38 | Podcast Branding 101, With Pia Silva

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime. Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. What is branding? If I were to ask you right now to give me an exact definition, could you do it? What about your podcast? How does branding affect that? I don't know about you, but every time I hear somebody talking about branding, I'm less sure of what it means and how to do it. That lack of clarity is going to change right now. That's because this week's Grow The Show podcast guest is is Pia Silva. Pia is the author of the book Badass Your Brand, she's a Forbes columnist, she's done a TED Talk, and she's a podcaster. On this week's episode of GTS, you're going to get an inside look at her branding process. Pia will also explain why great branding is crucial for podcasters (or any entrepreneurs, for that matter), and she'll give you the questions you need to ask yourself when building your own brand. Resources Mentioned Pia's book, Badass Your Brand Pia's Forbes column Pia's TED Talk Pia's podcast ------ Subscribe to the Grow The Show YouTube Channel! Today, we're excited to bring you this new channel, which will deliver even more podcasting growth knowledge! If you subscribe now, you'll get to hear the next video in this series... ---- Ready to have Kevin join your podcasting team? Apply for the Grow The Show Podcast Accelerator! or watch Kevin's 70-minute Masterclass on how he took his first podcast past 100k and $100k to learn more about the program. ---- Want to join a community of high-performing independent podcasters? Want to swap tactics, get feedback, and grow together? Want to have your questions answered during AMAs with podcasting legends? Join us in the Grow The Show online community!: MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage