Gritty is the New Pretty - podcast cover

Gritty is the New Pretty

Grit City Womengritcitywomen.com

Listen up! The Gritty is the New Pretty Podcast is your go-to spot for unapologetic inspiration and real talk—powered by Grit City Women, a badass community founded by Krystle Edwards, a leader, change maker, and all-around force who’s on a mission to empower female entrepreneurs, small business owners, and leaders. 

Hosted by Krystle herself, this podcast brings you the gritty, unfiltered stories of women who are crushing it, turning obstacles into opportunities, and leading with heart. From powerhouse business owners who’ve scaled from the ground up to community leaders reshaping their industries, to creatives breaking the mold and innovators changing the game, you'll hear from women who are doing it all. 

If you're ready to ditch perfection and own your power, creativity, and resilience, this is for you. In Grit City, Gritty is the New Pretty —Hit subscribe and let's get gritty with it!

Instagram :@GritCityWomen @Grittyisthenewpretty

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Episodes

28. Beyond the Spotlight: Vicci Martinez on Sobriety, Sisterhood, and Staying True

You might know Vicci Martinez as the fierce and unforgettable “Daddy” from Orange Is the New Black (Seasons 6 & 7) or from her soul-shaking performances on The Voice and role as Frida Kahlo on HBOmax’s Clone High . But behind the spotlight is a story few have heard — and in this episode, she tells it all. A Grit City Local, Vicci gets real about her journey from national stages to personal healing with host and friend, Krystle Edwards. Through it all, she’s kept her core intact and she’s not...

Jul 27, 202550 min

27. Lead Like You Know: Intuition, Power & the Unseen with Dallisa Hocking

It's not just one to listen to . It’s one to feel in your bones. Dallisa Hocking — 5th-generation psychic medium, world-event predictor, energy visionary — join us as we discuss: Building a business around your gift , not the grind. Using intuition as strategy — not backup. Unraveling the illusion of control in leadership. And yes... she read my tarot cards live on air. This woman saw a global health crisis before 2020 hit , predicted the Cybertruck explosion on Jan 1, 2025, and called the U.S. ...

Jul 07, 202534 min

26. Start the Show, Skip the Spiral: Featuring Hayleigh Hayhurst, Founder of Espresso Podcast Production

If podcasting has been tugging at your sleeve—but the tech, tools, and tactics have felt like a second job—this episode is your permission slip to move anyway. In this conversation, I sit down with Hayleigh Hayhurst , founder of Espresso Podcast Production , the full-service agency helping experts stay in their lane while scaling their voice. From concept to editing, audience growth to monetization—Hayleigh’s team handles it all so you can focus on what matters: your message. We go deep into: A ...

May 25, 202536 min

25. Almost bankrupt to generating over $300K: Jamie Taylor, Founder and CEO of Confetë

Founder and CEO Jamie Taylor started Confetë with a single balloon garland for her niece in 2015. That one creation quickly ballooned (pun totally intended) into a thriving business, earning features on King 5’s Evening Magazine , New Day Northwest , and even The New York Times . But Jamie didn’t stop there. With a background in interior design and a knack for making people feel special, she launched Confetë Party Box, bringing high-end curated gift boxes and virtual party experiences to busines...

Apr 23, 202544 min

24. Importance of Getting Shit Done: Featuring Kelsey Knutson

Kelsey is the founder of the Get Shit Done Rebelution, a business coach and host of the Get Shit Done Podcast where ambitious women learn to grow profitable, streamlined businesses without sacrificing their sanity. As today's guest on Gritty is the New Pretty, she’s bringing her expertise in profit strategy, leadership optimization, and team delegation to help you think bigger and take bold action. With her no-BS coaching style, Kelsey transforms overwhelmed entrepreneurs into confident CEOs, re...

Mar 31, 202540 min

23. Lauren Sandland, Co-owner of Promo Originals

As co-owner of Promo Originals, LLC , Lauren spent the past six years helping creatives and small businesses elevate their brands through high-quality custom apparel. With a background in fashion, marketing, management, and design/merchandising, she honed the expertise to guide individuals and companies seamlessly through the product development process—from initial concept to the finished product. Her journey as an entrepreneur has been a continuous source of personal and professional growth. A...

Dec 18, 202434 minSeason 1Ep. 23

22. Becca Boston , bestselling author, speaker & self-care coach

Becca Boston is a bestselling author, speaker, self-care coach, and NAMI Pierce County's Ending the Silence Coordinator. Despite her learning disability, she inspires others with her motto "Stay Strong. Stay You." Becca empowers individuals to recognize their strength is giving their pain a voice and receiving the help that is needed while staying true to who they are. Her global influence includes being featured in LA Weekly, hosting the "I Am Purpose" conference, and sharing her journey in her...

