Healthy Hustle - podcast cover

Healthy Hustle

Rachel Feldmanrachelafeldman.com
LEARN HOW TO ROCK A THRIVING HEALTH COACHING BUSINESS The Healthy Hustle Podcast is the only no-fluff, no-BS show for health coaches who want to rapidly grow their business and consistently hit 5 and 6-figures using down and dirty grassroots marketing. We help health coaches break free from imposter syndrome and fears that paralyze their success. Each week, we’ll offer real tangible steps for the solopreneur that I wish I would’ve known in year one of building my health coaching business. We’ll talk about niche, target audience, client buyer avatar, simple funnels, and how to cut costs and increase profits. Join me and other digital marketing experts, service providers, and successful health coaches who have learned to dominate the game without the complicated business strategies that are currently making you lose sleep at night. Rock a healthy, thriving business - bursting at the seams with clients, without the adrenal burnout. This is The Healthy Hustle Podcast.
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Episodes

Brave Self-Leadership with Jill Schulman

What does it really take to lead yourself through fear, uncertainty, and growth? In this powerful episode, we explore the science and soul of bravery with Jill Schulman—a U.S. Marine Corps veteran, keynote speaker, and expert in applied positive psychology. Jill shares her own journey from the military to corporate leadership, and ultimately entrepreneurship, where she discovered that bravery isn't about being fearless—it's about taking action while you're afraid. We unpack how fear shows up in ...

Jul 25, 202536 minEp. 273

Low Cost Offers That Actually Sell

In this solo episode, I walk you through what makes a low cost offer work—not just in theory, but in actual practice. These offers aren’t just about making a quick sale—they’re about building trust, qualifying leads, and helping future clients take their first step into transformation. We cover specific examples, price points, and marketing strategies to make your offer irresistible, aligned, and profitable. Key Takeaways Why free offers aren’t enough to move people to buy How to price low cost ...

Jul 18, 202515 minEp. 272

Why Vulnerability Builds Trust in Your Coaching Business

Vulnerability is not a marketing strategy—it’s a human strategy. In this solo episode, I open up about the deep emotional cost of hiding behind polished content and perfectionism. For years, I kept things “professional” in my business, thinking that showing up with raw honesty would damage my credibility. But it did the opposite. It disconnected me from my audience, my mission, and even myself. If you’ve been scared to show up as your whole self online—or you’re afraid your story is “too much”—t...

Jul 11, 202511 minEp. 271

Healing Fertility and Finding Yourself with Monica Cox

What if the real reason behind your fertility struggles wasn’t just physical—but energetic? In this episode, I’m joined by Monica Cox, Energetic Functional Fertility Coach and founder of Finding Fertility. After being told by doctors there was nothing she could do to improve her situation, Monica took matters into her own hands—overcoming failed IVF cycles and miscarriages to eventually become both an IVF mom and naturally pregnant. Her story is one of radical self-trust, deep healing, and uncov...

Jul 04, 202546 minEp. 270

You're Not an Imposter, You're Becoming

Every coach has been there—even the ones with polished brands and full programs. That sneaky voice that says “Who am I to do this?” or “I’m not good enough” is called imposter syndrome, and in this episode, we’re talking about it honestly. I’m sharing my own story with imposter syndrome—where it came from, how it’s shown up in my business, and the specific mindset tools that helped me move through it. I also break down five practical strategies to quiet that inner critic so you can confidently s...

Jun 27, 202515 minEp. 269

Joy is My Rebellion: What It Really Takes to Coach Women Through Trauma with Naomi Lerman

Healing from trauma doesn’t have to feel clinical, heavy, or hidden—and no one proves that more powerfully than Naomi Lerman, trauma-informed mindset coach and founder of Victory Dance Coaching. In this episode, Naomi shares her journey from surviving sexual trauma and abusive relationships to building a deeply intentional, joyful coaching business that helps women reclaim their bodies, rewire limiting beliefs, and rediscover their inner light. Through her Victory Dance Method, Naomi blends mind...

