This week on the podcast, we are going to talk about why we need systems in our clinic and how to implement them. QUOTES FROM THIS EPISODE “A good system beats a great person.” “If you can systemize and document... you can hand it over with the right accountability.” MENTIONS Grow My Clinic online course Clinic Mastery Business Academy SHOW NOTES [0:00:47.2] Why systems #1: A good system beats a great person [0:01:16.5] Why systems #2: Systems can be outworked regardless of who’s there [0:01:40....
Nov 12, 2018•7 min•Season 1Ep. 65
This week, we are going to talk about the importance of highlighting your wins with your team. MENTIONS Grow My Clinic online course SHOW NOTES [0:03:11.0] Having a channel for celebrations/wins [0:04:26.1] Using core values as the filter through which you celebrate wins If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher . We appreciate your support and feedback! If you found this episode valuable, ...
Nov 05, 2018•8 min•Season 1Ep. 64
This week, Ben is going to help you get started with creating systems for your clinic. If you don't have systems set up yet, or maybe you're having a hard time setting them up, this episode will surely help you through the process. QUOTES FROM THIS EPISODE “Quality systems are needed in your business to reduce the reliance of the business on you, the owner.” MENTIONS Grow My Clinic online course SHOW NOTES [0:00:31.7] Why we need systems in our clinic [0:01:07.9] Creating systems #1. Know the ou...
Oct 29, 2018•7 min•Season 1Ep. 63
In this episode, Ben talks about the three key drivers to growing your business inspired by the mentor of mentors, Jay Abraham, and applies it in the healthcare context. QUOTES FROM THIS EPISODE “The more you add value to your patients, the more you receive value.” MENTIONS Grow My Clinic online course SHOW NOTES [0:01:27.3] The three key drivers by Jay Abraham [0:02:21.5] Applying Jay’s three key drivers in the healthcare world [0:03:42.8] Key driver #1: Help more people [0:05:19.4] Key driver ...
Oct 22, 2018•6 min•Season 1Ep. 62
In this episode, Ben talks about how to improve your client experience with a simple gesture - using both of your hands. It’s a premium often employed by companies to make their clients feel extra special. MENTIONS Grow My Clinic online course SHOW NOTES [0:00:36.8] The Singaporean’s hospitality [0:04:01.0] The use of two hands [0:07:09.6] Benefits of using two hands If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on i...
Oct 15, 2018•8 min•Season 1Ep. 61
Founder and best-selling author Joseph Pine joins us this week to talk about new ways of adding value to your economic offerings. He teaches businesses how to grasp the nature of the emerging Experience Economy and envision their role in it - whether it be staging experiences, guiding transformations, or mass customization. QUOTES FROM THIS EPISODE “The progression of economic value basically talks about what has happened to create economic value over the millennium in which we had business.” “E...
Oct 08, 2018•35 min•Season 1Ep. 60
This week on the podcast, we’re going to be joined by Chris McCarroll, founder and editor of Allied Magazine. Chris started his business life in marketing and events, working with brands such as Buena Vista Walt Disney and Surf Life Saving before taking the leap and opening his own branding studio and health marketing agency. Since Allied Magazine was founded, it is continuing to build a large following within the Health, Medical, Fitness, and Wellness communities. Today, We’re exploring mastery...
Oct 01, 2018•32 min•Season 1Ep. 59
This episode is the second part in the two-part series about creating a values-driven business. Jack walks us through the four questions that can help draft our business’s values, and some examples on how it can be applied to your own practice. Here’s the link to the first part of the series. QUOTES FROM THIS EPISODE “Do not start with your team. Start with yourself.” “If core values simply become posters on the wall and arbitrary pages in a folder somewhere, they are useless.” “Values are the t...
Sep 24, 2018•14 min•Season 1Ep. 58
In this two part series of creating a values-driven business, Jack talks about the four core values of Clinic Mastery and why having a values-driven business is important. QUOTES FROM THIS EPISODE “The reality is core values are more than just words; they need to be core actions.” “Values are the principles that govern and guide how you act or how you behave, the expressions of your culture.” “Core values are not something that you create; it’s something that you identify, and then amplify.” “If...
Sep 16, 2018•13 min•Season 1Ep. 57
Ben Amos from Engage Video Marketing joins us this week in the podcast to talk about the secret sauce behind creating amazing video content that promotes brand-awareness and converts viewers into clients. QUOTES FROM THIS EPISODE “Once you’ve identified your audience, you’ll know what they want to know about.” “What is your business objective from any piece of content?” “Whatever the production decisions you make really should be the last decision you make.” “The reality with human beings is tha...