Sep 26, 202438 min

21. Stacey Crnich, CEO of GoodRoots NW

Starting her role at the food bank just days before the onset of the pandemic, Stacey leveraged her 12-year career at Nordstrom Inc. as a buyer and financial manager to lead with agility and expertise. She is a dynamic leader passionate about customer experience, health equity, and community vitality. By integrating technology and human-centered innovation, Stacey, alongside her exceptional board of directors, spearheaded a project called The Market, which reimagines food security. This initiati...

Aug 24, 202454 min

20. Tanisha Jumper, Chief Communications Officer for Tacoma Public Schools

Tanisha Jumper is the current Chief Communications Officer for Tacoma Public Schools. Prior to that she worked with the City of Tacoma for 7 years serving as the Director of Communications, Strategy andEngagement. Throughout her career she has been responsible for implementing strategic initiatives, monitoring towards goals and achieving lasting impact. Tanisha is a skilled facilitator, collaborator, and creative thinker. Tanisha has a wealth of experience in health and human services, developin...

Apr 01, 202454 min

19. Dona Ponepinto, CEO of United Way Pierce County

Dona is currently the President and CEO for United Way of Pierce County. She is active with United Way at both the state and national level where she has served as the chair for the United Ways of the Pacific Northwest and is a past co-chair of the Black Professionals Leadership Alliance, made up of United Way CEOs from across the country. Dona has consistently been very engaged in her community and has demonstrated strong leadership through service and board membership. She is a member of the J...

Feb 25, 202443 min

18. Ashley Looker, Certified Empowerment & Journal Coach

Ashley Looker is an ICF-certified Empowerment & Journal Coach who teaches ambitious, over-achieving humans how to slow down and detach their productivity from their worth. She is passionate about using her 20+ years of experience and love for journaling as the tool for supporting her clients who want to stop wearing ’busy’ as a badge of honor and start living a more joyful, purpose-driven life. Join us as we discuss: Productivity = worthiness cycle Motivation vs inspiration Benefits of journ...

Feb 03, 202434 min

17. Jessica Johnston, Director of Court House Square

Jessica Johnston is the Director of a vibrant and historical Tacoma landmark, Court House Square. With a wide range of experience Jessica also serves her community as the chair of the Tacoma's City Events and Recognition Committee and proudly sits on the Board for Downtown Tacoma Partnership as the Vice-President. She has lent her voice to help raise awareness and education for business entrepreneurs with the Spaceworks program and safety concerns with Tacoma Business Council. More recently she ...

Dec 16, 202335 minSeason 1Ep. 17

16: Ruthy Taylor Owner & Broker of Mosaic Real Estate

Brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and Ruthy Taylor as they discuss: 1. Season of life with career and family 2. Leveraging sphere of influence to build your business 3. Value of being intentional with social media Learn more about Ruthy: Ruthy.MosaicRealEstate.com Follow : @ruthyanntaylor...

Oct 07, 202332 minEp. 16

15: Tosha Siebert, Grit City Women Member and Assistant Director of Tacoma Water

Brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and Tosha Siebert as they discuss: 1. Power of female mentors 2. Leveraging experience during interviews 3. Leading in a male dominated industry 4. Importance of seeking clarity in challenges Learn more about Tosha: LinkdIn...

Aug 26, 202138 minEp. 15

14: Julie Davidson, Head Brewer of Komadre Kombucha

Brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and Head Brewer of Komadre Kombucha, Julie Davidson. 1. From DIY kombucha to tap room 2. Vision behind Komadre Kombucha 3. Benefits of kombucha libations Learn more about Julie: Website : komadrekombucha.com Insta : @ komadrekombucha...

Jun 05, 202130 minEp. 14

13: Liz Morrow, Interior Designer & DIY Evangelist

Brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and guest Liz Morrow, interior designer and DIY evangelist as they discuss: 1. Empowering Women in DIY Spaces 2. Tips and Tricks of Planning your DIY project 3. Navigating home renovations with contractors Learn more about Liz visit: Website : lizmorrowstudios.com/ Insta : @liz.morrow...

May 21, 202141 minEp. 13

12: Erica Chang, Tacoma Local & Yoga Extraordinaire

Grit and Grind podcast is brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and Erica Change, Tacoma local and Yoga extraordinaire as we discuss Erica's journey to finding her sweet spot in life. Being comfortable with being uncomfortable Benefits of Yoga Importance of tansitions Being ok with bad days! Learn more about Erica: Instagram: er...

