hear from Jenna Hope , registered nutritionist and founder of Jenna Hope Nutrition . Working with businesses and individuals, Jenna helps implement beneficial nutrition strategies, through a combination of talks, presentations and workshops, to improve people’s well being, productivity, sleep, stress management and mental health. Today, Jenna shares her advice on the most common nutritional issues that founders can face and how to incorporate healthy eating routines into your working da...

Feb 14, 202328 minSeason 7Ep. 3

How to manage stress using breathwork with Jamie Clements, founder of The Breath Space

In this episode, we hear from Jamie Clements , founder of The Breath Space . By using breathing techniques to overcome anxiety and panic attacks, Jamie discovered the extensive benefits of breathwork for improving physical, mental and emotional wellbeing. Having trained in many modalities of breathing, Jamie now shares his techniques to help others accelerate their healing and personal growth as part of his business. Today Jamie introduces us to the many benefits of breathwork and shares his adv...

Jan 31, 202330 minSeason 7Ep. 2

Season 7 Founder health, launch ep: How to protect your mental health with Matt Johnson, Founder The Checkin Co

In this episode we hear from Matt Johnson , TV presenter and Founder of The Checkin , an online space to connect people to mental health specialists as well as the mindfulness book, The Checkin Journal. Given today is blue Monday we thought it particularly important to kick off our new season with a focus on mental health. Matt shares his personal advice on how founders can manage theirs as well as why it is so important to be aware of it too. Matt Johnson's advice: Make boundaries to reserve ti...

Jan 16, 202346 minSeason 7Ep. 1

How to build a business inspired by family traditions with Akash and Nikita Mehta, Co-Founders of Fable & Mane

In this episode hear from Akash and Nikita Mehta, siblings and Co-Founders of renowned Ayurvedic haircare brand Fable & Mane . Inspired by their grandparents and the rich history of Indian beauty practices, they set out just over two years ago to share the rituals their family grew up with. In this episode, Akash and Nikita share their advice why they wanted to incorporate charity as a key pillar of a business model from the get go, how they define and manage success and why purpose is param...

Dec 27, 202224 minSeason 6Ep. 14

How to build a globally renowned brand with Inge Theron, founder of FACEGYM

In this episode we hear from Inge Theron , founder and creative director of FACEGYM : the wellness brand pioneering the non-invasive facial workout. After 11 years as the Financial Times’ Wellbeing, Beauty & Spa writer, Inge became aware of the increasingly invasive nature of cosmetic procedures. Following extensive research, Inge founded FACEGYM to help people age confidently. Having provided over 200,000 workouts at 11 global studios, Inge shares her advice on how to build a brand at pace,...

Dec 13, 202228 minSeason 6Ep. 13

How to build strong roots within your company with Louise Olsen and Stephen Ormandy, Co-Founders Dinosaur Designs

In this episode, we hear from Louise Olsen & Stephen Ormandy, co-founders and creative directors of Dinosaur Designs , the Australian luxury homeware and jewellery studio. Founding their business in 1985, Louise and Stephen began by selling their creations at Sydney’s markets where they both attended art school. Since then, Dinosaur Designs has grown to become one of Australia’s most renowned design studios and expanded internationally. Louise and Stephen share with us their advice on how th...

Nov 29, 202223 minSeason 6Ep. 12

How to adapt your business to the consumer, with Sheena Bhattessa, founder Citizen Femme

In this episode we’re joined by Sheena Bhattessa , founder of Citizen Femme : the luxury travel guide for women and one of the UK’s leading travel publications. Born from Sheena’s love of travelling and growing up within the hotel industry, Citizen Femme curates the ultimate in travel, style, culture and beauty. Alongside her role with Citizen Femme, Sheena also works as both an actor and producer. Today Sheena shares her advice on the importance of your team around you, adapting your business a...

Nov 15, 202221 minSeason 6Ep. 11

How to build sustainability into your business from the start, with co-founders Katie Lopes and Nicola Piercy, Stripe & Stare

In this episode we’re joined by Katie Lopes and Nicola Piercy , co-founders of the sustainable underwear brand Stripe & Stare . Frustrated by the lack of comfortable yet sustainably sourced options, Katie and Nicola sought to create underwear, loungewear and sleepwear for the sustainable shopper who doesn’t want to compromise when it comes to style & comfort. Katie and Nicola share their advice today on why building in sustainability at the beginning will make life easier when you scale ...

Nov 01, 202226 minSeason 6Ep. 10

How to set your boundaries & feminism 5.0 with Stephanie Melodia, Founder of Bloom

In this episode we hear from Stephanie Melodia , founder of Bloom , an award-winning marketing agency for tech scale-ups. Since starting her business in November 2017, Stephanie has been named one of the UK’s Top 20 Most Influential Female Founders. Stephanie talks about her motivation for starting a business, balancing ambition with enjoyment of your work and shares important advice on curating a business proposal and pitching to VCs. Stephanie's Advice: Consider and learn from the bad practice...

