166: Generating New Big Ideas from Your Hunches with Bernadette Jiwa
Episode description
Worldwide storytelling authority Bernadette Jiwa shares how to tap into hunches to uncover your next great idea.
You’ll Learn:
- How to begin trusting your gut
- The three qualities that cultivate good ideas
- The skill of selling your ideas through storytelling
About Bernadette
Bernadette Jiwa hails from Ireland, presently lives in Australia, and is a global authority on the role of story in business, innovation and marketing. She is also an advisor to business leaders and entrepreneurs, a regular keynote speaker, and the author of five #1 Amazon Bestsellers. Her website, thestoryoftelling.com, regularly tops blog awards in Australia. Her latest book, Hunch, released last week.
Items Mentioned in this Show:
- Bernadette’s website: TheStoryOfTelling.com
- Bernadette’s book: Hunch: Turn Your Everyday Insights into the Next Big Thing
- Author: Seth Godin
- Book: Thinking Fast and Slow by Daniel Kahneman
View transcript, show notes, and links at https://awesomeatyourjob.com/ep166
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