Want to learn how to drive business growth without relying on a huge sales team? In this week’s episode of HighLevel Hot Takes, we’ll break down the unique way HighLevel has structured its growth through community-driven strategies and a powerful affiliate program. As a long-time HighLevel affiliate, I’ve seen firsthand how this program allows the company to focus on building the best product while avoiding the need for a massive sales force. Today, we’ll reveal exclusive insights into what’s ne...
Oct 16, 2024•18 min•Ep. 79
Are you tired of managing client domains across multiple platforms? We’ve all been there, and HighLevel has finally found the solution! In this week’s episode of HighLevel Hot Takes, I'll break down what you need to know about this new domain purchasing feature and how it can simplify your workflows while boosting your agency's revenue. Plus, I'll share the long-term benefits of this feature, including valuable strategies for client migrations. Excited about this game-changing feature? Make sure...
Oct 03, 2024•16 min•Ep. 78
Struggling to reach the right people with your email campaigns? Email marketing is evolving fast, and so should your strategy. That’s where HighLevel’s email builder comes in. In this episode of HighLevel Hot Takes, my co-host Tyler and I dive into the exciting new email broadcast features from HighLevel. These email features are designed to help automate and personalize your email marketing. You can now set up email campaigns that adjust automatically based on customer engagement, making it eas...
Sep 26, 2024•6 min•Ep. 77
Have you attended the HighLevel Summit before? If you haven’t, this year’s event is one you don’t want to miss. The HighLevel Summit is a one-of-a-kind marketing event. Unlike the usual pitch-heavy typical events, this summit focuses solely on connection and value. In this week’s episode, Tyler and I dive into what makes this event special, from its immersive format and no sales-pitch atmosphere to the top-tier networking opportunities. We’ll also spotlight standout speakers at the 2024 HighLeve...
Sep 19, 2024•32 min•Ep. 76
Do you ever wish your branding could be consistent across all platforms without the hassle? HighLevel’s latest Brand Boards feature might just be the game-changer solution you’ve been waiting for. In this episode of HighLevel Hot Takes, Tyler and I discuss what a Brand Board is and how this new HighLevel feature is more than just a brand asset organizer–it’s the building block for the future of AI-powered marketing. Today, we uncover the benefits of using Brand Boards, especially for agencies or...
Sep 09, 2024•16 min•Ep. 75
Are you struggling with complex user assignments in HighLevel? You’re not alone, but there’s a better way to manage it all! In this week’s episode of HighLevel Hot Takes, Tyler and I will guide you through using placeholder users and custom fields to streamline your process. Get an inside look on how to create workflows that handle both weighted and unweighted user assignments, why custom fields are essential when managing data, how to set up triggers, and more. Whether you’re managing a small t...
Sep 02, 2024•9 min•Ep. 74
Are you overpaying for WordPress hosting? Most agency owners are–until now. If you do anything in the WordPress ecosystem, switching to HighLevel could be the most valuable decision you can make this year for your agency. Today, I’ll explain how HighLevel’s integration with CRM and automation tools can transform your client’s websites into powerful business assets. We’ll compare traditional managed hosting providers, like WP Engine, to HighLevel’s innovative platform. Plus, practical strategies ...
Aug 23, 2024•18 min•Ep. 73
Are you struggling to plan your social media content calendar? You’re not alone! Imagine if you could automate a year’s worth of social media content in just minutes. Sounds impossible? Not anymore. In this week’s episode of HighLevel Hot Takes, we explore the future of secondary market tools within the HighLevel ecosystem, focusing specifically on the game-changing innovation called Brandblast.ai. Developed by former top Facebook engineers, Brandblast.ai is designed to learn from your website t...
Aug 16, 2024•12 min•Ep. 72
Do you always find yourself scrambling to create new sales videos every time HighLevel releases updates? You’re not alone. We’ve been through that, but fortunately, I found a way to avoid constantly revising our demo videos. So, in today’s episode, I’ll share simple yet super-effective hacks for maintaining effective HighLevel sales videos. Today, we’ll discuss the unique strategy of focusing on stable, timeless features within the platform, how to minimize the effort of making sales videos when...
Jul 26, 2024•8 min•Ep. 71
HighLevel can be overwhelming, especially for those who are new to it. With such a robust platform constantly updated with top-notch features, most people wish there was an easier way to start effortlessly. Enter snapshots. Snapshots are like “tracing designs”, allowing you to familiarize yourself with and learn the complexities of HighLevel without the headache. In this episode, we’ll explore the top reasons you should use snapshots, the benefits of using sub-accounts, and a huge bonus at the e...
