Episode 289: What Could Go Wrong? Summer Events, Outdoor Classes & Staying Prepared
Episode description
What We Cover In This Episode:
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Pre-event planning strategies to pay attention to when creating a successful outdoor event [4:56]
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The necessity of clear communication with attendees regarding location, parking, weather expectations, and what to bring [6:55]
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An important reminder to confirm location permits or partnership agreements before hosting outdoor fitness events in public spaces or other venues [12:09]
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More client communication tips that will set your event up for success [13:49]
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The basics of a contingency plan to have in place and other considerations to keep in mind in terms of logistics on the big day [15:10]
Quotes:
“I think this is a huge blunder when people don’t do this. You’re going somewhere new, and that means for existing clients that are coming, it’s also new to them. So, where are you going to be? Draw a map, maybe get some drone footage coverage if you can do that, make Instagram posts about it and tell them where they can park.” [7:46]
“Always treat your outdoor events like a business, not a block party. Your reputation and liability are on the line....you want to create a community gathering as best you can, you want it to feel like a party, but it is a business first.” [8:19]
“Send a day before text and email with location, parking tips, weather expectations and what to bring. I think that leading up to this they should know where they’re going to park, they should know where it’s going to be, but weather expectations is something that you can do earlier in the week to get people prepared.” [13:54]
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