How WorkPatterns 5x'd Their User Base Launching On The Zoom App Marketplace | Episode #33 - podcast episode cover

How WorkPatterns 5x'd Their User Base Launching On The Zoom App Marketplace | Episode #33

Sep 23, 202129 minEp. 33
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Episode description

In this episode of the Show Me The Data podcast, Tukan spoke with Marlo Oster - Head of Marketing at WorkPatterns.


Most "marketplaces" nowadays are flooded with an over-saturation of apps, making it very difficult for new-comers to turn it into a viable user acquisition channel.


But when Marlo and the team at WorkPatterns discovered that Zoom were launching their very own app marketplace... they decided that:


A) They had to get onboard.


And...


B) They had get onboard FAST.


6 months and an app later... they're now ranking #1 on Zoom's marketplace (and as a result have 5'x their user base)


During this conversation, Marlo talks through that journey from start to finish.



P.S. If you want to connect with Marlo, click here

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How WorkPatterns 5x'd Their User Base Launching On The Zoom App Marketplace | Episode #33 | Hell-Bent on Intent podcast - Listen or read transcript on Metacast