Jul 19, 2024•5 min•Ep. 70
Growth means embracing the uncomfortable. You have to put in the work and make countless mistakes to get better. Yet, many entrepreneurs shy away from this. We don't like delivering imperfectly and receiving bad feedback from our customers. For most of us, perfection is always a key factor. However, HighLevel thinks differently. While other businesses might spend months refining their products, HighLevel has a more unique approach. In this week's episode, I'll explain the "break it fast, fix it ...
Jul 12, 2024•6 min•Ep. 69
Is white-labeling hurting your SaaS credibility? This question has been going around in the SaaS community, and we’re finally addressing it today. Join me and my co-host, Tyler Jorgenson, as we tackle the biggest debate in the SaaS world: Can you call yourself a founder when you’re selling a white-label version of someone else’s tech? In this episode, I’ll share the distinction between a SaaS founder and an owner, some of the common practices and misconceptions of white-labeling, the importance ...
Jul 05, 2024•9 min•Ep. 68
Are you struggling to keep your gym members engaged and loyal? Join Matt Deseno as he sits down with Will Hurst, CEO of Big Little Gyms, managing 600 gyms globally with around 70,000 members. Today, Will shares the same exact model that allows him to create a gym coaching space that goes beyond fitness. Learn how the DOSE model (dopamine, oxytocin, serotonin, and endorphins) can transform your gym membership into sticky and loyal clients. Curious to know more? Tune in now! Key Takeaways: Introdu...
Jun 13, 2024•5 min•Ep. 67
Are you tired of manually collecting data for your multiple funnels and websites? Do you wish there was an easy way to know how your 100+ funnels are performing as a whole? HighLevel might have just what you need. In this week’s episode, Tyler and I discuss the new analytics tool inside HighLevel. This tool is designed for users who manage multiple funnels and websites. Today, we’ll show you how versatile this dashboard is, how it simplifies the process of collecting and analyzing data, and why ...
May 31, 2024•9 min•Ep. 66
Are you tired of managing your affiliate program without seeing significant results? HighLevel Affiliate Manager's features might just convince you to switch now. A little backstory here… HighLevel started its affiliate program with FirstPromoter as it was the most affordable option at the time. However, FirstPromoter’s pricing structure was designed to charge you more if you make more in your affiliate program. With HighLevel’s fast-growing affiliate program, they had two options: buy out First...
May 09, 2024•10 min•Ep. 65
Are you struggling to make sense of your data? HighLevel’s dashboard might just be the only dashboard you’ll ever need. We all know how data is the lifeblood of any business. Without data, it’s like walking into a dark room–lost and unsure of what lies ahead. However, HighLevel has taken business intelligence to the next level! In this week’s episode, Tyler and I explore the transformative role of HighLevel’s latest customizable dashboards. We discuss how this feature inside HighLevel can drasti...
May 02, 2024•8 min•Ep. 64
HighLevel recently sold 25% of the company to a large private equity firm. What does this mean for HighLevel now? Join us in this week’s episode as Tyler and I break down how this latest investment from private equity giant General Atlantic could change HighLevel’s control dynamics of the company. General Atlantic is a leading global growth equity investment with a portfolio including companies such as Snapchat, Slack, Duolingo, Etsy, SHEIN, and more. We explore how this investment might affect ...
Apr 25, 2024•15 min•Ep. 63
ManyChat has long been recognized as the category king for Facebook messaging automation. But NOT anymore. It might seem unbelievable, considering ManyChat’s dominance in the space for years and the common misconception that it’s owned by Facebook (we all thought about it at some point) . However, a new big player in the space is taking Facebook messaging automation to the next level. That’s right, and that’s none other than (drum roll, please) ... HighLevel! Join me and my co-host, Tyler Jorgen...
Apr 11, 2024•11 min•Ep. 62
Have you ever felt like rushing through your business goals only to hit a big wall? You’re not alone. HighLevel is such a robust platform that you could spend a day learning one feature and then chase a new one the next day, yet still not acquire any customers. We all went through that phase, and it doesn’t make you a bad marketer. In this week’s episode, we’ll unpack The Farmer Marketer Playbook –a guide to growing your SaaS business by focusing on solid foundations rather than quick fixes. Tod...
Mar 21, 2024•20 min•Ep. 61
Kajabi, a SaaS tech company with a $2 billion valuation, has been indestructible for years. They’ve created a stickiness factor that makes course creators and entrepreneurs stuck in their platform. But things are changing. In this week’s episode of HighLevel Hot Takes, we’ll dive into a recent HighLevel feature that involves Kajabi. We’ll discuss significant opportunities for leveraging this new feature and practical examples to make your transition to HighLevel worthwhile. Let’s dive in! Key Ta...