Jun 20, 202547 minEp. 268

How to Promote Your Coaching Biz Organically in 2025

Social media feels like a shouting match right now, but that doesn’t mean you have to yell to be heard. In this solo episode, I’m breaking down how to promote your coaching business organically in 2025 without burning out or dancing for the algorithm. We’re talking real strategy—how to choose where to show up, how to build trust, how to grow your list, and how to keep showing up with purpose even when social media feels overwhelming. Whether you're just starting out or reworking your visibility ...

May 30, 202510 minEp. 267

Building a Group Program That Actually Makes Money in 2025

Let’s be honest: no one wants to pour their heart into a group program only to have no one sign up. In this episode, I’m walking you through what it really takes to build a group program that doesn’t just sound good on paper—but actually makes money. Whether you’re launching for the first time or relaunching in a crowded market, this is about more than just having a great offer. You need a full business system: lead generation, nurture strategy, messaging that converts, and a sales process that’...

May 23, 202513 minEp. 266

Serving the World as a Digital Nomad with Stacy and Markus Naugle

What does it really look like to run a wellness business while traveling the world with your kids—and still deliver real results for your clients? In this episode, I’m joined by Stacy and Markus Naugle, founders of Common Sense Health and true pioneers in the world of digital nomad entrepreneurship. With a combined 70 years of experience and a powerful blend of East Asian medicine, molecular biology, and lifestyle coaching, they’re on a mission to help people burn bright—not out. They share the ...

May 16, 202536 minEp. 265

It’s Not Burnout; It’s Betrayal with Lora Cheadle

We’ve all heard the word burnout , but what if what you’re actually experiencing is something deeper—like betrayal? In this episode, I sit down with Lora Cheadle, attorney, speaker, and transformational coach, to talk about what’s really going on when we hit emotional and energetic walls in business. Lora’s own journey through multiple career pivots and life-altering experiences led her to discover that many of the feelings we label as burnout are actually rooted in unmet expectations and a rupt...

May 02, 202524 minEp. 264

How to Stand Out in 2025 with Nicole Lanni

In today’s episode, we’re diving into what it actually takes to stand out in the wellness space in 2025—and we’re doing it with one of the most no-fluff, soul-rooted marketing minds out there: Nicole Lanni, founder of Feeling Groovy Consulting. Nicole helps wellness professionals escape tech overwhelm and ineffective marketing so they can attract clients with ease. Her journey from a life-threatening coma to building a thriving, seven-figure wellness business gives her the kind of grounded, real...

Apr 25, 202537 minEp. 263

Solo The Truth About Passive Income for Health Coaches

We’ve all heard it before—“make money while you sleep,” “create once and sell forever.” But what’s the real story behind passive income as a health coach? In this solo episode, we’re unpacking the truth about what it really takes to make passive income work. Rachel shares her own journey—from that first $47 sale that hit her PayPal overnight to the behind-the-scenes strategies she now teaches. We break down the biggest myth in the industry, why so many coaches feel frustrated after launching the...

Apr 18, 202510 minEp. 262

Solo Starting a Business After Certification

If you’ve just graduated or are still in school to become a health coach, this episode is for you. In this solo episode, we walk through exactly what we wish we had known when we were starting out—what actually works, what doesn’t, and how to avoid spinning in overwhelm. From choosing a niche to sending your first follow-up emails, we’re giving you the foundational steps to get your business up and running with confidence. We cover the early mindset struggles, how to do market research that shap...

Apr 11, 202521 minEp. 261

The Most Powerful Personal Practice for Success with Dr. Liz Dobbins

What if the next big step in your business isn’t about learning more strategy—but finally embodying the woman you’re becoming? In today’s episode, I’m joined by Dr. Liz Dobbins, a women’s empowerment coach, speaker, retreat and mastermind facilitator who has helped hundreds of women step into their bold, authentic power over the past two decades. From guiding women through soul rebirths to scaling six- and seven-figure businesses, Liz’s work is dedicated to the uprising of women. Her magic blend...

