119) Why we need to center green living around accessibility and entertainment with Shelbi of Shelbizleee
Episode description
How do we reach people who aren't already mindful of their environmental impact, while not pushing them away by being 'too hardcore' in our approach? What should we keep in mind when we're sharing sustainability with our friends and people who are just entering the scene so that our messages can reach them in an engaging and meaningful way?
Sharing her wisdom here is eco-realist and YouTuber Shelbi of Shelbizleee. Let's dive in!
HIGHLIGHTS
[5:39] How Shelbi first started dumpster diving.
[9:06] Shelbi discusses the importance of holding stores and companies accountable for their waste.
[15:16] Shelbi explains why she quit dumpster diving.
[18:00] How Shelbi evolved her message to emphasize her focus on sustainability more while not pushing away subscribers initially just intrigued by dumpster diving or by the makeup products she found in dumpsters.
[20:44] Shebi on the importance of making sustainability feel attainable.
[23:20] Shelbi: “You cannot do all the good that the world needs, but the world needs all the good that you can do.”
[25:03] Shelbi: “Zero waste was never meant to fall completely on the consumer.”
[27:58] Shelbi: “I do think we need to make it more fun!”
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