Greco Fitness, Jenna York and Mike Donnelly

"We need to accommodate people who have low ability levels, while also not limiting what we offer to those who have high performance abilities," states Mike Donnelly, Director of Fitness for Greco Fitness. With plans to be the largest boutique facility in Canada, Jenna York, Director of Operations and Mike chat about Greco's quick rise, Greco's strong reputation in the market, working with investors, their impressive roll out to a paid, digital revenue stream, maintaining quality control around franchising, the benefits of having "patient capital" support your brand, and more!