Ep. 102: How To Increase Gender Parity & Why Even Engineering Schools Need Marketing // Higher Ed Demand Gen - Caroline Harrah

Gender Parity is a huge issue especially in engineering schools, and CU Boulder is no different. That’s why Caroline Harrah has made it a priority to tackle this issue head on, starting with K-12 programs that expose students to engineering programs. But that’s not all, Caroline still heads the marketing efforts for CU Boulder’s College of Engineering & Applied Science. Given the looming enrollment cliff and the decline of graduate enrollment, storytelling and positioning has never been more important in Higher Ed marketing. Connect with Caroline Harrah on Linkedin: https://www.linkedin.com/in/caroline-harrah/