Apr 04, 202537 minEp. 260

Train Your Brain to Be Your Best Business Partner with Dr. Erin Oksol

What if the key to success isn’t more strategy—but better mindset? In today’s episode, we’re joined by Dr. Erin Oksol, also known as “The Success Psychologist,” for a powerful conversation on how to train your brain to work for you, not against you. Dr. Erin is a psychologist, award-winning high-performance executive coach, 7x best-selling author, speaker, and corporate trainer. She’s been named Top Doctor by Best in Nevada, Professional Saleswoman of Nevada, and one of SUCCESS magazine’s Top 12...

Mar 28, 202531 minEp. 259

Unlocking Emotional Intelligence with Natalyn Lewis

What if your anxiety, stress, or freeze response wasn’t something to overcome—but a signal to understand? In today’s episode, we sit down with Natalyn Lewis, founder of Ascend EQ, for an eye-opening and powerful conversation on emotional intelligence—and why it's the key to helping coaches and entrepreneurs get unstuck, avoid burnout, and move forward with clarity. Meet Natty: She’s started and sold 7 companies and is currently the visionary behind Ascend EQ, a company focused on understanding a...

Mar 21, 202539 minEp. 258

Storytelling That Sells: 3 Keys to a Website That Wins Clients with Kris Jones

Are you struggling to create a website that attracts clients, increases revenue, and works for you while you focus on the work you love? Do you feel like your website is just an online brochure instead of a tool that actually drives sales? In today’s episode, we dive deep into the power of storytelling with Kris Jones, a StoryBrand guide and Founder of Red Door Designs. Kris has been mentored by Donald Miller, the author of Building a StoryBrand, and brings over 20 years of experience working wi...

Mar 14, 202535 minEp. 257

Aligning Your Marketing and Systems with Your Business Model with Jessica Lackey

Are you struggling to align your marketing strategy with your business model? Do you feel overwhelmed by the conflicting advice about social media, content, and traffic strategies? In today’s episode, we break down how to create a sustainable marketing plan that matches your business goals with Jessica Lackey—a strategy and operations advisor who blends business strategy, practical application, and a human-centric approach to create sustainable businesses. With a background in corporate leadersh...

Mar 07, 202525 minEp. 256

Convert More Clients from Your Discovery Calls with Nikki Rausch

Are you struggling to turn discovery calls into actual clients? Do sales feel awkward, pushy, or uncomfortable? In today’s episode, we break down the 5-step Selling Staircase framework with sales expert Nikki Rausch—helping you ditch the sales ick and close more clients with confidence. Learn how to guide your prospects through a natural, comfortable sales conversation that builds trust and makes the decision-making process effortless. This episode is packed with game-changing strategies for coa...

Feb 21, 202531 minEp. 255

Breaking Free from Stuck Patterns & Shifting into a New Paradigm with Isaac & Candice Box

Are you feeling stuck, trapped in old patterns, or unsure how to move forward in your personal transformation? Are you seeking a way to navigate transitions with more ease and alignment? In today’s episode, we break down the process of shifting out of limiting beliefs and stepping into a new paradigm with Isaac and Candice Box, co-founders of New Paradigm Healing Academy. Learn how to recognize unconscious belief systems, dissolve fear-based thinking, and align with your true self using energy w...

Jan 30, 202543 minEp. 254

Turn Discovery Calls into Client Magnets with Joanna Sapir

Struggling with discovery calls? Wondering how to avoid wasted time with clients who aren't the right fit? In today's episode, we welcome back business strategist Joanna Sapir to break down the power of pre-qualifying clients for smoother, more effective sales calls. Joanna shares actionable strategies for wellness practitioners to ensure their discovery calls are not just effective but empowering, for both the coach and the client. She covers how to identify ideal clients, use pre-call filters,...

Jan 10, 202535 minEp. 253

Making Copy Less "Icky" and More Authentic with Julie Schill

Are you struggling to find the right words to express your message without sounding salesy or inauthentic? Do you feel overwhelmed when it comes to writing copy that connects with your audience and drives results? In today’s episode, we dive deep into the power of authentic messaging and how to avoid common mistakes in your sales and marketing copy. Julie, a medical copywriter and strategist, shares her expertise in creating messaging that feels smart, approachable, and impossible to ignore. She...