Oct 18, 202227 minSeason 6Ep. 9

How to take calculated risk with Rebecca Masri, Founder of Little Emperors

In this episode we hear from Rebecca Masri MBE , founder of the private members' hotel club Little Emperors . Little Emperors uses unparalleled travel technology to secure the best rates for its members at hotel groups including Rocco Forte and Rosewood. Following a career of almost ten years in investment banking and private wealth management, Rebecca founded her company in 2009 following the crash to pursue her love of travel. Alongside scaling her business, Rebecca was also awarded an MBE in ...

Oct 04, 202223 minSeason 6Ep. 8

How to get people to listen to you with Maxine Laceby, Co-Founder of Absolute Collagen

Today we’re joined by Maxine Laceby , co-founder of premium liquid collagen brand Absolute Collagen . Having launched her business in May 2017 at the age of 49, following a period of 25 years as a full-time mum, Maxine scaled her brand from kitchen-table startup to a multi-million pound brand within two years. Maxine has created one of the UK’s fastest-growing direct-to-consumer brands while managing both ADHD and dyslexia. Today she shares her advice for new entrepreneurs on building a business...

Sep 20, 202221 minSeason 6Ep. 7

How to learn as your business grows with Mariella Tandy, Founder of Alemdara

In this episode we hear from Mariella Tandy , founder of fine jewellery brand, Alemdara as well as executive retail editor of Country & Townhouse magazine. Alemdara was founded in 2015, inspired by a bracelet given to her by her Turkish mother-in-law who insisted she needed to wear it during her first pregnancy. Today she shares her advice on how she always knew she would be a founder, why failing is good and why your gut feeling is key at all times. Mariella’s advice: You can always change ...

Sep 06, 202226 minSeason 6Ep. 6

How to find your boundaries with Wizz Selvey, Founder of WIZZ&CO

Today we’re joined by Wizz Selvey , Founder & CEO of luxury brand and retail consultancy WIZZ&CO . As a former Head of Beauty at Selfridges and Director of Cowshed Beauty and Soho Home, Wizz has accumulated an extraordinary understanding of the luxury retail landscape from her 15 years of industry experience. Through WIZZ&CO, she shares with clients what works and what doesn’t when scaling luxury direct-to-consumer brands and what to consider when planning omnichannel retail strategi...

Aug 23, 202221 minSeason 6Ep. 5

How to define 'doing well' with Sadie Reid, founder of Hip & Healthy

Today we hear from Sadie Reid, founder of digital health and wellness magazine Hip & Healthy and co-founder of women’s sustainable luxury loungewear brand Luxe + Hardy . Having previously worked at Condé Nast Traveller magazines, Sadie founded Hip & Healthy in January 2012 to inspire readers to be the best version of themselves. Now regarded as the UK’s premier online health and wellbeing platform, Sadie also went on to co-found luxury loungewear brand Luxe + Hardy in July 2018. Sadie sh...

Aug 09, 202219 minSeason 6Ep. 4

How to survive a trademarking battle with a huge global brand - Belinda Everingham, Founder of Bondi Wash

In this episode, we hear from Belinda Everingham, founder and CEO of Australian natural products brand Bondi Wash . Founded in 2013, as a natural alternative to chemical-laden products that continually caused her headaches, Belinda began experimenting with essential oils and Australian botanicals in her kitchen and soon decided to leave her management consulting career behind to take the leap to start Bondi Wash. Belinda shares with us her advice on how to fight your corner when a huge competito...

Jul 26, 202225 minSeason 6Ep. 3

How to manage the unforeseen with Geordie Mackay-Lewis & Jimmy Carroll, founders of Pelorus

In this episode we’re joined by Geordie Mackay-Lewis and Jimmy Carroll, co-founders of bespoke travel and yachting company, Pelorus . Taking a unique approach to business, rooted in the core values gained from their military careers, Geordie and Jimmy speak on how the pandemic allowed them to slow down and build, the importance of recruiting a dependable team and the impact that advisory boards have had on the growth of their business. Geordie & Jimmy’s advice: Plan in redundancies so when t...

Jul 12, 202228 minSeason 6Ep. 2

How to maximise kickstarter with Ben Watkiss, co-founder of Stubble & Co.

In this episode we hear from Ben Watkiss , co-founder of British backpack and holdall brand Stubble & Co . Founded in March 2017 with his wife Victoria , Stubble & Co blends functionality and performance to create durable bags that are perfect for any occasion. Following a consultancy career of over 10 years, it was on a holiday in the Philippines that Ben and Victoria decided it was time to follow their passion and build a brand of their own. Having been consistently let down by bags wh...

