Ep.98: Future Proofing Your Institution & Improving UX Experience During Application Process // Higher Ed Demand Gen - Blair Lee

Website redesigns are a common occurence in higher ed institutions. However, they often are not acheiving the true goal of the redesign, which is to make it easy for prospective students to connect, and enroll with that institution. Blair Lee has been a part of many website redesigns, and has found that ease of use, and focusing on language that speaks to your prospective students is paramount. We will go over some of those strategies for improving your website, as well as how institutions should think about future proofing. Connect with Blair Lee on Linkedin: https://www.linkedin.com/in/leeblairt/