Jan 03, 202530 minEp. 252

How to Empower Women Over 40 with Confidence and Wellness

Are you a woman over 40 struggling with health changes, confidence, or finding your voice in this new stage of life? Do you feel dismissed or overwhelmed by conflicting information and need strategies that work for your body and lifestyle? In today’s episode, we dive into actionable strategies for thriving during perimenopause and menopause, managing health challenges, and building confidence to show up as your authentic self. Leah Vachani, a Nutrition Coach and Certified Menopause Specialist, s...

Dec 20, 202426 minEp. 251

How to Build Your Funnel with Ease

Are you struggling to create a funnel that converts and effectively nurtures your leads? Are you unsure how to guide your audience from opting in to becoming paying clients? In today’s episode, we break down the process of creating a simple, effective funnel that can help you build and grow your coaching business. Learn how to capture leads, nurture them with the right content, and ultimately lead them to your offers—whether it’s a low-cost entry or a high-ticket one-on-one session. This episode...

Dec 13, 20248 minEp. 250

The Key to Beating Burnout and Reclaiming Your Energy with Dr. Sarah Druckman

Are you feeling overwhelmed, exhausted, or stuck in a cycle of constant stress? Wondering how to identify burnout before it takes over your life? In today’s episode, we’re diving into the reality of chronic stress and its impact on the body and mind. Join our conversation with Dr. Sarah Druckman, DC, CAC—a chiropractor, life coach, yoga teacher, and functional medicine practitioner—who shares her personal journey of overcoming burnout. Through her education and experience, Dr. Sarah has dedicate...

Dec 06, 202447 minEp. 249

How Self-Love Impacts Health and Parenting

Are you struggling with self-doubt or feeling stuck in old patterns? Looking for ways to cultivate self-love and improve your overall well-being? In today’s episode, we’re diving into the power of self-love and how it can positively impact every aspect of your life—from your health to your relationships. Join our conversation with self-love coach Denise Loutfi, who shares her journey of overcoming personal challenges, breaking cycles of trauma, and helping others build a loving relationship with...

Nov 29, 202432 minEp. 248

Overcoming Video Fear: Guide to Getting Visible

Are you struggling with the idea of showing up on video for your wellness business? Do you fear public speaking or being on camera, but know that visibility is key to growing your business? In this episode, I share my personal journey of overcoming video fear and provide actionable tips to help health coaches get comfortable on video and connect with their audience. From creating simple video scripts to using your phone for recordings, I offer a straightforward guide to help you start showing up...

Nov 22, 202411 min

Creating Your Signature Offer Suite

Are you ready to level up your wellness business but feel overwhelmed with where to start? Do you struggle with crafting offers that truly reflect your expertise and attract your ideal clients? In today’s episode, we’re diving into the power of creating a signature system and offer suite tailored to your clients' needs. Learn how to position yourself as an expert, streamline your coaching process, and deliver transformational results. Whether you're new to health coaching or looking to expand, t...

Nov 15, 202412 minEp. 246

Mastering Visibility & Social Media Selling

Are you looking to grow your wellness business without burnout? This episode of Healthy Hustle dives into actionable strategies to help health and wellness coaches increase visibility and master social media selling. From crafting content pillars to using infographics and building confidence, you'll learn how to connect with your ideal clients and create a strong online presence. Join Rachel Feldman as she shares her journey from feeling overwhelmed in the wellness space to building a successful...

Nov 01, 202414 minEp. 245

Master Your Mindset and Nail Down Your Niche

Do you feel uncertain about defining your niche or reaching your ideal clients consistently? Looking to overcome self-limiting beliefs and establish a unique place in the health coaching industry? In today’s episode, we're diving into essential strategies for finding and refining your niche, cultivating the right mindset, and structuring your approach to build a sustainable coaching business. We’ll explore the importance of choosing a specific area of expertise, reframing limiting beliefs, and l...

Oct 25, 202413 minEp. 244
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