We are in the early years of a fundamental demographic shift. The Millennial generation — which is even larger than the massive Baby Boom generation — now makes up a third of the workforce. As younger millennials continue to graduate from college, their powerful mix of values, communication style, and work perspective is driving a […]
For several years, recruiting has been one of the business processes that has best leveraged the potential of gamification. According to a recent article in HR Magazine, gamification can be an effective strategy for talent acquisition because of the power to: Trigger interest in job openings, Enable (and reward) current employees to easily share job […]
Gamification concepts continue to be integrated as part of normal business practices; sometimes it’s as subtle as taking inspiration from certain game elements when tweaking a business process, and at the other end of the spectrum, sometimes it’s literally creating a game for people to play. For one growing company, they not only have created […]
Social media has a powerful effect on company sales and recruiting efforts. But just having a corporate communications person post things on Facebook, LinkedIn, and Twitter doesn’t actually bring results. On social media, people pay attention to people, not to companies. Employees and partners collectively have an audience 10x larger than the company itself. ~ […]
Focusing on goals establishes a business culture of innovation and collaboration because you are measuring ongoing operations, not a single point in time. For organizations to drive better performance, goal setting should be done frequently, and should focus on just a few high-quality, high-impact goals. BetterWorks is an enterprise goals platform designed to enable all […]...
Gamification and mobile technology can both make it easier for employees to use their benefits, and provide the motivation to make it what they want to do. In past episodes of Game Changer, we’ve looked at some gamified applications related to certain health benefits – such as episode 3 with UnitedHealth, episode 7 with Movable, […]
Longtime listeners of Game Changer know that gamification isn’t about rewards and competition. The most effective gamification makes use of intrinsic drivers to engage employees. GamEffective strives to be the “Fitbit of work,” taking the place of traditional performance management, feedback, and even continuous improvement practices such as kaizens. Gal Rimon is CEO of GamEffective, […]...
The new book Gamification in Human Resources highlights several dozen examples of how organizations are using gamification throughout the employee life cycle to recruit, develop and evaluate talent – and it gives you the tools necessary to begin or expand your own gamification programs. Mario Herger is the author of several books on gamification, including […]
MindTickle enables businesses, trainers and individuals to transform their existing online content (presentation slides, videos, and documents) into an interactive learning experience. MindTickle engages the learner and makes learning efficient, effective and delightful through a unique combination of gamification elements and social tools. Mohit Garg is the Co-Founder of MindTickle. Prior to co-founding MindTickle in […]...
The Planet Jockey Game is based on actual situations and dilemmas drawn from the experience of real CEOs and other senior leaders of Fortune 500 companies. Planet Jockey trains users to become emotionally intelligent leaders by adopting the concept of buoyancy, the phenomenon whereby, as a leader, you float because the people you have inspired […]
Assuming you have defined the right business objectives, the most important key for successful gamification is to target the right motivators: the drives that make people want to engage and that stimulate the right thoughts and actions to accomplish your objectives. In this episode, Jesse discusses: The Four “E.A.S.I.” Game Drives Game Actions that appeal to […]
The term “gamification” gained popularity in 2010; by the end of 2012, it had reached mega-trend status. For decades, video games had demonstrated phenomenal power in engaging the focus of people of all ages. Now, businesses were using gamification, which we define as game-inspired tactics to engage people, often with similarly powerful results. However, the […]
The tech research firm Gartner made headlines in late 2012 when it predicted that 80% of current gamified applications would fail to meet business objectives — due to poor design, ineffective communication, or ill-defined business objectives. If poor design is a primary culprit of failed gamification, how can you improve your chances of success? Andrzej […]
Yu-kai Chou has been a regular speaker and lecturer on gamification around the world for organizations like Stanford University, Google Inc., The Gamification Summit, the Innovation Center in Denmark, and many more. Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003 and was rated #1 among the […]
Clayton Nicholas brings nearly two decades of experience as an entrepreneur, Fortune 50 executive, and Army Officer to his role with Change Healthcare. After honing his expertise in general management, marketing, strategy and sales techniques across healthcare and information technology sectors, Nicholas now leads marketing and public relations functions while helping to drive strategy and […]...
