Precision Targeting Through Video Advertisements With Sightly - podcast episode cover

Precision Targeting Through Video Advertisements With Sightly

May 09, 201733 min
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Episode description

Tim speaks with Larry Harris, CSO of Sightly. Sightly allows you to deliver your most relevant video ads to the most receptive viewers on every device. We learned how he started as a copywriter for the novelist James Patterson and joined Sightly as an adviser who would become president of the company. They talk about Sightly's partnership with YouTube and works exclusively through Google's Adwords.
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