37. Can Fear Be Good Medicine? - podcast episode cover

37. Can Fear Be Good Medicine?

May 13, 202228 minEp. 37
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Episode description

Fear is a popular tool in public health campaigns. But is it an effective one? Bapu Jena discusses new research on whether we can — and should — scare people into being healthier.

37. Can Fear Be Good Medicine? | Freakonomics, M.D. podcast - Listen or read transcript on Metacast