Mario Herger is co-author of Gamification at Work: Designing Engaging Business Software. He is founder and partner of Enterprise-Gamification.com, launched in October 2011. He has been Senior Innovation Strategist and Global Head of the Gamification Initiative at SAP Labs in Palo Alto, California for the past 14 years. Mario also leads the Austrian Innovation Center […]
Jim Wexler is a digital communication expert and thought leader, helping top companies create digital experiences to deepen engagement, build relationships, and change behavior. As President of Experiences Unlimited in New York, he develops digital marketing strategies and campaigns to improve organizational performance, leveraging a track record in Marketing Ideation, Social Media, Branded Entertainment, Gamification, […]...
This episode takes a step back from specific gamification solutions to discuss the bigger picture of this hot, but still-emerging trend. Why are game-inspired tactics becoming popular to engage employees in employees in areas such as collaboration, wellness, and retirement planning? What are examples of complete solutions, small steps, and low-tech approaches? Gamification is just […]
More than $9 billion is spent on sales contests and incentive programs each year, yet most sales managers have no way to measure the impact of these programs. Mike Smalls is the founder and CEO of Hoopla, a software company that helps sales and service organizations use game mechanics to improve performance. Mike has more […]
In the past couple weeks, a congressionally mandated report on workplace wellness programs created for the U.S. Department of Labor and the Department of Health and Human Services was released to the public. The report was created by the RAND Corporation, a nonprofit research institution. The results are rather sobering, suggesting that although 51% of […]
If your organization is like most others, important information is scattered across various emails, outdated documentation, and the minds of employees. If you have implemented a knowledge management system, getting people to put what they know into it is like pulling teeth. In episode 10, we talked with Steve and Thomas about programs they’ve helped […]
According to Gallup, 71% of American workers are not engaged or are actively disengaged from their work. As the hype around gamification continues, several experts have suggested that gamification is one tactic that can help organizations make the workplace more engaging and productive. But the tech research firm Gartner made headlines in late 2012 when […]
While organizations have ramped up their investments in digital tools and technologies, two-thirds of digital transformation projects fail mainly due to workforce behavioral issues — with company culture being a major barrier. Can effective gamification help solve this problem? To help us address this issue, our guest is Maggie Buggie. Maggie is Vice President and […]
Global, social, technological, and demographic shifts alter the competitive landscape for businesses across the globe. The impact on organizational behavior is significant. Creativity and innovation are paramount – keystones for 21st century competitive relevance. The speed of business and the pressures of competition require unprecedented agility. At an organizational level, employees are pulled in every […]
Chris Hewett is the founder and Executive Producer at Mindbloom, a Seattle-based interactive media company with a mission to make life improvement accessible to everyone. Mindbloom offers several game-related products, but perhaps the best-known is Life Game, which helps people lead a healthier, more balanced life. In addition, the company offers several mobile apps, which […]
Our guests in this episode are Stephen Kaukonen and Thomas Hsu of Accenture, the management and tech consulting firm with over 260,000 people serving clients in more than 120 countries. Thomas is a social collaboration and knowledge management subject matter expert (SME), as well as the certified gamification expert leading Accenture’s Gamification community of practice. […]
One of the earliest areas to adopt employee gamification has been sales teams. That’s not surprising, since some game-inspired elements like competition and rewards have long been used in sales departments, where many salespeople are naturally competitive and love to win. But the gamification trend is bringing changes to the world of sales, and here […]
Rajat Paharia is Founder and Chief Product Officer of Bunchball. He is the author of Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification, scheduled for publication in June 2013 and available for pre-order right now. Back in 2005, when almost no one had heard of gamification, Rajat Paharia founded […]
Blake Squires is CEO of MOVABLE, a company with a mission to improve health and human performance. MOVABLE has developed an activity-awareness program with social and rewards components. One of the things that caught our eye is the simplicity of MOVABLE: for example, it features a wristband that’s operated with just two buttons and sells […]
Chuck Coonradt has been called the “Grandfather of Gamification.” He is the author of the book The Game of Work, first published in 1984 and frequently updated. Since 1973, Chuck has been teaching companies game-based principles that unlock keys to employee involvement, engagement and energy. Decades before gamification was a buzzword, around the time Pong […]