Sep 09, 2018•38 min•Season 1Ep. 56
MENTIONS Grow My Clinic online course Clinic Mastery Podcast Here at Clinic Mastery, we are looking forward to helping more people with the content that we put out. And so if you have some questions, feedback, or any ideas for future episodes, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your messages. If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, an...
Sep 06, 2018•4 min
This week on the podcast, Dr. Glen Richards shares to us about the driving principles behind his multi-million dollar empire. Dr. Glen Richards is a veterinary surgeon and founder and former CEO of Greencross, Australia’s largest pet care company. Glen spent 10 years building a multi-million dollar integrated pet care empire, which now operates in more than 130 veterinary hospitals in Australia, New Zealand and China. You may better know Glen from his involvement with MyFootDr and his media pres...
Sep 04, 2018•36 min•Season 1Ep. 54
In this episode, we’re going to be speaking with Andrew Roberts about mastering your daily grind and flow, both in business and in life. Andrew is well known as one of Australia’s leading business mentors and is a Strategic Business specialist. He has gone from running one of the largest business coaching companies in Australia to focusing on specialists and leaders of various industries. You may know Andrew as the author of the book ‘What The Hell Are You Chasing?!’ Andrew believes in balance a...
Aug 31, 2018•29 min•Season 1Ep. 53
We have a very passionate guest this week on the Grow My Clinic podcast, and that is Michael Griffiths ! Michael is the founder of Referral Marketing Guru , the #1 authority on referral marketing training around the globe and today, he shows people how to generate more referrals, use their networks more effectively and use partnerships to fill their New Client funnel. QUOTES FROM THIS EPISODE “Unlike any other form of marketing where it’s all about getting yourself in front of the right sources ...
Aug 27, 2018•29 min
They have over 100,000 subscribers on YouTube, over 80,000 followers on Instagram and about 90,000 people following them on Facebook. Physiotutors is undeniably one of the fastest growing online healthcare communities out there, and they’re joining us this week to share some lessons about how to grow your online community. This episode is an absolute gold mine. Check it out below! QUOTES FROM THIS EPISODE “The basic rule is that you have to put out content that is really interesting and valuable...
Aug 23, 2018•36 min
Sales lion and content marketing expert, Marcus Sheridan, shares some wisdom about the importance of content marketing and how it’s able to build a bridge of trust between you and your potential clients, which can then lead to bookings and sales. Marcus is also an international speaker, and author of the book They Ask, You Answer , and was also referred to as the web marketing guru by the New York Times. Need we say more? Hit that play button! QUOTES FROM THIS EPISODE “There’s only one reason th...
Aug 20, 2018•43 min•Season 1Ep. 50
Adam Johnstone from the iGenius Group joins us this week to talk about the I.T. aspect of our business and some of the ways I.T. support can help you save more time and lessen your clinical expenses. QUOTES FROM THIS EPISODE “I.T. is a combination of the software and the hardware that drives your business.” “If you always look at I.T. as a cost, you can miss some times when I.T. can actually produce an income or some type of competitive investment in technology.” “Consider your I.T. provider as ...
Aug 16, 2018•30 min•Season 1Ep. 49
Have you ever had an experience that you just wanted to share to your friends and family members? In this episode, Ben recalls one of the best services he has ever experienced from a coffee shop, and shares some insights on giving your clients the premium experience from the welcome room, to the moment they walk out of the door. QUOTES FROM THIS EPISODE “Your clients are the most important thing about your business. If they weren’t there, you wouldn’t exist!” MENTIONS Grow My Clinic online cours...
Aug 13, 2018•8 min•Season 1Ep. 48
In this episode, Ben shares his story on how an orthopedic surgeon’s strong criticism towards podiatrists steered him towards positive changes in his career and business. QUOTES FROM THIS EPISODE “In business, in life, in your career, you’re going to find people that disagree with the way that you do things. You’re going to find people with a different approach, in fact, a different perspective.” “It’s up to you to seek out new perspectives.” MENTIONS Grow My Clinic online course SHOW NOTES [0:0...
Aug 10, 2018•9 min
Trevor and Alison from the Jane app is going to walk us through the features of their practice management app, and gives us all the reasons for why it’s worth a try. They have charts, integrations, templates, drawing and writing features and so much more! Check it out below! QUOTES FROM THIS EPISODE “We just recently ran some stats on when people are using online booking the most, and it was 11am and 11pm.” “When you’re looking at a practice management software, I recommend that people think abo...
