S3 / E5 Demand Gen Part 1: How B2B Buying Behavior has Changed (and What It Means for Healthcare Marketers!) - podcast episode cover

S3 / E5 Demand Gen Part 1: How B2B Buying Behavior has Changed (and What It Means for Healthcare Marketers!)

Apr 21, 202317 minSeason 3Ep. 6
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Episode description

fuoco’s Senior Digital Marketing Manager Erica Freckelton joins our host, Kriste Goad in part one of a three-part demand generation special.


Tune in as they discuss changes in B2B buying behavior, how to evolve your marketing strategy, and the advantages of first-party data in part one of this three-part special. 


Follow fuoco on LinkedIn or find Erica on LinkedIn.

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