What are Impressions, Clicks, and Conversions? - podcast episode cover

What are Impressions, Clicks, and Conversions?

Oct 24, 201915 minEp. 4
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Episode description

Kyle answers the questions:

 

  • What is an impression when it comes to Google Ads?
  • What is click-through rate?
  • What are the different metrics that show up in the interactions column of Google Ads?
  • What is average cost per interaction?
  • What is a conversion?
  • What are the things that you would want to track as a conversion?
  • What is Conversion Rate?
  • What is Conversion Value?
  • Are Conversion Values the same for all types of businesses?
  • What is Return on Ad Spend (ROAS)?

 

Episode resources and transcript:

https://googleadsstrategy.com/what-are-impressions-clicks-and-conversions/

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What are Impressions, Clicks, and Conversions? | Google Ads Strategy with Kyle Sulerud podcast - Listen or read transcript on Metacast