109 | How to Know if Your Branding is Strong (and how to fix it if not), With Pia Silva

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime. Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW15 to start recording studio quality sound and video and get 15% off a membership plan. Note: This episode was originally published in March 2022. ---- What is branding? If I were to ask you right now to give me an exact definition, could you do it? What about your podcast? How does branding affect that? I don't know about you, but every time I hear somebody talking about branding, I'm less sure of what it means and how to do it. That lack of clarity is going to change right now. That's because this week's Grow The Show podcast guest is is Pia Silva. Pia is the author of the book Badass Your Brand, she's a Forbes columnist, she's done a TED Talk, and she's a podcaster. On this week's episode of GTS, you're going to get an inside look at her branding process. Pia will also explain why great branding is crucial for podcasters (or any entrepreneurs, for that matter), and she'll give you the questions you need to ask yourself when building your own brand. Resources Mentioned Pia's book, Badass Your Brand Pia's Forbes column Pia's TED Talk Pia's podcast ---- JOIN GROW THE SHOW PRO See here how Grow The Show Pro will help you grow + monetize your podcast, at a simple low monthly price. We'd love to work with you :) MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage