What are Impressions, Clicks, and Conversions?
Oct 24, 2019•15 min•Ep. 4
Episode description
Kyle answers the questions:
- What is an impression when it comes to Google Ads?
- What is click-through rate?
- What are the different metrics that show up in the interactions column of Google Ads?
- What is average cost per interaction?
- What is a conversion?
- What are the things that you would want to track as a conversion?
- What is Conversion Rate?
- What is Conversion Value?
- Are Conversion Values the same for all types of businesses?
- What is Return on Ad Spend (ROAS)?
Episode resources and transcript:
https://googleadsstrategy.com/what-are-impressions-clicks-and-conversions/
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