Jun 28, 202222 minSeason 6Ep. 1

How to avoid greenwashing with Melissa Hobson

In this episode we hear from Melissa Hobson , a self-employed specialist copywriter and PR consultant working with for-purpose organisations. Driven by her passion for marine conservation, Melissa pursued self-employment in February 2021 to support organisations that are making a positive difference to the oceans, the planet and people’s lives. Melissa shares with us her advice for founders seeking to avoid greenwashing and authentically implement environmentally-friendly processes within their ...

Jun 14, 202220 minSeason 5Ep. 9

How to be conscious of boundaries with Rhiannon Lambert, Founder of Rhitrition

In this episode, we hear from Rhiannon Lambert BSc MSc RNutr, one of the UK’s leading nutritionists and the founder of Rhitrition and Rhitrition+ . Rhiannon founded Rhitrition in 2016 which has become a renowned Harley Street clinic specialising in weight management and sports nutrition. Alongside her first business, Rhiannon launched Rhitrition+ in March 2021 to pioneer a scientific, food-first approach to supplements and wellbeing. Rhiannon is a Sunday Times best selling author and also hosts ...

May 31, 202223 minSeason 5Ep. 8

How to work 'on' your business rather than 'in' with Suzanne Duckett, Founder of Onolla

Today we’re joined by Suzanne Duckett, founder of Onolla : The Natural Health and Beauty Edit, a concept store and experience platform which blends nature, science, beauty and wellness allowing you to put people as well as products in your cart. As a renowned author and former health, beauty and spa editor for the likes of Tatler, Cosmopolitan and Good Housekeeping, Suzanne identified how many people had become disconnected with nature. Setting out to solve this, Suzanne launched Onolla in 2020 ...

May 17, 202222 minSeason 5Ep. 7

How to start one company while running another with Alex Noonan & Sarah Humphries, Co-Founders of The Review Works

In today’s episode we’re joined by Alex Noonan and Sarah Humphries , co-founders of Sydney-based beauty market research agency The Review Works . Following media, marketing and PR careers of nearly two decades each, Alex and Sarah decided to pursue the path of joint entrepreneurship during the pandemic whilst continuing to lead their existing independent media agencies. Alex and Sarah share with us their advice on starting a new company while simultaneously running another, how to approach it pr...

May 03, 202222 minSeason 5Ep. 6

How to channel adversity into a successful business with Olivia DeRamus, Founder of Communia

In this episode we hear from Olivia DeRamus , Founder and CEO of Communia : a social networking app empowering women, transgender and non-binary individuals to share experiences, seek advice and make new connections. Olivia created Communia after surviving a serious sexual assault. Through the social network, Olivia now facilitates a community to support those who have overcome similar situations on topics including mental health and wellbeing. Olivia shares with us her advice on defining your v...

Apr 19, 202219 minSeason 5Ep. 5

How to bring in revenue from the start, with Perdie Alder & MA Coyle, Co-Founders of Spice Startups

In this episode, we hear from co-founders Perdie Alder, CEO, & Margaret Anne Coyle , COO, of Spice Startups , the funding and liquidity platform for tech startups founded in 2020. Spice provides tech founders with the tools and resources required to effectively raise investment for their ventures. And their second venture is also set to launch this month - Hot Bed is a place for the ecosystem’s best startups to get funding and liquidity, pillared around relevant content, accountability and c...

Apr 05, 202217 minSeason 5Ep. 4

New founder series: How to embrace mistakes with Alice Edwards, Founder of Memo Press

In this episode we hear from Alice Edwards, founder of Memo Press: a bespoke plastic free stationery brand based in London. Founded in October 2020, Memo was born out of a vision to make stationery both beautiful and accessible in equal measure. Following her successful career as the jewellery editor for Tatler, Sunday Times STYLE and LUXX magazines, Alice now writes in an equally beautiful but very different way.. delighting clients with stationery which is all personalised by her own hand. Ali...

Mar 22, 202224 minSeason 5Ep. 3

New founder series: How to start a collective with A Few Great Women founders, all five of them!

Today we have not one, but five, guests! Hannah, Ellie, Ria, Lucianne and Camilla are the founders and members of the hybrid e-commerce consultancy collective A Few Great Women . With a wealth of previous career experience working with renowned brands including Harvey Nichols, Kurt Geiger and Stella McCartney, the team identified that start-up e-commerce businesses could benefit from a unique combination of the flexibility of freelance consultants powered by the collective dynamism of an in-hous...

Mar 08, 202225 minSeason 5Ep. 2

New founder miniseries: How to start a brand mid-pandemic with Carol Han Pyle, Founder of candle brand NETTE

Today this episode we’re joined by Carol Han Pyle, founder and CEO of sustainable candle brand NETTE which she launched in December 2020 and has already won Harper’s Bazaar Candle of the Year award. This is Carol’s second business venture, having also launched digital agency CA Creative following a career working with leading luxury lifestyle magazines. Carol shares why now is the perfect time for entrepreneurs to start and her insights into when and how to source external partners. Carol's advi...

Feb 22, 202219 minSeason 5Ep. 1
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