252. Ann Crady Weiss, Co-Founder & CEO of Hatch

Today, I'm joined by Ann Crady Weiss, co-founder & CEO of Hatch.

Hatch is a sleep wellness company for the whole family. With 500K+ units sold, its soothing clocks and infant sound machines are helping consumers wind down and rest up.

In this episode, we talk about building a billion-dollar brand.

We also cover:

• Scaling profitably
• Selling sleep as a service
• Personalizing sleep optimization

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Hatch’s Website: https://www.hatch.co/

Hatch’s IG: https://www.instagram.com/hatchforsleep

Hatch’s TikTok: https://www.tiktok.com/@hatchforsleep

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Chapters:
(00:00) Introduction
(02:41) Hatch's Journey and Product Evolution
(03:29) Expanding to Adult Sleep Solutions
(04:39) The Science Behind Hatch's Products
(06:24) From Baby Products to a Sleep-Focused Company
(07:46) The Market Opportunity and Business Strategy
(09:43) Creating Personalized Sleep Solutions
(15:40) Research Behind Hatch Products
(20:16) Building a Culture of Rest at Hatch
(22:12) Future Roadmap
(28:06) Team Building Insights
(32:48) Conclusion