S4E10 - How To Grow Your SaaS While Being Sued With Preston Keller
Jul 02, 2024•30 min•Season 4Ep. 10
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episode description
In a recent episode of the Grow Your B2B SaaS podcast, host Joran interviewed Preston Keller, also known as PK, the founder of Emergent 3 and creator of e3, a safety and emergency SaaS platform targeting governments, educational institutions, and businesses. PK's journey from launching e3 in 2021 to achieving a million dollars in Annual Recurring Revenue (ARR) is filled with valuable lessons for aspiring entrepreneurs. His diverse background includes internal sales, consulting with professors, partnership at Thresik Group, and founding a company in Asia.
Key Timecodes
- (00:53) - Guest Introduction
- (01:25) - Starting e3
- (01:56) - Company Overview
- (02:21) - Personal Background
- (03:03) - Motivation and End Goals
- (03:26) - Origin of the Idea for e3
- (04:04) - Initial Funding and Growth
- (07:32) - Challenges and Lawsuits
- (14:35) - Post-Lawsuit Strategy
- (18:49) - Go-to-Market Strategy
- (20:06) - Customer Retention and Challenges
- (20:45) - Processes and Systems
- (23:04) - Learning from Mistakes
- (23:55) - Advice and Outsourcing
- (25:22) - Motivation and Team Trust
- (25:58) - Family and Friends in the Business
- (27:07) - Final Advice for Founders
For the best experience, listen in Metacast app for iOS or Android