Feb 05, 2024•12 min•Ep. 60
Alex Hormozi recently invested in Sam Ovens’ skool.com. And the news has spread like wildfire in the marketing space. But there’s something no one is talking about. Before Hormozi invested in Skool, he started ALAN (Artificial Lead Automation & Nurture) just a few years ago. ALAN is a software company that used to help brick-and-mortar businesses work on their leads without the need for human interaction. Then COVID-19 happened. With gyms and other non-essential businesses closed, Hormozi’s ...
Jan 19, 2024•17 min•Ep. 59
What if I tell you about an untapped profit strategy that could lead to a 10% profit increase? In this episode of HighLevel Hot Takes, we’ll dive into probably one of the most overlooked topics–the incorporation of a pause account strategy to generate high-margin revenue for your SaaS subscription business. We all know by now that nothing lasts forever in the SaaS subscription market. So today, I’ll uncover the stark realities of being in the SaaS space and the advantages associated with offerin...
Jan 12, 2024•10 min•Ep. 58
There’s so much you can do in HighLevel to automate your business. But the question we always get is, “Where do I start?” In this episode of HighLevel Hot Takes, I’ll walk you through the process of setting up workflow trigger filters in HighLevel to achieve the desired actions you want out of your workflow. We’ll explore what a HighLevel workflow is, the various trigger filters you can use and their corresponding outcomes, common errors people make when setting up a workflow trigger, and more. ...
Dec 29, 2023•11 min•Ep. 57
Do you want to launch your own branded mobile app? Now, you can make it all happen using just your phone. In this episode of HighLevel Hot Takes, Tyler and I discuss what it was like working on a HighLevel gray label app and what convinced me to transition to the white label mobile app. We also talk about the many cool new features you can play around with inside the HighLevel white label mobile app and what it does to help you grow your SaaS agency. Plus, we’ll answer the trickiest questions: w...
Dec 22, 2023•13 min•Ep. 56
How do you make the most of HighLevel’s new customizable dashboards? In this episode of HighLevel Hot Takes, join Tyler and me as we delve into the versatility of HighLevel’s multiple and customizable dashboards and what data you should measure. Today, we’ll talk about adding new widgets to the HighLevel dashboard and customizing it to tailor your client’s needs, understanding the impact of data visualizations on your business, and identifying the key metrics every SaaS business needs to monitor...
Dec 15, 2023•10 min•Ep. 55
If there’s someone who got extremely lucky during the event, today’s guest would be on top of the list. In this episode of HighLevel Hot Takes, I sit down with Will Hamilton, a course producer turned SaaSpreneur. Will shares his HighLevel journey and how he's been using it to achieve the life he wants. He also talks about his $500 sale during our pre-summit event, the SaaS Launch Live 2023, and his #1 tip for those considering joining the HighLevel space. Let’s dive in! Key Takeaways: Introducti...
Dec 06, 2023•8 min•Ep. 54
Do you have tons of ideas running through your mind on what you can do with HighLevel? Well, here’s something for you to consider. In this episode of HighLevel Hot Takes, I sit down with Troy Scott, an entrepreneur who runs an artificial turf installing company. Troy shares how he found HighLevel and started leveraging it to grow his artificial turf business, his biggest aha moment from the summit, and the value of niching down and knowing precisely what you want. Tune in now! Key Takeaways: Int...
Dec 06, 2023•3 min•Ep. 53
With all there is in HighLevel, knowing where to start can be quite overwhelming. But today’s guest has cut through the noise. In this episode of HighLevel Hot Takes, I sit down with Shawn Greenway, the CEO of FormWise, a low-code, no-code AI platform for SaaSpreneurs. Today, Shawn shares his #1 tip for getting bigger in the SaaS landscape and why you should focus on selling the future instead of the features to your clients. Shawn and I also discuss highlights from the HighLevel summit and what...
Dec 06, 2023•7 min•Ep. 52
Do you want to take your business to the next level? You’ll learn a thing or two from today’s guest, who made his biggest aha moment during this year’s HighLevel summit. In this episode of HighLevel Hot Takes, I sit down with Scott Bishop, who has been doing web design and SEO for 15 years, and now he finally dares to go all in. Scott shares why he attended the summit, his favorite from the event, and his #1 realization if he wants his business to grow. Tune in now! Key Takeaways: Introduction (...
Dec 04, 2023•3 min•Ep. 51
In this episode of HighLevel Hot Takes, I sit down with Robin Herndon, a real estate, credit, and business coach. Robin shares how he found HighLevel through one of this year’s HighLevel summit speakers, Billy Gene, and how that recommendation allowed him to grow his multiple brands all in one platform. Let’s dive in! Key Takeaways: Introduction (00:00) How Robin found HighLevel (00:43) Robin’s favorites from the HighLevel summit (01:23) What Robin is looking forward to in HighLevel (02:21) The ...
Dec 04, 2023•4 min•Ep. 50