Apr 23, 202130 minEp. 12

11: Chef Chantel Jackson

Grit and Grind podcast is brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and Entrepreneur and Chef Chantel Jackson of Thyme Well Spent as we discuss Chantel's journey and big things she is bringing to Tacoma! Breaking into the food business Grass roots learning by doing Overcoming obstacles Power of love and positive attitude Learn more ...

Mar 11, 202129 minEp. 11

10: Gina Palumbo M.A., Relationship Expert

Join host Krystle Edwards and Gina Palumbo M.A., relationship expert with over 10 years of experience, as they discuss dating and relationships for strong entrepreneurial women and leaders. Dating for strong women Dating on apps Balancing energies & your power Finding the right partner Learn more about Gina Palumbo: Website https://www.ginapalumboma.com/

Jan 10, 202145 minEp. 10

9: Sharon Chambers-Gordon, CEO & Founder of Raising Girls

Grit and Grind podcast is brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and Sharon Chambers-Gordon, Founder and CEO of Raising Girls. Raising Girls provides necessary hygiene products to girls in the South Sound to eliminate humiliation, promote pride, and share love with thousands of girls in our community. 1. Raising Girls Organizatio...

Dec 13, 202031 minEp. 9

8: Meredith McMahon, real estate agent and GCW member

Grit and Grind podcast is brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and Meridith McMahon while they discuss: Buying and selling during the COVID-19 pandemic Insight for first time buyers Commonly asked questions Local Market Learn more about Meredith at https://meredithm.johnlscott.com or follow her on instagram at meredithmrealty....

Oct 17, 202040 minEp. 8

7: Dr. Brooke Winner, Medical Director Minimally Invasive Gynecologic Surgery

Grit and Grind podcast is brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and special guest Dr. Brooke Winner, Medical Director Minimally Invasive Gynecologic Surgery at Swedish Medical Center. July is Fibriod awareness month. In this episode, host Krystle Edwards shares her recent experience with fibriods and an uncertain diagnosis. 1. J...

Jul 13, 202041 minEp. 7

6: Special Guest Tammy Birklid, Principle owner of Merit Construction

Grit and Grind podcast is brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners, and leaders in Tacoma. Join host Krystle Edwards and special guest and principle owner of Merit Construction, Tammy Birklid while we discuss: Leading a thriving company in the male-dominated construction industry Leading a company where all employees feel like owners in that they’re valued and are encouraged and e...

Apr 29, 202034 minEp. 6

5: Episode 5: Erin Dietz EAMP & Owner of Blue Peacock Acupuncture

Grit and Grind podcast is brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners. and leaders in Tacoma. Join host Krystle Edwards and Grit City Women Charter Member Erin Dietz while we discuss: Impact of COVID 19 on Blue Peacock Acupuncture Adapting to the new normal Tips for in home stress relief Scaling back into business Learn more about Erin: Website : https://www.bluepeacockacupuncture.co...

Apr 20, 202028 minEp. 5

4: Episode 4: Allie Corrigan Senior Consultant and Owner of The Business Shoppe

Grit and Grind podcast is brought to you by Grit City Women - A female forward organization that nurtures a creative approach to empowering female entrepreneurs, small business owners. and leaders in Tacoma. Join host Krystle Edwards and Grit City Women Charter Member Allie Corrigan while we discuss: When to let go Obstacles female entrepreneurs face Being unapologetic Defying the cookie cutter mindset Learn more about Allie: Website : www.onebizshoppe.com Insta : @ Thebusinessshoppe Facebook: T...

Mar 31, 202051 minEp. 4

3: Episode 3: Dr. Mandi Murtaugh, Physical Therapist and Women's Health Specialist

GCW member Dr. Mandi Murtaugh is a physical therapist and women's health specialist in Tacoma. Mandi recently opened her new practice with the mission to empower women to understand their bodies and the benefits of pelvic floor PT that challenge the social patriarchal taboo surrounding women's health. Women's Health & Pregnancy Moon Cycles & Business Networking Dr. Mandi Murtaugh Moon Calendar Grit City Women...

Nov 24, 201941 minEp. 3

2: Episode 2: Christy Barnes, owner and founder of Carpe Diem Massage

Christy Barnes has been in the small business world for a minute. With over 20 years of experience as a massage therapist and business owner in Tacoma's Historic Stadium District Christy continues to expand her business and embrace the grit! For more info about Carpe Diem visit: carpediemmassage.com For more info about Grit City Women visit: gritcitywomen.com

Nov 24, 201933 minEp. 2

GRIT & GRIND Trailer

Welcome to Grit & Grind, a podcast by Grit City Women, where gritty is the new pretty.

Oct 11, 20192 min
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