Aug 09, 2018•23 min•Season 1Ep. 46
In this episode, Silvia Pfeiffer introduces a video consultation tool called Coviu which you can integrate into your clinic’s workflow so that you may help your clients anywhere and anytime. QUOTES FROM THIS EPISODE “They don’t have to install anything - they just click on the link that they got in the email, then they enter it in their browser.” “Coviu is quite simple to use and to install because you only need a web browser to run it and a webcam.” “Often, we are held back or we’re fearful of ...
Aug 02, 2018•16 min•Season 1Ep. 45
Andy Wang, also known as The Wellness Accountant, joins us on the podcast for an episode on accounting and shares his wisdom on how clinic owners can have a great relationship with their accountant. QUOTES FROM THIS EPISODE “Business should be an extension of your life’s purpose.” “There should be no fear in calling your accountant, worried that you’ll get a bill. That should be discussed.” “When you speak to your accountant, there should be open, honest communication where you’re talking on equ...
Jul 31, 2018•25 min
Julian Connett from Newcastle Creative Co. joins us this week for an episode on website, web design and graphic design. He’s going to teach us how to best leverage a website to drive outcomes for your clinic and for your business. Excited? Click that play button! QUOTES FROM THIS EPISODE “It might be one aspect of your service that sets you apart from the rest, and let’s try and hone in on that.” “What happens online needs to reflect what happens in the clinic.” “You budget for ongoing costs.” “...
Jul 28, 2018•22 min•Season 1Ep. 43
We have another short, punchy episode from the one and only Ben Lynch, and in this episode, we’re going to be talking about ways in which you can continuously produce content and some useful places where you can get your content ideas. QUOTES FROM THIS EPISODE “Content marketing is playing the longer game.” “Content marketing is a great way for us to sow the seed now and reap the rewards later.” “Content positions you as an authority, as an expert, in a particular area.” “Your content must refle...
Jul 25, 2018•15 min•Season 1Ep. 42
In this episode, Ben talks about mastering your clinic operations, the aggregation of marginal gains and the four key areas that you need to improve on in your clinic. QUOTES FROM THIS EPISODE “Mastery is all about constant and never-ending improvement.” “You’re not in business for five minutes. And if there’s a story we’ve heard time and time again, it’s of the clinic owner that’s faced with burn out, trying to do it all at once or just doing it all themselves.” “If you don’t have ten to fiftee...
Jul 19, 2018•17 min•Season 1Ep. 41
Darren Rieck from Nookal shares some of the really cool features of Nookal, a practice management software, managing a remotely-run business, and how data helps in managing practices better. QUOTES FROM THIS EPISODE “How do you set a culture when you don’t see the person everyday, right? It’s still tough so we send out gifts via movie vouchers. We make sure we do video calls so you can actually see the person.” “Data-led decisions lead to better outcomes, not only from a clinical point of view b...
Jul 16, 2018•24 min
In this episode, Jack lets us in on the latest lesson that was delivered in our Health Professionals in Business group about delivering non-clinical team training. QUOTES FROM THIS EPISODE “We are doing our patients a disservice if we don’t recommend the best products.” MENTIONS Grow My Clinic online course Grow My Clinic Membership Health Professionals in Business (FB Group) SHOW NOTES [0:02:46.3] Common denominator among high performing clinic owners [0:03:19.3] Jack shares one of his experien...
Jul 13, 2018•12 min
Jack walks us through the four key elements in launching anything in your clinic, be it a product, a new practitioner, or a new service. He also talks about buyer and customer intent and how to reverse engineer your marketing and communications effort to make sure you launch well. QUOTES FROM THIS EPISODE “Unless you have a strategy in place to fill that, nothing’s going to happen.” “If someone makes a search on Google, they’re ready to do buy or engage.” MENTIONS Grow My Clinic online course Cl...
Jul 09, 2018•8 min
This week, we have Paul Ramondo talking to us about all things digital marketing. He shares some of the best ways to target audiences or your ideal clients on social media, particularly through Facebook, and some tips on writing an effective copy that would speak to your audience. QUOTES FROM THIS EPISODE “[Digital Marketing] is about telling and targeting a story or targeting an offer on a platform in which everyone is now spending their eyeballs on, or spending their focus and spending all the...
Jul 07, 2018•45 min
Jack and Ryan talks about various products used by clinic owners and how they can enhance the client experience within a health clinic environment. QUOTES FROM THIS EPISODE “Having that technology just gives your clinic that credibility.” “Having the tech gives you different options to show the patients. Let them decide what they want whether it’s a product, whether it’s an item that you want to sell to them…” MENTIONS Grow My Clinic online course DJO Global SHOW NOTES [0:01:05.5] How Ryan ended...
Jul 04, 2018•29 min